Little Hotelier

AUGUST 29, 2023

The aim is to generate a hotel return on investment (or hotel ROI); money that you can either reinvest in the business or extract as profit. A hotel investment that delivers the goods Little Hotelier’s all-in-one booking and hotel management software can deliver an incredible ROI for your small, independent hotel: up to 63x!

ROI

BCV

APRIL 6, 2021

Given this enthusiasm, hotels have a unique opportunity to tap into evolving consumer behaviors to authentically and effectively reach desired target audiences and create lasting ROI. While these findings are extremely encouraging, understanding how to communicate and market to desired audiences is key for hotels.

ROI

BCV

AUGUST 19, 2020

As the leisure traveler would lead the recovery, the key driver for hotels would not be price but experience, health, safety, and flexibility in handling cancellations. Due to lower brand salience, independent hotels will have to put in extra to win the guests’ trust. How do you convince guests to come back with Social Media?

ROI

MediaBoom

APRIL 5, 2024

As more and more travelers use search engines for trip planning, adopting a smart SEO strategy can elevate your brand’s visibility, positioning it right in front of potential customers at the exact moment they’re searching. Is your travel brand ready to reach new heights in search engine rankings? Contact Mediaboom now!

Marketing Strategy

Social Tables

APRIL 20, 2023

Failing to practice cues or ensure that presentations are working properly can cause disruptions during the event, which could harm the professional credibility of the corporation, brand, or team producing the event. Do not let a popular keynote speaker or social media contest prevent you from promoting the core values of the event or brand.

Events

BCV

AUGUST 4, 2021

In fact, 7 in 10 consumers would feel more confident traveling in the next 12 months if offered relaxed cancellation and rebooking policies. Here are a few other considerations for your content mix: IG Guides: Guides can be a valuable tool for brands. Social listening and 1:1 engagement will remain paramount for brands in 2021.

Marketing

Hotelogix

MAY 1, 2025

Also, most bidding platforms involve non-refundable rates , limiting flexibility for guests and increasing the likelihood of no-shows without strict cancellation policies. Will it hurt my brand to use bidding sites? Can bidding strategies be tracked for ROI? despite a slight 0.6% drop in occupancy nationwide.

Occupancy

Clock Software Hospitality

NOVEMBER 24, 2020

Independents, for the most part, can exclusively rely on distribution channels to build up their brand, as unlike hotel chains, most independent properties do not have a large marketing budget to build up their brand in the general public’s eye.

Upsell

eZee Absolute

NOVEMBER 19, 2023

On top of that, you can launch an online marketing campaign to attract bookings, since these strategies provide a quick ROI. Maintaining the online reputation Challenge Today, internet-savvy visitors look for the brand reputation first before booking a hotel room. This will keep your boat sailing for a longer duration.

Hotels

BCV

SEPTEMBER 14, 2021

To translate our decades-long history of delivering marquee campaigns for top hospitality brands into a new market, we balanced our core philosophy with the cultural differences and market dynamics that each of our clients operates within. Invest in rich imagery. That’s more than a 5x change in booking behavior.

Consumer

Little Hotelier

MAY 11, 2023

Maintaining brand identity : Conveying a consistent brand message on Airbnb, a platform that emphasises unique and local experiences, can be challenging for hotels. Hoteliers need to showcase their property’s distinct features while effectively communicating their brand identity. One last thing. Easy listing management.

Management

MediaBoom

MAY 27, 2024

Hospitality brands bid to get their ad on the prime cyber real estate that is Maps and Search results. Commissions per stay: This commission-based system doesn’t make you shoulder the cost of cancellations, as you only pay a portion of the room booking value if a guest stays. Google Ads for hotels utilize a bidding system.

Cost Per Click

SiteMinder

MAY 14, 2025

Demand and booking reports: Identify current and future trends around bookings, cancellations, and no-shows to better anticipate fluctuations in demand. On the other hand, some channels may have added benefits like brand awareness that counteract a lack of revenue creation, and are still very useful.

Revenue Management

Lure Agency

MARCH 7, 2023

RELATED: How Creating Content Builds Relationships and ROI in the Hospitality Industry Why is Relationship Marketing Important for Hotel Sales Pros? These tactics help establish trust between your property’s brand and prospects, increasing the likelihood of a direct inquiry.

Marketing

Little Hotelier

NOVEMBER 8, 2023

I have quick access to bookings on my mobile phone, where I can create, amend, cancel bookings, send messages or emails, take payments, check guest notes or extras and more is incredibly convenient. On the rare occasion I need to contact someone for help, the wait times are short and the staff are patient and helpful. Check pricing options.

Accommodation

Little Hotelier

FEBRUARY 22, 2023

Options include branding, levels of amenity and target audience. But if you open too early, you can do real damage to your brand by exposing guests to an unfinished, disorganised or unprofessional experience. Where and how do your competitors market and advertise themselves? Which OTAs do your direct competitors use?

OTA

MediaBoom

MARCH 14, 2023

Earlier, marketing strategies were primarily a means of spreading brand awareness. Technology has brought us marketing automation as well as the ability to calculate marketing return on interest (ROI) and track sales. Tracking marketing ROI is no longer an insurmountable challenge. Then, optimize them for different audiences.

Marketing

Cloudbeds

OCTOBER 17, 2024

Here we break down strategies to maximize ROI on direct channels. Retargeting advertisements When visitors leave your website without making a reservation, you can use ad retargeting to display your property’s brand ad as they continue browsing.

OTA

Cloudbeds

JUNE 8, 2023

Your booking engine should seamlessly match your website design to be consistent with your brand and not feel out of place. The combination of a user-friendly website, booking engine, and integrations into Google Hotel Search has allowed them to compete in the same market with big brands like Mariott and The Ritz-Carlton.

Management