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SiteMinder and RevenYou perfect the art of hotel business optimisation

SiteMinder

Now the property is attracting a wide range of guest segments, operating at 75% occupancy, and turning a profit that the owners can use as leverage to sell the business and move onto new challenges. Let’s look at five examples. It really is a team effort.”

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Hotel Market Segmentation Guide- Key to Your Hotel's Growth

Hotelogix

  Understanding Market Segmentation Basics Types of Hotel Market Segments The hotel industry typically divides guests into distinct categories based on their characteristics and needs: Business Travelers Leisure Travelers Group Bookings Extended Stay Guests Special Event Attendees Benefits of Targeted Marketing Benefit Impact Increased ROI Higher (..)

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Choice reports Q1 domestic RevPAR growth of 2.3%

Hotel Business

“Our unique positioning has enabled us to outperform our peers, gain market share and emerge stronger even in periods of economic uncertainty. million, representing diluted earnings per share (EPS) of $0.94, a 52% increase compared to the same period of 2024. and occupancy levels increased by 30 bps.

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Hotel Business Intelligence: Turn Data into Hotel Success

Hotelogix

You can: Spot your most valuable guest types Get to know what guests like and how they act See which marketing channels work best Tailor marketing messages to get more bookings Operational Efficiency Hotel business intelligence can help you run your hotel more efficiently.  Energy Management: Look at usage patterns to save energy.

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Marriott names Carolina Voullieme multi-property director, sales and marketing

Hotel Business

In her expanded role, she will lead the development and implementation of sales and marketing strategies to drive revenue growth, enhance the guest experience and expand the market share of both properties.

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Cloudbeds report signals new priorities for hostels in 2025

Cloudbeds

We’re committed to empowering this vital lodging segment with the data, insights, and tools they need to capture market share and thrive in 2025. Key findings from the 2025 report include: Dorms saw year-over-year occupancy growth in 2024, while private rooms dropped.

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Google Hotels faces competitive & regulatory headwinds

Hospitality Today

Key takeaways Google Hotels erodes in EU market share : DMA-driven changes and AI Overviews have eroded Google’s dominance—at least marginally—opening opportunities for OTAs to recapture traffic. Jun 25, 2025 • Hospitality U.S.

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