Cloudbeds
JANUARY 17, 2024
With restrictions to third-party data and new AI tools, lodging operators must familiarize themselves with the different hotel market trends and strategies to stand out from the crowd. Here, we look at how the travel landscape is evolving and the latest trends to shape your marketing strategies this year.
STAAH
OCTOBER 4, 2022
Gone is the cookie-cutter approach to online marketing. Hotel marketing today is all about how personal you can get. Competing for guests online is now harder than ever, with so many options out there for them to choose from. A staggering number of OTA users believe they’ll find better prices or deals on an OTA.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
eTourism
JULY 11, 2017
In an online market dominated by online travel agents with steep commission rates, every hotel wants to increase the number of bookings made directly through their property's website. Here are 5 ways to wrestle control away from the OTA's and maximise rev
eTourism
JUNE 7, 2016
The ultimate aim of every hotel's online marketing campaign should be to drive direct bookings made through their property website. True, the OTAs have a pretty strong grip on travel consumers, but that doesn't mean you should lie down and accept their do
Xotels
JUNE 2, 2023
In the dynamic landscape of the hospitality industry, generating direct bookings has become a top priority for hotel owners. As a hotel management company , we understand the challenges they face in developing effective hotel marketing strategies to drive bookings through their own portals.
Xotels
AUGUST 15, 2022
Capturing more market share, or penetrating new markets was just not in their mindset. Especially in resort hotel markets, tour operators have for too long influenced hoteliers on how to run their business. Are we shifting the budget from offline to online? Sorry, I just had to get this rant off my chest.
Expert insights. Personalized for you.
98 
Let's personalize your content