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Creative best practices for hotel display ads

Hospitality Today

Cendyn outlines how effective ad creatives must go beyond aesthetics, focusing instead on clear, conversion-driven design elements. Key takeaways Responsive & branded design: Display ads should adapt across screen sizes and placements while staying true to the hotel’s visual identity.

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How to Use Google Ads for Better Hotel Visibility

Hotelogix

. - Customization : Tailor the booking engine to match your hotel’s branding and style. Types of Google Ads for Hotels Google Ads has different types of ads you can use: Search Ads: These show up when people search for hotels on Google.

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Hotel ad: Monitoring, compliance and parity

SiteMinder

What is a hotel ad? A hotel ad is any paid placement used by a hotel to promote its rooms, offers or brand, typically through online platforms like Google Hotel Ads , OTAs (online travel agents), metasearch engines, and social media channels. Focus instead on the ones that match your audience. It accounted for 39.2%

OTA
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Reclaim lost revenue: How hotel retargeting ads capture direct bookings 

Cloudbeds

Retargeting ads help with this by nurturing previously engaged travelers who have interacted with your website but didnt complete a booking. It uses cookies to track and target these visitors, ensuring your brand stays top of mind even after they’ve left your site. Test your promotional messaging versus brand messaging.

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Millennium Hotels and Resorts Selects Amadeus to Enhance its Digital Media Strategy

Amadeus Hospitality

May 13, 2025 – In a competitive hospitality landscape, Singapore based Millennium Hotels and Resorts , with more than 80 destinations spread across four continents, has selected Amadeus digital media solution to increase brand awareness and bookings at its properties.

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AI search summaries slash traffic to news sites

Hospitality Today

Jul 17, 2025 • Marketing Google indexing transforms Instagram marketing - With Google now indexing public posts from professional accounts, Instagram’s July 2025 update signals a major shift in how travel brands approach discovery and digital visibility. weve got you covered.

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Google Display Ads — Capture the Audience Wherever They Are

MediaBoom

Around 55% of companies use Google Display Ads ( clutch.co )—for good reason. The Google Display Network (GDN) advertises brands across over 2 million websites, videos, and apps, effectively reaching around 90% of internet users worldwide based on context, location, and audiences. What are Google Display Ads?