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Social media platforms started as a new and innovative method of communication and connection among friends and family. With time and refinement, it has transformed into an asset for businesses across the globe. This significant enhancement presents a vast number of opportunities for brands. 2022 Social Themes. In recent years, social media bridged the gap to new customer experiences with its ability to offer discovery, connection, and entertainment.
Hotel owners are now using Instagram to help promote their businesses. It is how they. The post Hotel Marketing Tips To Write Better Instagram Captions appeared first on Are Morch, Digital Transformation Coach.
With so much to think about as a modern hotelier, including how to respond to growing customer needs while maximising revenue and efficiency, you need to find solutions that make running a property much easier. Hotel management apps are one way of both increasing performance at your business and generally making life easier. This blog will tell you everything you need to know.
Everything in hoteliering is dynamic. The practices of yesterday are no longer relevant today. Back in the past, accommodation businesses wouldn’t bother to dig deeper and gain insights into their potential guests’ preferences. But not anymore. Over the last decade, hotels are inclining toward data-driven and psychological approaches. One such aspect of hoteliering is “understanding the guest journey”.
Speaker: Matt Sunshine, CEO at The Center for Sales Strategy
AI isn’t replacing salespeople—it’s empowering them. The most forward-thinking sales organizations are using AI to enhance human performance rather than eliminate it. From coaching and messaging to prospecting and pipeline accountability, artificial intelligence is giving managers and SDRs the new tools they need to work smarter, sell better, and close more.
In his new role as the Chief Executive Officer, Tony will be responsible for overall leadership, strategy and business management, driving STAAH’s vision of continued rapid growth of its business and 13,000+ customer base. The appointment came into effect from 1 September 2022. Tony steps up to this position from the Chief Operating Officer of STAAH, a role he held for more than three years.
Online travel agencies (OTAs) have become a pivotal part of the hospitality industry, impacting the way properties market online and travelers do their research. It’s predicted that, on average, travelers make 25 website visits before booking. Therefore, properties need to boost visibility across the internet on OTAs, metasearch sites, social media, and their direct website.
Online travel agencies (OTAs) have become a pivotal part of the hospitality industry, impacting the way properties market online and travelers do their research. It’s predicted that, on average, travelers make 25 website visits before booking. Therefore, properties need to boost visibility across the internet on OTAs, metasearch sites, social media, and their direct website.
Whether it is through branding messages, targeting the appropriate target audience or activities that keep previous guests engaged, the world of marketing for hospitality and tourism has evolved significantly in the digital age. Hoteliers have had to adapt their strategies and take greater advantage of online channels. This blog dives into marketing for hospitality and tourism in a rapidly changing environment and provides an overview of current trends and strategies for hoteliers.
Green travel is not a passing trend. It is a portable lifestyle choice. One that is being actively made by nearly two-thirds of travellers in the coming year according to TripAdvisor. If you travel, you will leave a charcoal smudge in your wake. Planes spew carbon emissions, hotels guzzle gallons of water and thirsty travellers often indulge in bottles of water.
What services should you have in your hotel? To answer this question, the Experience Hotel team analyzed thousands of pieces of data provided by our hotel customers to find the free and paid hotel services most valued by travelers. Top 10 chargeable services: List based on an analysis of 16,103 stays Breakfast Parking Love package [.] The post The 20 services your Hotel needs to have appeared first on Marketing Tips for Hoteliers.
Speaker: Brendan Sweeney, VP of Global Sales and David Phelan, Account Executive
In a world where buyers are more informed and objections are more nuanced, confidence isn't optional—it’s a competitive advantage. In high-stakes conversations, knowing how to handle pushback can make or break the deal. Join industry experts Brendan Sweeney and David Phelan for a behind-the-scenes look at how teams are transforming sales coaching with real-time feedback, objection-handling role plays, and pre-call preparation that actually sticks.
Anyone new to the hospitality industry may be asking “What is a hospitality sector?” since there are few industries that span as widely in the pursuit of taking care of their customers. Knowing what hospitality sectors there are and how they influence each other and even overlap, is a step toward making sense of the vastness of a global industry that is worth an estimated USD 3.4 bn and offered 289 million hospitality sector jobs globally in 2021.
You may be wondering: what is an EPOS system and how it can benefit my hotel? You’ve come to the right place. Essentially, an EPOS combines hardware and software to help optimize your business, especially when it comes to processing payments. Technology synchronization allows you to improve your hotel’s operating processes by streamlining what would be otherwise manual processes.
Quels sont les services à avoir dans votre hôtel ? Pour répondre à cette question, l’équipe d’ Experience Hotel a analysé des milliers de données fournies par nos clients hôteliers afin de trouver les services hôteliers gratuits et payants les plus appréciés par les voyageurs. Top 10 des services hôteliers payants : Liste basée sur une analyse de 16 103 voyages Petit-déjeuner Parking Love package / Love box Carnet de tickets ou passes (métro, musée, etc.
Speaker: Jady West, VP of Hospitality & Chris Bennett, Head of Sales & Engineering
The modern hotel room is no longer just a place to stay—it’s an experience to remember. Today’s guests expect seamless 5G connectivity, personalized comfort, and high-tech convenience. From AI-powered smart room controls to in-room entertainment and app-based services, technology is redefining hospitality from the inside out. In this new session featuring industry pros Jady West and Chris Bennett, we’ll explore how high-speed, high-bandwidth connectivity powers the innovations that are enabling
Located in the heart of Provence, the Grand Hôtel de la Poste is a prestigious hotel with old charm and a past steeped in history. And since the property partnered with SiteMinder and Thaïs to increase bookings, its success is now assured for the long term. A former post house from the 19th century, the Grand Hôtel de la Poste is extremely proud of its heritage.
Many startups and growing companies are dreaming about an IPO or getting the big investor on board to grow the company to unicorn status and beyond. Companies are often ready with an amazing product and great business KPIs, but the major challenge is to have full, compliant, and representative financial statements to provide transparent and trusted insight into the company's financials.
Join Suite Spot host Ryan Embree and Chief Technology Officer Jason Lee, as they announce the official launch of TMG OneView multi-language translation! With this new function, hoteliers who partner with Travel Media Group will have instant access to its brand-new capabilities such as translating online guest reviews into various languages, responding to reviews in native languages, and delivering your hotel voice and tone for international travelers.
Monter dans le classement TripAdvisor, avoir une note au-dessus de 9 sur Booking.com, récolter plus de commentaires positifs sur Google… La E-réputation de votre hôtel est un sujet de préoccupation continu. Quel est l’impact qu’a l’ E-réputation sur votre établissement ? Quels problèmes pourraient découler d’un mauvais commentaire ? Comment travailler efficacement sa E-réputation ?
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
Today’s traveler’s journey is more fragmented than ever. With the recent proliferation of new travel super apps, distribution Goliaths such as Google and Expedia updating their ranking algorithms at a frantic pace, and the seemingly unstoppable growth of metasearch engine traffic, building and executing an effective hotel marketing strategy can seem intimidating.
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