SiteMinder

JUNE 5, 2025

A hotel ad is any paid placement used by a hotel to promote its rooms, offers or brand, typically through online platforms like Google Hotel Ads , OTAs (online travel agents), metasearch engines, and social media channels. That’s the impact of rate parity, and why it matters. What is a hotel ad? Each platform has its own rules.

OTA 52

OTA Hotels Average Daily Rate Display Ads 52

Little Hotelier

MARCH 23, 2023

What is occupancy rate? Occupancy rate determines how full your hotel is at any given time. Your property’s occupancy rate is one of the most important indicators of success. What is the formula for occupancy rate? Why is occupancy rate important?

Occupancy 52

Occupancy Average Daily Rate Revenue Management Revenue 52

Cloudbeds

MARCH 27, 2025

Key findings from the 2025 report include: Dorms saw year-over-year occupancy growth in 2024, while private rooms dropped. Global average daily rates (ADR) for dorms declined by 1.7%, while private room ADR declined by 4% reflecting softening demand and increased price sensitivity.

Average Daily Rate 40

Average Daily Rate OTA Cancellation Market Share 40

Xotels

MAY 30, 2024

What drives more value to the business, ADR, average daily rate, or occupancy? Occupancy or ADR? So what is it, Occupancy or Average Room Rate (ARR)? It boils down to something like this: ‘But if we would do 5% lower occupancy, at a 5% higher ADR, would we not make more profit?’

Revenue Management 49

Revenue Management Occupancy Revenue Average Daily Rate 49

Hotelogix

FEBRUARY 17, 2025

Introduction: The Hidden Revenue Killer for Hotels Did you know that hotels utilizing a mix of OTAs, metasearch engines, and direct booking strategies experience significantly higher revenue growth than those relying on a single channel? The key to higher occupancy rates and maximized revenue ? Why use niche OTAs?

OTA 40

OTA Global Distribution System Hotels Revenue 40

STAAH

APRIL 16, 2024

This enables hoteliers to adjust room rates dynamically to maximize revenue based on current market conditions. An RMS that can sync seamlessly with various channels allows hoteliers to update room rates and availability across all platforms simultaneously, minimizing the risk of overbooking and ensuring maximum exposure to potential guests.

Revenue Management 107

Revenue Management Revenue Management Forecasting 107

Little Hotelier

AUGUST 12, 2024

A few key hotel efficiency metrics that you should be tracking include: Average daily rate : ADR is the average revenue earned per occupied room per day. Maximising ADR helps a hotel increase revenue without needing to increase occupancy.

Average Daily Rate 95

Average Daily Rate Revenue Occupancy Operations 95

SiteMinder

MAY 16, 2023

Additional data from SiteMinder’s Hotel Booking Trends indicated that the average length of stay is also on the rise, with 2022 recording longer stays than previous years. This was particularly true for Spain in summer, which had the longest average stay length in August.

Average Length of Stay 105

Average Length of Stay Occupancy Average Daily Rate Revenue 105

Little Hotelier

OCTOBER 17, 2024

Sales and revenue-related tax documents: VAT/GST/sales tax returns , documents on hotel/room occupancy taxes , tourism levies, merchant transaction reports for card payments. These practices can increase your occupancy rate, by ensuring maximum visibility across more booking channels. mortgage or loan interest statements.

Average Daily Rate 93

Average Daily Rate Revenue Hotels Sales 93

SiteMinder

JULY 13, 2024

That said, one has to ask: why are so many hotels’ margins still being eroded away by OTAs ? The growth of metasearch OTAs often outperform individual hotels in metasearch positioning and cost-per-click (CPC) performance. Some OTAs still use cached pricing.

Revenue Management 98

Revenue Management Revenue Management OTA 98

Cloudbeds

DECEMBER 2, 2024

Understanding future demand trends, their causes, and the guest segments driving them can help hotel revenue managers adjust room rates to boost occupancy and sales. The bold line represents the average occupancy rate for the competitive set. Each point on the chart shows a specific day’s occupancy for the hotel.

Forecasting 75

Forecasting Occupancy Revenue Management Revenue 75

Hotelogix

OCTOBER 17, 2024

KPIs such as the Net Promoter Score (NPS) and customer satisfaction ratings provide valuable insights into what guests think about their experience. Driving Revenue Growth: Financial KPIs like Revenue Per Available Room (RevPAR) and Average Daily Rate (ADR) are essential for tracking your hotel’s financial health.

Average Daily Rate 52

Average Daily Rate KPI Occupancy Revenue 52

Little Hotelier

AUGUST 29, 2023

Prioritising your investments correctly will ensure your budget spend is contributing towards increased revenue and occupancy rates. With their scale and global reach OTAs provide hotels with a cost-effective way to increase bookings on a pay-per-performance basis. Your occupancy rates? Your direct bookings?

ROI 98

ROI Average Length of Stay Hotels Revenue 98

SiteMinder

OCTOBER 9, 2023

These metrics encompass a wide range of areas, from financial figures like revenue per available room (RevPAR) and average daily rate (ADR) to operational aspects such as occupancy rates and guest satisfaction scores. It can be calculated by multiplying your average daily rate by your occupancy rate.

Average Daily Rate 59

Average Daily Rate Average Length of Stay Occupancy Revenue 59

Hotelogix

JANUARY 30, 2024

Additionally, it includes reports on no-shows, occupancy, market analysis, company contributions, business analysis, MIS, and a manager flash report with budget details for comprehensive analysis. The report also offers insights into occupancy percentages, Revenue Per Available Room (RevPAR), and average rates.

Occupancy 59

Occupancy Average Daily Rate Cancellation Hotels 59

Cloudbeds

MARCH 23, 2023

eCommerce sites include hotel websites and booking engines , online travel agencies (OTAs), metasearch engines , and other online platforms where hotels advertise and sell rooms. Metasearch advertising can be an effective way to reach these travelers, compete with OTAs, and generate direct bookings.

OTA 98

OTA Digital Marketing Marketing Market 98

SiteMinder

AUGUST 1, 2024

Rate shopping your hotel competitor rates gives you the opportunity to: Optimise pricing: Understanding competitor pricing helps you set competitive rates, maximising revenue without sacrificing occupancy. Identify pricing gaps: You’ll be able to spot chances to increase rates without losing market share.

Shopping 78

Shopping Revenue Average Daily Rate Revenue Management 78

STAAH

JULY 8, 2024

Here’s a comprehensive guide to help accommodation providers optimize their efforts and maintain steady occupancy rates during economic downturns. Leverage OTAs and Metasearch Engines Optimized Listings: Ensure your listings on Online Travel Agencies (OTAs) and metasearch engines are complete, accurate, and appealing.

Digital Marketing 52

Digital Marketing Accommodation Marketing Market 52

Hotelogix

APRIL 16, 2025

Meanwhile, nationwide hotel occupancy reached 67.5% in 2023/24—the highest in a decade—with average daily rates hitting an all-time high of ₹8,055. What does this mean for you as a new hotelier ? Opportunity—but only if you can navigate this red-hot market with the right strategies and tools.

Management 52

Management Revenue Management Revenue Average Daily Rate 52

Cloudbeds

JANUARY 22, 2025

Financial analysis When EBITDAR is combined with other metrics, such as ADR (average daily rate), occupancy rate, or RevPAR (revenue per available room) , it can help dig deeper into financial metrics. Improve marketing and distribution Optimize distribution channels to reduce sales commissions.

Revenue 40

Revenue Hotels Operations Average Daily Rate 40

Cloudbeds

JANUARY 17, 2024

Some great use cases for AI include: Writing social media captions Writing website copy Writing OTA channel descriptions Writing ad copy Creating images for social media Writing SEO-optimized blogs (do section by section vs. the whole article at once for best results) 3.

Hotel Marketing 98

Hotel Marketing Marketing Market Hotels 98

Hotelogix

NOVEMBER 28, 2024

Now that your targeting strategy is in place, let's explore how to measure the success of your segmentation efforts.

Hotel Marketing 40

Hotel Marketing Marketing Market ROI 40

SiteMinder

JUNE 12, 2024

Learn more Yield management vs revenue management The goal of yield management is not merely to increase room rates or occupancy; rather, it’s to maximise your hotel’s revenue by forecasting your room supply and demand across a variety of key factors. This strategy aims to ensure maximum occupancy.

Yield Management 98

Yield Management Management Revenue Management Revenue 98

Cloudbeds

MAY 31, 2023

To ensure they’re getting the best value for their money, trip planners are comparing hotel room rates on major OTAs and metasearch platforms before booking. For the hotel business, rate shopping is an integral part of a dynamic pricing strategy , providing valuable insights into competitor rates. Real-time data.

Shopping 52

Shopping Revenue Management Average Daily Rate Revenue 52

Hotelogix

NOVEMBER 12, 2023

They help you understand percentage of rooms occupied, percentage of rooms occupied minus complementary and house use, average daily rate and total revenue of your hotel including POS,other charges, etc. You can run the report by check-in or checkout date.

Management 59

Management Occupancy Revenue Average Daily Rate 59

Hotelogix

MAY 1, 2025

Introduction: Why Hoteliers Should Understand Bidding Platforms As rate parity, OTA commissions , and last-minute booking behaviors evolve, hotel bidding platforms are changing the game. This approach helps fill unsold rooms quickly without broadcasting discounted rates on mainstream OTAs or brand.com websites.

Occupancy 45

Occupancy OTA Average Daily Rate Overbooking 45

SiteMinder

DECEMBER 7, 2023

This strategy is crucial for enhancing both occupancy rates and the average daily rate (ADR), directly influencing the hotel’s financial performance. Table of contents Why does hotel rate management matter? Higher occupancy rates : Pricing rooms correctly plays a pivotal role in driving occupancy.

Management 59

Management Average Daily Rate Occupancy Revenue 59

SiteMinder

OCTOBER 5, 2023

It offers a suite of tools that allow you to manage your Expedia listings across various online travel agencies (OTAs) that are part of the Expedia Group. It allows you to manage bookings, adjust nightly rates, availability, and streamline inventory management. A particularly useful feature is the rate management tool.

Average Daily Rate 59

Average Daily Rate Hotels Management OTA 59

Cloudbeds

MAY 8, 2024

After reading this article, you will learn how an effective analysis of your property’s booking performance will help you better understand your property’s demand patterns and how to leverage them to maximize revenue and occupancy. Occupancy rate indicates the percentage of utilization of hotel rooms.

Cancellation 52

Cancellation Revenue Revenue Management Occupancy 52

Cloudbeds

MARCH 20, 2023

When done effectively, personalization can help hotels earn more bookings, higher average daily rates (ADR) , and better online reviews. They typically reserve directly with the hotel or through an online travel agency (OTA) or travel agent at non-negotiated rates. Personalization comes from knowing your guests.

Hotel Marketing 52

Hotel Marketing Marketing Market Average Daily Rate 52

TravelNet

AUGUST 28, 2023

Now, you can make data-driven decisions based on understanding and leveraging, among other metrics, your average daily rate (ADR), revPAR, and occupancy rates—all without toggling off your Track screen.

Average Daily Rate 52

Average Daily Rate ROI OTA Revenue Management 52

Little Hotelier

NOVEMBER 6, 2023

The best channel managers allow you to seamlessly connect with all of your OTAs and channels, and give you clarity and control over all pricing. Channel management Optimise the revenue potential of all your booking channels with a dedicated solution.

Revenue 59

Revenue Average Length of Stay Average Daily Rate Hotels 59

Cloudbeds

APRIL 30, 2024

The glaring issue with older revenue management strategies like these is that by selling at flat rates for the majority of the time, you are ignoring market conditions, competitor rates, market data, and variable demand. Prices change dynamically (hence the name) using real-time data to maximize your revenue and occupancy rates.

Revenue 52

Revenue Revenue Management Occupancy Hotels 52

eZee Absolute

JANUARY 9, 2023

Leverage the power of OTAs. Have a higher average daily rate. Leverage the power of OTAs. For any hotel to gain mileage and drive bookings, online travel agencies (OTAs) and metasearch engines play a significant role. How to Select the Right OTAs for your Hotel? Use social media marketing.

OTA 52

OTA Hotels Accommodation Travel 52

Little Hotelier

JULY 6, 2023

Agoda is a renowned online travel agency (OTA) with a global reach, offering a platform for property owners to list their accommodations and attract potential guests from all over the world. Monitor & respond Keep track of your performance metrics on Agoda, such as occupancy rates, average daily rates, and revenue per available room.

Average Daily Rate 52

Average Daily Rate Revenue Cancellation Management 52

Clock Software Hospitality

JANUARY 12, 2021

While some of the popular sites like Booking.com and AirB&B are seeing a significant hit in interest, they have a unifying function which consumers appreciate, so with travel picking up once again, so will OTA bookings. COVID-19, however, has greatly thinned out the competition on such sites.

Hospitality 52

Hospitality Average Daily Rate Scale Events 52

TravelNet

JUNE 22, 2023

The uncertain economy, combined with the increased supply of vacation rental properties, not to mention more online travel aggregators (OTAs) and direct booking options, is creating more competition than ever among vacation rentals. His goals: ensure optimized pricing, increase occupancy, and grow overall revenue.

Revenue Management 52

Revenue Management Revenue Management ROI 52