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Hotels Are Leaving AV Revenue on the Table: AVaStar and Electro-Media Design Show How to Get it Back at HITEC Indy

Hospitality Tech

In Booth #908 at the Indiana Convention Center, June 17 to 19, the audiovisual partners will show that with the right operational structure and support, in-house AV programs can deliver measurable ROI while strengthening guest loyalty. Pop-up and add-on rentals are captured and tracked, increasing ancillary revenue without adding headcount.

Revenue 52
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Social Media Decisions That Can Help Your Guests Come Back

BCV

Most hotels today rely on in-house teams to deliver this; however, in-house teams can drive social media engagement, but can’t bring varied experience from working with other hotel brands, cutting-edge technology as well as focus on driving RoI. How do you convince guests to come back with Social Media?

ROI 52
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It is time to leverage software certification in hospitality

Hotel Business

In contrast, others certify general industry skills, such as the American Hotel & Lodging Educational Institute’s Certified Hospitality Sales Professional (CHSP) for recognizing marketing and revenue management skills. But has the training associated with these changes kept pace?

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OTA Channel Manager: The Ultimate Guide

SiteMinder

It is commonly used by hotel sales and revenue managers to update rooms and rates in real-time. The OTA channel manager syncs your hotel prices and availability across your property management system (PMS) and all connected OTA channels such as Booking.com, Expedia, and Airbnb. What is an OTA channel manager?

OTA 52
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Wasting Time on Cheap Leads? Relationship Marketing Fills a Better Funnel

Lure Agency

By building relationships with prospective clients, you can ensure your sales pipeline is full of direct leads that are more likely to close, close at a higher value, and become repeat customers. Relationship marketing entails cultivating a deeper connection with prospects outside of delivering sales pitches and collateral.

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The role of data analytics in optimizing hotel operations

Cloudbeds

Data analytics is the cornerstone of successful hotel operations. From understanding top-performing channels to finding new revenue opportunities to enhance the guest experience, data analytics touches every department. Unfortunately, many hotels face data silos and are unable to piece together actionable insights.

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Hotel Advertising 2024 – Master Our 11 Proven Tactics

MediaBoom

A successful hotel advertising campaign will build brand awareness and encourage customer loyalty, whether you operate an international hotel chain or a single bed and breakfast. Measuring Advertising Effectiveness: Continuously monitor and analyze campaign performance to identify areas for improvement and optimize ROI.