MediaBoom

AUGUST 1, 2024

How do you make marketing for hospitality and tourism successful? Hospitality and tourism marketing is the strategic process of creating demand and building a strong brand for products and services within the travel industry. There’s lots more information you need to know ahead of launching your marketing campaign.

Tourism 95

Tourism Marketing Market Hospitality 95

Hotelogix

AUGUST 27, 2024

Online travel distribution is growing fast—faster than the overall travel market. While this offers new opportunities for your hotel, it also challenges you to cut distribution costs while expanding your brand in a highly competitive market. Integrating with a GDS can open up new markets and bring in more bookings.

Global Distribution System 52

Global Distribution System OTA Revenue Cost Per Click 52

Cloudbeds

JULY 15, 2023

And even then, manually-managed distribution is risky: any delays in updating rates and availability on a channel’s extranet could mean selling a room that isn’t available or selling at a lower rate, which can lead to overbooking and sub-optimal yield management.

Management 76

Management OTA Cancellation Overbooking 76

Xotels

AUGUST 9, 2021

Google is taking the hotel industry by storm to gain market share and grow their advertising revenues. We will take a look at how Google is penetrating the hotel distribution vertical with Google Hotel Ads, and what opportunities this gives in terms of hotel revenue management and marketing. From Hotel Finder to GHA.

Market Share 52

Market Share Hotels Cancellation OTA 52

Xotels

DECEMBER 12, 2024

Use Technology Wisely: Implement tools such as channel managers and GDS platforms to streamline operations and improve efficiency. Monitor and Adapt: Regularly analyze the performance of each distribution channel using KPIs and adjust strategies based on market trends. Bridging the gap between hotel marketing and distribution.

OTA 40

OTA Global Distribution System Revenue Revenue Management 40

Xotels

SEPTEMBER 13, 2024

So, in the ever-evolving world of revenue management, the following foundations will always remain essential: Data collection: Gathering accurate and comprehensive data is crucial for effective revenue management. Forecasting: Using historical data and market trends to predict future demand and optimise pricing accordingly.

Revenue Management 40

Revenue Management Revenue Management Ancillary Revenue 40

Xotels

SEPTEMBER 13, 2024

So, in the ever-evolving world of revenue management, the following foundations will always remain essential: Data collection: Gathering accurate and comprehensive data is crucial for effective revenue management. Forecasting: Using historical data and market trends to predict future demand and optimise pricing accordingly.

Revenue Management 40

Revenue Management Revenue Management Ancillary Revenue 40