MEWS
JULY 9, 2025
23 ideas to optimize your hotel marketing strategy A hotel marketing strategy should be dynamic, changing depending on the season, the year and the market trends. Below, you’ll find a list of some of the most up-to-date marketing strategies.
Social Hospitality
JUNE 30, 2025
You need a strategy. Here’s how wedding venues can turn online interest into real-world bookings with smarter, more intentional digital marketing. If your website feels more like a digital brochure than a conversion machine, it’s time for a redesign with strategy at the center. But that’s where email automation shines.
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Hotel Speak
JUNE 9, 2025
As hotel marketing evolves, so does the demand for emotionally-driven, immersive content. Drone marketing specialist Olha Kotova shares how aerial content is driving real results for hotels – from higher engagement to increased bookings. Q1: What role do you think drone footage plays in today’s hotel marketing strategies?
Social Hospitality
DECEMBER 16, 2024
If you arent marketing your business on social media, youre missing out on a huge opportunity to build your brands success. However, data insights can actually help you create authentic and engaging social media marketing strategies that build customer trust and enhance brand reputation.
Advertiser: ZoomInfo
It’s not a far stretch to suggest that the topic isn’t exactly what gets marketers excited in their day-to-day workflow. However, if lead generation, reporting, and measuring ROI is important to your marketing team, then data normalization matters - a lot. Well, marketers rely on this grouping to reach their goals.
Social Hospitality
MAY 8, 2025
The world of hotel digital marketing is evolving rapidly. The key to success lies in leveraging new technologies, data insights, and creative strategies that make guests feel seen, valued, and understood. What Are the Key Hotel Marketing Trends for 2025? How Will Digital Marketing Evolve in the Hospitality Industry?
gcommerce
JUNE 25, 2025
In this exclusive webinar, GCommerce and The Hotels Network reveal how the Boston Harbor Hotel successfully adapted its digital strategy to outperform during a market slowdown. The post [Webinar Recording] Beyond the boom: smart marketing strategies for slowing travel demand appeared first on GCommerce Solutions.
Advertiser: ZoomInfo
For marketing teams to develop a successful account-based marketing strategy, they need to ensure good data is housed within its Customer Relationship Management (CRM) software. According to Forrester Research, only 8% of marketing professionals have confidence that their data is 90-100% accurate.
Advertiser: ZoomInfo
47% of marketers said they have a database management strategy in place, but there is room for significant improvement. Marketing and sales teams are feeling pressured to deliver authentic messaging to buyers at every point of their customer journey. New tactics to acquire data to reach marketing goals.
Advertiser: ZoomInfo
This eBook highlights how data-driven strategies empower marketing campaigns through personalization tactics. Here’s what’s covered: How data-driven marketing drives the customer experience. Understanding marketing strategy & performance. The most challenging obstacles to data-driven marketing success.
Expert insights. Personalized for you.
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