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What is Yield Management: Guide for Hotels

SiteMinder

What is Yield Management? Yield management is a pricing and revenue management strategy that is used to maximise business performance. It involves adjusting prices based on predicted demand and other external factors to maximise revenue or yield. A similar principle can apply to distribution.

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Designing a new era of intelligent revenue management

Hotel Business

Just as the 1980s saw the emergence of yield management in the airline and hospitality sectors, today’s environment demands a similarly radical reinvention—anchored in intelligent, AI-powered revenue science. Cross-functional collaboration: Blending revenue, sales and marketing through shared data and common KPIs.

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Intellisoftware Join Forces with the Australian Revenue Management Association (ARMA) in Major Strategic Partnership 

Hotel Management

Intellisoftware will also gain a seat on ARMA’s Skills Council to provide input for ARMA’s nationally recognised and accredited VET qualification in revenue and yield management launching this year. Melissa Kalan ARMA CEO, sharing her insights on the partnership stated, “This collaboration marks a significant milestone for us.

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Hanging Gardens of Bali maximises sales and improves channel management with SiteMinder

SiteMinder

Table of contents SiteMinder solves online visibility woes Apart from providing the best service possible, hotels must not neglect the need to maximise their sales channels to boost revenue. Unfortunately this practice was difficult to achieve for Hanging Gardens of Bali.

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Point of sale (POS) for inventory management

MEWS

POS inventory management is the process of using a point of sale system to successfully manage supply. It also relates to revenue and yield management.

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The Rebooking Paradox: A Deep Dive into APAC’s Hospitality Challenge With Tony Marshall

Hotel Speak

Marshall: Well, automation can streamline many repetitive tasks, such as night audits, predictive ordering, and yield management, but it’s essential to maintain a strong human touch. By automating these tasks, staff can focus on providing those memorable personalised experiences and building relationships with guests.

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Silavadee Pool Spa Resort Samui increases bookings by 60% with SiteMinder’s platform

SiteMinder

Prapinporn Phanchakorn (Assistant Director Of Sales ) said: “We prioritise every guest’s preferred stay period, season, or time of day by expanding our contact channels to cater to all types of visitors. With SiteMinder , the Resort has successfully diversified their sales platforms, even with the same number of hotel employees.

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