Hotel Speak

NOVEMBER 12, 2024

For hoteliers seeking to tap into the seasonal spirit of family getaways and gifts, email deliverability should be at the heart of their marketing strategy. Factors impacting deliverability of festive cheer Sadly, it’s not hard working elves who deliver emails into inboxes. Ho, ho – oh no!

Hotel Sales 104

Hotel Sales Sales Hotels Email Marketing 104

gcommerce

APRIL 22, 2025

Shift from commission-based to PPC models Previously, Google Hotel Ads operated on a commission-based framework, allowing hotels to pay a percentage of bookings generated through the platform. This model was advantageous for independent hotels with limited marketing budgets, as costs were directly tied to actual bookings.

Cost Per Click 52

Cost Per Click Marketing Strategy Hotels Market 52

gcommerce

MAY 7, 2025

Weve all seen those social media posts crammed with every hashtag under the sun, desperately trying to get noticed. But do hashtags actually work anymore? Once a staple of social media strategy, hashtags have lost much of their former power.

Email Marketing 52

Email Marketing Digital Marketing Branding Marketing Strategy 52

gcommerce

JANUARY 20, 2025

The way you respond to reviews can impact your hotels visibility, affect your credibility among potential guests, and even influence bookings. Responding to Google reviews is a critical part of any effective strategy for Local Search Engine Optimization (Local SEO).

Business 52

Business Email Marketing Digital Marketing Hotels 52

gcommerce

MAY 7, 2025

For hotels, that means putting extra focus on your drive market audience. How hotels can tap into the trends Refresh your look for summer Give your website and social platforms a summer glow-up. Speak to the drive market Use regional targeting in ads and email.

Travel 52

Travel Market Marketing Closing 52

Travelboom Marketing

FEBRUARY 14, 2024

Following the top email marketing trends for 2024 provides the latest techniques for engaging guests and getting the most out of your email communications. As an essential part of digital marketing for hotels, emails have the power to nurture guest relationships, generate new leads, and drive repeat business.

Email Marketing 95

Email Marketing Market Marketing Shopping 95

gcommerce

AUGUST 16, 2023

Is your team looking for new and effective ways to maximize your email marketing efforts? The post Email Marketing Strategy Recommendations Digital E-Book appeared first on GCommerce Solutions. We are happy to say we have a new E-Book with our top recommendations that you'll definitely find useful.

Email Marketing 97

Email Marketing Marketing Strategy Market Marketing 97

Gourmet Marketing Hotel

AUGUST 29, 2022

These days, social media is the go-to tool for marketing and customer service, and email campaigns may have fallen by the wayside. However, hotel email marketing campaigns can feed your hotel business enormously when used correctly.

Email Marketing 98

Email Marketing Market Marketing Hotels 98

Amadeus Hospitality

MARCH 30, 2023

Hotel email marketing is an essential strategy for hotels to promote their services and increase bookings through targeted and personalized email campaigns. By using email marketing, hotels can connect with potential guests, build customer relationships, and drive revenue growth.

Email Marketing 83

Email Marketing Market Marketing Hotels 83

Little Hotelier

OCTOBER 11, 2023

Hotel email marketing is an online marketing technique that helps hoteliers reach a broader audience via email. It usually involves automatically sending emails to promote their hotel, announce new discounts, request feedback from previous guests, and share news about their property.

Email Marketing 98

Email Marketing Market Marketing Hotels 98

STAAH

SEPTEMBER 19, 2023

Content, SEO (Search Engine Optimization), and SEM (Search Engine Marketing) are essential components of effective hotel marketing strategies. They collaborate to enhance many things at once for an effective marketing strategy. In hotel marketing, SEO is crucial for several reasons.

Hotel Marketing 104

Hotel Marketing Market Marketing Marketing Strategy 104

Hotel Speak

JULY 4, 2024

Email marketing is your hotel’s secret weapon in the quest for more direct bookings—a powerful tool to connect with guests, drive reservations, and build lasting relationships. Email Marketing Best Practices Email marketing is not just about sending newsletters or promotional offers.

Email Marketing 73

Email Marketing Market Marketing Hotels 73

STAAH

NOVEMBER 22, 2022

Hotel Marketing is only effective if the execution is done right. The core of a good hotel marketing strategy is to promote the right product in the right place , at the right price , and at the right time to the right audience. A planned approach to marketing helps you to set clear objective s. Find out more here.

Hotel Marketing 97

Hotel Marketing Marketing Market Hotels 97

Revinate

OCTOBER 16, 2023

And that explosion has created a new world of data-driven hospitality, where the convergence of hotel marketer data, analytics, and guest expectations for personalized communications and service are redefining the way hotels connect with their guests.

Hotel Marketing 105

Hotel Marketing Market Marketing Hotels 105

MediaBoom

DECEMBER 11, 2024

With travel demand set to grow 8% annually by 2025 , nows the time to embrace bold hotel marketing strategies that captivate guests and boost bookings. Hotel marketing strategies are carefully crafted tactics that hotels use to promote their services, attract guests, and drive bookings.

Marketing Strategy 98

Marketing Strategy Hotel Marketing Market Marketing 98

Hotel News Resource

NOVEMBER 22, 2024

Significant upcoming privacy updates from Apple are coming in December and they will impact email marketing strategies. For hotel marketers, these changes are crucial as they will alter how engagement metrics like email opens and clicks are tracked.

Hotel Marketing 75

Hotel Marketing Email Marketing Market Marketing 75

eHotelier

MARCH 2, 2023

The sooner you identify and plan for the major trends and changes in the industry, the better chance you'll have to improve your guests' experience, drive direct bookings, and succeed in 2023.

Hotel Marketing 126

Hotel Marketing Marketing Market Hotels 126

MediaBoom

JULY 5, 2023

If your current hotel marketing initiatives are falling short, you’re likely frustrated after investing significant time and effort with little to show for it. Achieving optimal results requires a tactical blend of solid marketing fundamentals with fresh, innovative ideas designed to draw in travelers.

Hotel Marketing 97

Hotel Marketing Market Marketing Marketing Strategy 97

Refine

DECEMBER 6, 2023

Question for Our Hotel Marketing Expert Panel What are the best practices for driving revenue-generating email marketing and for collecting valid email addresses from guests?

Email Marketing 52

Email Marketing Revenue Market Marketing 52

MediaBoom

JULY 21, 2023

Luxury hotel email marketing informs and educates leads, connects with long-term customers, presents up-selling and cross-selling opportunities, humanizes your brand through newsletters, and converts customers. If required, consider hiring an email marketing agency for optimal management. Create a rough timeline.

Email Marketing 52

Email Marketing Market Marketing Marketing Strategy 52

Travelboom Marketing

NOVEMBER 7, 2023

As we enter the fourth quarter of the year, hotel marketers should outline their goals for 2024. We’ve assembled a complete checklist of everything you need to create your 2024 hotel marketing budget. We’ve assembled a complete checklist of everything you need to create your 2024 hotel marketing budget.

Hotel Marketing 96

Hotel Marketing Market Marketing OTA 96

Hotel News Resource

MARCH 4, 2024

The same topic arises at the start of each new year, 'Is email marketing still viable?' Not only will email users top 4.5 billion in 2024, but hotels that use email effectively typically see it as one of the top converting marketing channels. The answer is still a resounding YES.

Email Marketing 49

Email Marketing Market Marketing Hotel Marketing 49

Fuel Travel

JULY 24, 2023

Email is one of the only forms of direct communication a hotel has with its guests. An email strategy should be nurtured, well thought out, and cultivated to its fullest potential. In this article, we will explore automated hotel email marketing examples that can help your hotel stand out from the crowd.

Email Marketing 77

Email Marketing Market Marketing Consumer 77

eTourism

NOVEMBER 23, 2010

Email marketing has always been an effective way to reach out to existing and prospective guests. It's organic, as these people voluntarily signed up to receive your news and updates. So how do you grow the number of people who have given you permission

Email Marketing 52

Email Marketing Market Marketing Hotel Marketing 52

Travelboom Marketing

MARCH 21, 2024

Unfortunately, there is not a one-size-fits-all approach to marketing for hotels, and the days of dumping dollars into a single channel are long gone. Marketers must meet travelers where they shop—and in today’s digitally-dependent landscape, this means everywhere. Check out the top benefits of CPC marketing for hotels.

Market 97

Market Marketing Cost Per Click Email Marketing 97

Up Hotel

JANUARY 25, 2022

Email marketing is an important aspect of hotel digital marketing. Current statistics show that more than 8 out of 10 people will open a welcome email, generating 4x as many opens and 10x as many clicks compared to other types of email. Here are our top tips for getting the most out of your email marketing.

Email Marketing 52

Email Marketing Marketing Market Consumer 52

eTourism

JUNE 14, 2012

Social media may have stolen the limelight in recent years, but email marketing is going nowhere. Although most marketers recognise the ongoing importance of email, certain email best practices, such as Segmentation, have been slow to catch on. Segmentin

Email Marketing 52

Email Marketing Market Marketing Resorts 52

Travelboom Marketing

FEBRUARY 21, 2024

If you’re a seasoned marketer, you might be familiar with myths that lead people to do bad things with good intentions. These fabled misconceptions can sour any strategic marketing plan. We’re here to expose the top hotel marketing myths as fact or fantasy.

Hotel Marketing 52

Hotel Marketing Market Marketing Digital Marketing 52

Inn Quest

JUNE 13, 2023

When it comes to running a hotel, a well-executed marketing campaign can make all the difference. In this blog post, we will explore the key strategies and tactics for creating a successful hotel marketing campaign that captivates your target audience and delivers tangible results.

Hotel Marketing 56

Hotel Marketing Market Marketing Digital Marketing 56

Travelboom Marketing

MARCH 11, 2024

An accomplished experiential marketing agency knows how to push the boundaries of traditional advertising to generate brand awareness and customer loyalty using creative, innovative services. What Is Experiential Marketing? This marketing style is known as event, engagement, on-ground, and live marketing.

Market 98

Market Marketing Events Hotels 98

MediaBoom

MARCH 14, 2024

In today’s swift digital landscape, hotels must adopt innovative online strategies to stand out. Marketing strategies in the hotel sector are designed to enhance brand visibility and broaden reach. Secure your exclusive, free consultation with our luxury marketing experts today. Let Mediaboom guide you.

Digital Marketing 85

Digital Marketing Services Market Marketing 85

Up Hotel

AUGUST 21, 2023

In the fast-paced world of the hotel industry, where trends change rapidly and competition is fierce, having solid hotel marketing strategies is essential for success. One powerful tool that can significantly contribute to crafting effective marketing plans is the SWOT analysis.

Marketing Strategy 52

Marketing Strategy Hotel Marketing Market Marketing 52

Up Hotel

AUGUST 21, 2023

In the fast-paced world of the hotel industry, with changing trends, the effects of seasonality and fierce competition, having a solid digital marketing hotel strategy in place is essential for success. One powerful tool that can contribute to crafting effective marketing plans is the SWOT analysis.

Marketing Strategy 52

Marketing Strategy Hotel Marketing Market Marketing 52

MediaBoom

MARCH 6, 2024

Are you using content marketing for hotels? Marketing resource HubSpot reports that only 29 percent of marketers in 2024 rely on this source of traffic acquisition, an alarmingly low number. Your hotel could miss out on web traffic, leads, conversions, and bookings without a definable content strategy.

Market 98

Market Marketing Hotels Marketing Strategy 98

Inn Quest

JULY 10, 2023

Wondering how to map out the perfect hotel market segmentation strategy that keeps your hospitality business ahead of the curve? As markets continue to prioritize brands that cater to individual preferences the best, every business’s success depends on how well it offers personalized experiences to end-users.

Hotel Marketing 52

Hotel Marketing Market Marketing Target Marketing 52

MediaBoom

JUNE 27, 2023

This enchanting vision can become a reality through the power of a meticulously crafted hotel marketing plan, where strategic tactics, targeted campaigns, and innovative approaches converge to showcase your unique value proposition. What is a marketing plan for hotels?

Hotel Marketing 52

Hotel Marketing Market Marketing Marketing Strategy 52

MediaBoom

MARCH 27, 2023

Luxury hotel marketing is a specific type of marketing that is developed to attract a distinct group of consumers. Luxury hotel marketing is designed to tell the story of your luxury resort brand and set you apart from competitors by building awareness of what makes your brand exceptional. What is a luxury hotel?

Hotel Marketing 52

Hotel Marketing Market Marketing Consumer 52