Hotel Management

FEBRUARY 20, 2025

Helios Hospitality Group, Chief Commercial Officer, May Pendraat Kredner We drive new demand through strategic repositioning and targeted marketing, and executing fast and cost-effective conversions of spaces.

Management 130

Management Hospitality Hospitality Management Real Estate 130

Hotel Speak

JUNE 20, 2025

The days of generic, one-size-fits-all travel marketing are over. billion dollar market is by partnering with local adventure activity providers. An article by researchers at Łódź University found that the post-COVID wellness tourism sector represents one of the fastest-growing tourism market segments globally.

Travel 59

Travel Hotels Tourism Accommodation 59

Hotelogix

FEBRUARY 19, 2025

When the economy is low, the first thing that most businesses want to save on is their marketing. HubSpot carried out a study that established the fact that the more customer engagement and bookings take place, the better a business focuses on content marketing ( HubSpot, 2023 ).  Marketing is not only about advertisement.

Market 40

Market Marketing Hotels Email Marketing 40

STAAH

MAY 20, 2025

Limited Insights: No data means missed chances for personalized service and targeted marketing. Poor Guest Experience: Outdated or clunky booking flows turn users away. Missed Revenue Opportunities: No ability to upsell or promote exclusive direct deals. In short, no booking engine = no growth strategy.

Upsell 52

Upsell OTA Revenue Hotels 52

Little Hotelier

JANUARY 19, 2025

You – and your guests know – the worth of your rooms and services, allowing you to carve out your niche in the market. The average rack rate in hotels varies widely depending on the property type, location, and market positioning. Market demand: Adjust for seasonality , local events, and travel trends.

Rack Rate 52

Rack Rate OTA Revenue Hotels 52

eHotelier

MAY 12, 2025

Challenge: Changing Target Market to Align with Added Inventory

Target Marketing 83

Target Marketing Revenue Market Marketing 83

Hotel Speak

MAY 14, 2025

Predictive Demand Forecasting Predictive analytics utilizes historical data, market trends, and external factors to forecast future demand. Dynamic Pricing Strategies Dynamic pricing involves adjusting room rates in real time based on demand, competition, and market data. How can guest segmentation enhance marketing efforts?

Management 51

Management Forecasting Occupancy Services 51

Hotelogix

JANUARY 21, 2025

Let's explore some tried-and-true ways to make your place stand out in the busy hospitality market. It's vital to understand your target market. Bringing It All Together To draw more guests to your hospitality business, you need a well-rounded plan that covers many parts of your operations and marketing.

Hotels 40

Hotels Business Travel Operations 40

STAAH

MAY 20, 2025

Limited Insights: No data means missed chances for personalized service and targeted marketing. Poor Guest Experience: Outdated or clunky booking flows turn users away. Missed Revenue Opportunities: No ability to upsell or promote exclusive direct deals. In short, no booking engine = no growth strategy.

Upsell 86

Upsell OTA Revenue Hotels 86

Hotelogix

FEBRUARY 5, 2025

Hotels should pick OTAs that match their target market and give good terms. Add a simple booking system to your website, create mobile apps to help with reservations and in-stay services, and apply data analytics to tailor marketing and guest experiences.

Travel 40

Travel OTA Hospitality Business 40

Hotel Designs

MAY 22, 2025

And to create that, you need to have a very deep understanding of the brand, the target market, the target demographics; of the space you’re going into, the history of the building, the area, the country, and I think it’s only then that things can be truly unique and bespoke.

Branding 52

Branding Operations Target Marketing Services 52

Hotel Business

MAY 6, 2025

Under the terms of the agreement, Caliber Hospitality Development (CHD) will receive exclusive development rights for future development of Hyatt Studios hotels in target market areas within Arizona, Colorado, Nevada, Texas and Louisiana. markets appeared first on hotelbusiness.com.

Market 64

Market Marketing Real Estate Construction 64

Xotels

JULY 8, 2025

Industry Analysis Information on the current industry trends and the current state of the market and how this will impact your hotel. Customer Analysis In-depth information on your target market, including geographic, demographic, socioeconomic, psychographic, and behavioural segmentation details. How will you position yourself?

Business 98

Business Hotels Revenue Management Revenue 98

SiteMinder

MARCH 17, 2025

A clear strategy ensures your hotel stays competitive and appealing to your target market. Director of hospitality: Key responsibilities Here are key qualities and strategies for success: Develop a strategic vision Craft and implement business plans that drive revenue growth and improve guest satisfaction.

Hotels 52

Hotels Revenue Management Revenue Operations 52

Hotelogix

JANUARY 12, 2025

Instead, start with 3–5 well-chosen OTAs that cater to your target market and region. By effectively managing your hotel presence on OTAs, you not only increase visibility but also create a consistent stream of bookings that helps establish your hotel’s reputation in the market. Curious about how he did it?

OTA 52

OTA Hotels Travel Services 52

Hotelogix

APRIL 24, 2025

Simplifies Targeted Marketing and Upselling Loyalty program data helps you segment your audience effectively—by stay frequency, spend level, preferences, and location. This segmentation allows you to run targeted marketing campaigns that speak directly to each segment’s interests.

OTA 52

OTA Upsell Hotels Target Marketing 52

Social Hospitality

JULY 5, 2022

Marketing nowadays takes many forms and happens on various platforms. Let’s look at both types of marketing and examine their strong and weak points. Let’s look at both types of marketing and examine their strong and weak points. Traditional Marketing Explained. Influencer Marketing Explained.

Market 189

Market Marketing Branding Services 189

Social Hospitality

MARCH 6, 2023

Getting your small business off the ground involves a lot of effort and adaptability to keep up with ever-evolving and dynamic markets. Marketing plays an integral role in driving sales and necessary profits that will keep your company afloat. This will help you to accurately angle your marketing to appeal to your ideal customer base.

Small Business 173

Small Business Business Market Marketing 173

Social Hospitality

JANUARY 16, 2023

Let’s face it: today’s market is more crowded and competitive than ever before. And that means businesses no longer only compete with local retailers and the Big Box store on the corner for their fair market share. That makes marketing even more crucial to a company’s long-term survival. What Is Data-Driven Marketing?

Market 162

Market Marketing Marketing Strategy Consumer 162

Skift Blog

OCTOBER 9, 2024

In Asia-Pacific, that means handling the surge in visitors while keeping it sustainable, nailing targeted marketing, and leveling out those seasonal travel waves. Skift Take: Global tourism is bouncing back big in 2024, but staying ahead means thinking smart and staying agile. Peden Doma Bhutia Read the Complete Story On Skift

Tourism 263

Tourism Target Marketing Market Marketing 263

eHotelier

OCTOBER 23, 2023

By understanding the needs of their target market, providing them with tailored services, and creating unique experiences for them, hotels can take advantage of these emerging trends and turn their property into an essential destination in the remote work movement.

Target Marketing 116

Target Marketing Market Marketing Hotel Sales 116

Hotel Management

SEPTEMBER 25, 2024

TFE Hotels is an owner, manager and developer and we see their impressive presence in multiple markets – which includes more than 50 properties in Australia, a strong pipeline of properties and ties to Singapore and Europe – as complementary to our vision for the future,” said Heritage Hotels’ Managing Director, Jeffrey Tang.

Global Distribution System 280

Global Distribution System Target Marketing Hotels Forecasting 280

MediaBoom

AUGUST 1, 2024

How do you make marketing for hospitality and tourism successful? Hospitality and tourism marketing is the strategic process of creating demand and building a strong brand for products and services within the travel industry. There’s lots more information you need to know ahead of launching your marketing campaign.

Tourism 105

Tourism Market Marketing Hospitality 105

eHotelier

NOVEMBER 20, 2023

By understanding the needs of their target market, providing them with tailored services, and creating unique experiences for them, hotels can take advantage of these emerging trends and turn their property into an essential destination in the remote work movement.

Target Marketing 105

Target Marketing Market Marketing Hotel Sales 105

MediaBoom

SEPTEMBER 21, 2023

In today’s highly competitive insurance marketplace, effective marketing has become a must for both insurance companies and professionals alike. Insurance marketing isn’t just about selling insurance policies. Insurance marketing is the process of promoting an insurance business to potential customers. Mediaboom is here to help.

Marketing 93

Marketing Market Marketing Strategy Business 93

Social Hospitality

JULY 15, 2023

In the fast-paced, highly interconnected world of today, influencer marketing isn’t just a buzzword in the B2C space anymore. Let’s unpack seven strategies to leverage influencer marketing in the B2B sector. Employee advocacy and influencer marketing can work hand in hand, amplifying each other’s impact.

B2B 100

B2B Market Marketing Branding 100

SiteMinder

SEPTEMBER 26, 2022

Careful market segmentation in the hotel industry is a catalyst for understanding these differences and acting on them. This blog provides an introduction to hotel market segments, including practical help to identify a hotel’s ideal target segments and tips on attracting guests in a chosen segment. Table of contents.

Hotel Marketing 95

Hotel Marketing Market Marketing Fair Share 95

MediaBoom

APRIL 11, 2023

Digital marketing for manufacturers modernizes what is still, for many such companies, an old-school, outbound means of promoting themselves and their products. A digital marketing strategy will allow your company to achieve more of its goals in a measurable way. Digital marketing for manufacturers uses inbound over outbound methods.

Digital Marketing 98

Digital Marketing Market Marketing B2B 98

MediaBoom

AUGUST 3, 2023

Real estate content marketing is critical for strengthening your brand and growing your audience. What is content marketing in real estate? Real estate content marketing utilizes content forms to reach new audiences and strengthen relationships with existing customers. You can carve out your brand through content marketing.

Real Estate 98

Real Estate Market Marketing Consumer 98

MediaBoom

DECEMBER 11, 2024

With travel demand set to grow 8% annually by 2025 , nows the time to embrace bold hotel marketing strategies that captivate guests and boost bookings. Hotel marketing strategies are carefully crafted tactics that hotels use to promote their services, attract guests, and drive bookings.

Marketing Strategy 98

Marketing Strategy Hotel Marketing Market Marketing 98

MediaBoom

MARCH 14, 2023

A solid digital marketing for construction companies plan helps to bring more clients into your business. Modern construction companies can’t afford to ignore the importance of digital marketing. One of the best ways to do this is by focusing on digital marketing for construction companies.

Digital Marketing 99

Digital Marketing Construction Market Marketing 99

MediaBoom

AUGUST 23, 2024

To capture the attention of discerning travelers , resorts must deliver exceptional experiences and employ sophisticated marketing strategies. Resort marketing is the art and science of positioning a resort as the ideal destination for leisure or business travelers. Let’s get started. Remember, PPC is an ongoing process.

Resorts 98

Resorts Market Marketing Marketing Strategy 98

MediaBoom

JUNE 10, 2024

According to a study, 74% of companies report that content marketing increases their lead generation efforts, emphasizing its heightened importance for luxury brands. Luxury content marketing leverages high-quality materials emphasizing exclusivity and personalized experiences. Luxury Marketing Thrives on Reaching the Rught Audience.

Branding 98

Branding Market Marketing Marketing Strategy 98

Little Hotelier

OCTOBER 11, 2023

Hotel email marketing is an online marketing technique that helps hoteliers reach a broader audience via email. Hotel email marketing has been done in the hospitality industry for decades now, since email has become a normal part of our everyday lives. Learn more Why is hotel email marketing important?

Email Marketing 98

Email Marketing Market Marketing Hotels 98

MediaBoom

JULY 5, 2023

If your current hotel marketing initiatives are falling short, you’re likely frustrated after investing significant time and effort with little to show for it. Achieving optimal results requires a tactical blend of solid marketing fundamentals with fresh, innovative ideas designed to draw in travelers.

Hotel Marketing 97

Hotel Marketing Market Marketing Marketing Strategy 97

Little Hotelier

AUGUST 29, 2023

What is bed and breakfast marketing? Bed and breakfast marketing is a specific approach to marketing your B&B business for attracting potential guests, getting more bookings, and increasing room revenue. However, bed and breakfast marketing can be very challenging at times, for a few reasons: 1.

Market 95

Market Marketing Target Marketing Marketing Strategy 95

Little Hotelier

OCTOBER 23, 2023

What is hotel social media marketing? Hotel social media marketing is the use of social media platforms to advertise your hotel brand and engage with potential and current guests. This blog will take you through everything you need to know to start succeeding with hotel social media marketing.

Market 105

Market Marketing Hotels Travel 105