Social Tables

FEBRUARY 9, 2018

How much do you feel you still truly understand venue marketing in today’s ever-involving digital world of snaps, stories, fluctuating industry relationships and new commission structures? Can you still actually influence your sales process the way you once did by simply being your awesome self? Times, they be a changin’. Am I right?

Events 112

Events Market Marketing Sales 112

Hotel News Resource

AUGUST 24, 2023

Among marketing’s increasingly important modern challenges is the expectation of consumers for brands to deliver experiences that feel tailored specifically for them. In fact, today’s discerning consumers go a layer deeper, looking to understand and align the values of a brand to their own.

Consumer 52

Consumer Market Marketing Branding 52

Hotel News Resource

NOVEMBER 18, 2023

Luxury has always been associated with high-end brands and products, with marketers utilizing this association to promote their offerings effectively. Luxury is not just about price tags and exclusivity, but an intricate web of storytelling, consumer psychology, and brand identity.

Marketing Strategy 64

Marketing Strategy Market Marketing Consumer 64

Hotel News Resource

OCTOBER 23, 2024

ravel commerce media is a growing trend where companies monetize their websites by allowing advertisers to use their customer data for targeted advertising.

Consumer 81

Consumer Branding Travel Hotel Sales 81

Little Hotelier

MARCH 10, 2024

What is hotel sales software? Hotel sales software is a specialised tool designed for the hospitality industry to manage and optimise sales activities. Manage your hotel sales with the best software in the market Use Little Hotelier’s revenue management features to manage your hotel sales and boost hotel bookings.

Hotel Sales 52

Hotel Sales Sales Revenue Management Revenue 52

Hotel News Resource

APRIL 25, 2023

These latest travel industry trends show that travel intent continues to increase: eight in 10 consumers intend to take at least one leisure trip in the next 12 months and more than half plan to take two. In our recent 2022 Most Visited Destinations Report research, the travel demand has not subsided.

Intent 59

Intent Market Marketing Consumer 59

Hotel News Resource

DECEMBER 10, 2024

As we head into 2025, event marketing strategies are shifting to meet evolving consumer expectations. Heres a look at the trends, backed by insightful statistics, that will shape event marketing success this year.

Events 40

Events Market Marketing Marketing Strategy 40

Hotel News Resource

MAY 2, 2023

The pandemic created more discerning consumers with higher expectations for their travel experience, from booking a place to stay to the taxi ride home.

Travel 96

Travel Consumer Hotel Sales Sales 96

Social Tables

MARCH 22, 2024

Economic trends, consumer preferences, and travel restrictions consistently shift, affecting how the industry operates. To remain competitive, hospitality professionals must stay on top of what’s happening with hotels, event venues, technology, and trends. The hospitality industry is always evolving.

Hospitality 78

Hospitality Events Market Marketing 78

Hotel News Resource

MARCH 19, 2024

TodayÕs guest is a sophisticated consumer who has experienced the full spectrum of brand interactions online. To meet, or exceed guest expectations, hotels must deliver a personalized approach on par with the best eCommerce brands to stand out from the crowd.

Consumer 81

Consumer Branding Hotels Hotel Sales 81

Hotel News Resource

AUGUST 13, 2024

Article - Choice Hotels International Engages New Creative And Digital Media Agencies - 72andSunny New York for Creative and dentsu X for Digital Media, to Continue Taking Its Consumer Marketing to the Next Level

Consumer 45

Consumer Market Marketing Hotels 45

MediaBoom

AUGUST 5, 2024

A successful hotel advertising campaign will build brand awareness and encourage customer loyalty, whether you operate an international hotel chain or a single bed and breakfast. Ensure potential customers can easily find your hotel’s information with updated listing on Google Business Profile and accurate contact information.

Display Ads 52

Display Ads Consumer Digital Marketing Hotels 52

Hotel News Resource

NOVEMBER 18, 2024

More and more, when American consumers are looking to purchase presents for friends and loved ones, they’re opting to gift experiences rather than material things — and for forward&thinking hoteliers looking to capitalize on this trend known as “experiential gifting,” a powerful tactic known as hotel experiential gift marketing can help them do just (..)

Consumer 40

Consumer Market Marketing Hotels 40

Hotel News Resource

MAY 16, 2023

Marriott Bonvoy wants people to know that it’s more than just Marriott - the hotel chain actually has 30 brands under its umbrella and 500 boutique hotels.

Consumer 59

Consumer Hotels Branding Hotel Sales 59

Hotel News Resource

FEBRUARY 14, 2024

Consumers want prompt and customized attention to all of their needs, which has created a shift in the industry to smaller meetings and events. While many venues werenÕt marketing directly to smaller groups or never tried to sell small meeting space, this market segment is becoming big business.

Business 40

Business Retail Consumer Events 40

Hotel News Resource

MARCH 12, 2024

Between managing growth challenges, rapid industry changes, and keeping up with evolving consumer behaviors - there is no shortage of issues vying for a CMO's attention. Last month in New York City, HSMAI brought Chief Marketing Officers together for an Executive Roundtable. Here are five of the top issues that CMOs are focusing on.

Consumer 40

Consumer Hospitality Market Marketing 40

Hotel News Resource

NOVEMBER 1, 2024

Article - Expedia Group and Microsoft Bing Launch Strategic Partnership - This collaboration aims at leveraging technological advancements to transform the travel experience for millions of consumers globally.Â

Consumer 45

Consumer Travel Hotel Sales Sales 45

Hotel News Resource

MARCH 5, 2024

Loyalty is hard to gain, but easy to lose - Consumers are buying experiences, not products - Speed, convenience, and relevancy are now more important than cost savings.

Consumer 45

Consumer Travel Hotel Sales Sales 45

Hotel News Resource

DECEMBER 4, 2023

The average consumer seeks out the best deal possible. The premium consumer is willing to pay a little bit more for extra value ? but there is a limit where higher prices result in diminishing returns. Luxury is about a personalised one-of-a-kind experience where monetary value is priceless.

Consumer 40

Consumer Travel Hotel Sales Sales 40

eZee Absolute

AUGUST 31, 2022

Have a strong hotel technology stack. Spread the word through marketing. A Little Something for International Hotels. Many hotels think of this as an expense. Gifts, especially during festivals like Diwali, are a great way to build meaningful and long-lasting business-consumer relationships. Host a special event.

Hotels 52

Hotels Events Market Marketing 52

StayNTouch

NOVEMBER 6, 2022

Customized check-out links can also be embedded into an email, text message, or QR code, allowing for more seamless messaging that can blend in with your digital marketing campaign and drive more conversions. Payment processing should also fit seamlessly with your guest experience.

Hotels 52

Hotels Revenue Shopping Sales 52

Hotel Business

MARCH 6, 2025

Hotel sales and marketing teams now have quickly accessible actionable insights, reducing manual management of spreadsheets and complex reports, according to the company. The company has integrated AI into its CRM and Knowland platform. This news comes alongside the official expansion of Knowland beyond the U.S.,

Hotels 59

Hotels Business Revenue Consumer 59