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Playing the Same Game: How Revenue Managers and Sales Are Joining Forces

Lodging

Sales and revenue management are two departments that seemingly should be a match made in heaven but often find themselves at odds with differing goals for success.

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Revenue Management: It's Not Just for Revenue Managers Anymore - By Lynn Zwibak

Hotel News Resource

How often have you seen this at your hotel: Sales managers referring to the revenue management team as ‘the sales prevention department’ because they keep turning away their leads? Front office complaining about how revenue management keeps selling low opaque rates?

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Effective Hotel Sales Strategies to Increase Revenue

Hotelogix

In the competitive world of hospitality, having a strong sales strategy is key to ensuring your hotel's success. The right sales tactics can help increase revenue, boost occupancy rates , and ensure guests have a positive experience.

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Pattern: The Undervalued Driver of Success & By Lynn Zwibak

Hotel News Resource

The number of factors identified to impact the success of a hotels revenue management strategy continues to grow. I'm here to argue that there is one factor more important than all of these, and it is often overlooked in the revenue management discussion.

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Hotel commercial strategy: Solutions and optimisation guide

SiteMinder

What is a hotel commercial strategy? A hotel commercial strategy is a coordinated business approach that integrates sales, marketing, revenue management and distribution efforts to maximise total hotel revenue. Table of contents Why should you implement a hotel commercial strategy?

Hotels 52
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Hotel sales manager: Job skills and responsibilities

SiteMinder

What is a hotel sales manager? A hotel sales manager is a professional hired by a hotel to develop and manage sales strategies , with the aim of increasing brand visibility, bookings and revenue. What does a hotel sales manager actually do?

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HSMAI Global launches Certified Hotel Sales Leader certification

Hotel Business

The Hospitality Sales and Marketing Association International (HSMAI) Global has launched its Certified Hotel Sales Leader (CHSL) certification. This new program is designed to recognize the expertise of hotel sales leaders, emphasizing the most up-to-date sales and commercial principles, practices and strategies.