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How AI is Reshaping Hotel Digital Marketing in 2025

Social Hospitality

It’s shaping how hotels attract, engage, and retain guests today. From predictive pricing to generative content, AI is driving a new wave of digital marketing innovation that can directly impact a hotel’s bottom line. Artificial Intelligence (AI) is no longer a futuristic concept in the hospitality industry.

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How to maximize hotel revenue without discounting

Hotel Speak

And hotels and resorts have definitely caught on to this, offering tons of discounts to get people to book. Especially for luxury and boutique hotels, people are often more interested in getting something extra than just a lower price due to the perception of greater value. Okay, so we all love a good deal, right?

Revenue 94
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Elevate Your Hotel Prospecting Game with Strategic Emails

Amadeus Hospitality

In the competitive world of hotel sales, effective communication can make or break a deal. Email remains a powerful tool for hotel prospecting, offering a direct line to potential clients. Email remains a powerful tool for hotel prospecting, offering a direct line to potential clients.

Sales 52
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2025 Hotel Marketing: Top Hospitality Digital Marketing Trends

Social Hospitality

The world of hotel digital marketing is evolving rapidly. To remain competitive, hotels must adapt to the evolving expectations of tech-savvy travelers, who are increasingly demanding personalized guest experiences. What Are the Key Hotel Marketing Trends for 2025? Social commerce is booming.

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Hotel Market Segmentation Guide- Key to Your Hotel's Growth

Hotelogix

Ever wondered why some hotels consistently outperform their competitors, even in challenging market conditions? The secret often lies in their ability to master market segmentation - a strategy that's becoming increasingly crucial in today's diverse hospitality landscape. 

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Direct Booking Strategies: How to Promote Your Booking Engine Effectively

STAAH

Example: Focus on what your audience is actually searching for — like “family-friendly beach resort in Langkawi” instead of just “Langkawi hotel.” In fact, many travellers trust peer reviews more than hotel marketing. For example, “Stay 2 nights and get 10% off your Jazz Fest ticket” makes your hotel the obvious choice.

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Thoughtful Thursday – A Technical Guide to Booking Engine Widgets: Types, Use Cases & Best Practices for Hoteliers

STAAH

In a digital-first world, your hotel website is more than just a brand touchpoint – it’s a sales machine. With 65% of travellers preferring to book directly through a hotel’s website if given the right incentives (Source: Google Travel Insights), integrating a powerful booking engine is no longer optional, it’s essential.