MediaBoom

JULY 5, 2023

A hotel marketing strategy outlines a path to enhance the brand, charm guests, and boost bookings. Customized to the hotel’s target audience, location, and services, the plan contains key elements such as identifying the target market, brand positioning, and creating an online presence.

Hotel Marketing

MediaBoom

MARCH 29, 2024

Discover who your target market should be when creating travel ads for luxury audiences and what elements the ads require. Target Audience for Luxury Travel With so many luxury travel ad ideas, the gears should be turning in your head about how to proceed with yours.

Travel

SiteMinder

AUGUST 1, 2024

Here’s what to include in your executive summary: Hotel concept: Briefly describe your hotel’s unique features, target market, and overall vision. Marketing strategy: Highlight your key marketing initiatives, such as online advertising, social media engagement, or partnerships with travel agencies.

Business

MediaBoom

APRIL 3, 2023

The luxury watch market is taking the world by storm. Understanding the luxury watch market will help you increase sales and know your target market and what appeals to them. Each carefully-designed watch’s style, characteristic, design, and brand defines the luxury watch market.

Market

Hotelier Magazine

SEPTEMBER 12, 2023

By Diego Gomila Artificial Intelligence (AI) has been steadily weaving its way through digital marketing for some time now, from analytics and measurement to chatbots. But while there’s been plenty of excitement around generative AI and ChatGPT, AI has already moved into the wider market.

Digital Marketing

Cloudbeds

MARCH 23, 2023

Develop a search engine marketing (SEM) strategy by exploring paid advertising options on Google, Facebook, and other social media sites. Choose the platforms that best meet your marketing objectives and budget. Narrow down audiences to key target markets and select the keywords that best fit your property type.

OTA

gcommerce

AUGUST 27, 2024

But revenue management doesn't exist in isolation; it thrives when sales and marketing work with it in concert, and one of the primary channels that transcend both marketing and revenue management is metasearch. Metasearch engines have revolutionized the way travelers search, compare, and book accommodations.

Revenue Management

Hotelogix

AUGUST 6, 2024

Increasing your Hotel's Market Share Growing your market share requires strategic marketing and distribution efforts. Strategic marketing and distribution: Optimize your presence across all distribution/sales channels. Run targeted marketing campaigns to attract high-value guests.

Revenue

Cloudbeds

MARCH 15, 2023

They’re typically made on a hotel’s website or other direct booking channels, like email, the sales team, social media , or through messaging tools like WhatsApp or Messenger. This brief review will give you the foundation to understand the place of direct sales within your distribution strategy.

OTA

MediaBoom

FEBRUARY 26, 2024

Learn about the crucial steps involved in establishing a luxury brand, from niche targeting to maintaining an unwavering commitment to excellence. Step 1: Targeting a Specific Niche Segment As you look to start a luxury brand, it is fundamental that you find a niche segment to explore. Tiffany & Co.,

Branding

Travel Media Group

AUGUST 21, 2019

On this episode of Suite Spot, we have the distinct pleasure of welcoming special guest Mike Parent, Senior Vice President of Sales & Marketing at Coakley & Williams Hotel Management Company, to the podcast. Mike also shares his approach to implementing effective marketing campaigns for new acquisitions and new-build properties.

Market

MediaBoom

APRIL 24, 2023

What is the Target Market for Luxury Vehicles? The target audience for luxury markets focuses on people between the ages of 25-44 years old. This is no different when it comes to luxury vehicles, with the exception of the market swaying a bit wide in both directions. To learn more, keep reading!

Market

Hotelier Magazine

JULY 11, 2023

Artificial intelligence (AI) has been steadily weaving its way through digital marketing for a while now, from analytics and measurement to chat bots. But while there has been plenty of excitement around generative AI and ChatGPT, AI has already moved into the wider market. AI is changing the way marketing operates.

Digital Marketing

MediaBoom

FEBRUARY 23, 2024

By investing in innovation, luxury brands can set new industry standards , offering products that not only meet the current needs of their target audience but also anticipate the desires of future generations. By understanding these key demographics, you can create targeted marketing campaigns that effectively connect with high-end shoppers.

Consumer

MediaBoom

JUNE 11, 2024

Social media for luxury brands is an avenue where luxury digital marketers can reach and interact with their loyal followers. This strategy not only boosts immediate sales but also enhances the brand’s allure by offering something unique and exclusive to their most dedicated followers. Let Mediaboom guide you.

Branding

MediaBoom

FEBRUARY 26, 2024

Expressions that focus on rarity, prestige, and status help entice an elite target market. Top 22 Words That Scream Luxury and Elevate a Brand’s Prestige When marketing products or services, your ultimate goal is to drive sales. These are the exclusive words Burberry uses to entice customers to make stellar sales.

Branding

MediaBoom

SEPTEMBER 21, 2023

Learn the secrets to driving more traffic to your website, generating more leads, and ultimately increasing sales. Benefits of Insurance Marketing Client retention is an essential part of insurance marketing. Targeted acquisition refers to dividing your target audience based on different metrics.

Market

Catala Consulting

JANUARY 9, 2024

Calculating CAC CAC is calculated by dividing the total marketing and sales expenditures by the number of new customers obtained during a specific timeframe. Although simple, this formula is incredibly insightful, offering a transparent view of the efficacy of marketing endeavours.

Hotel Marketing

MediaBoom

JUNE 20, 2023

That’s where digital content marketing comes into play. Digital content marketing is a tool that helps businesses attract potential customers from their target markets using a myriad of tools, including videos, photos, audio, blog content, and more. What Is Digital Content Marketing?

Market

MediaBoom

MAY 27, 2024

If you work in the aviation industry, you might be wondering if having a comprehensive email marketing strategy can provide your company with new opportunities and better customer retention. Why Email Marketing Matters in the Aviation Industry With the right strategy, email marketing provides endless benefits in the aviation industry.

Email Marketing

MediaBoom

AUGUST 3, 2023

Learn the secrets to driving more traffic to your website, generating more leads, and ultimately increasing sales. Real Estate Content Marketing – Definition Beginning with the basics, what is content marketing for real estate ? Your real estate business must rank above the competition to reach your target audience.

Real Estate

MediaBoom

MARCH 27, 2023

Luxury hotel marketing is designed to tell the story of your luxury resort brand and set you apart from competitors by building awareness of what makes your brand exceptional. It’s not limited to digital marketing, and uses various mediums. Why Do Luxury Hotels Need Marketing? What is the target market for luxury hotels?

Hotel Marketing

MediaBoom

MAY 3, 2024

Market Analysis Market analysis is an assessment of your business’s target market and competition. It includes quantitative data such as the actual size of the market. Market analytics is when you study the metrics of your marketing efforts. This includes the behavior and needs of the consumers.

Branding

MediaBoom

JULY 10, 2024

Tools like SEMrush , Google Keyword Planner , Ahrefs , Google Trends , and AnswerThePublic can help you research keywords that are relevant to your target market. Learn the secrets to driving more traffic to your luxury website, generating more leads, and ultimately increasing sales. Let Mediaboom guide you.

Business

MediaBoom

JULY 19, 2023

Read on to know how the best luxury travel brands position themselves as the authority in the hospitality industry and how you can get a slice of that popularity pie with MediaBoom , a digital marketing agency dedicated to delivering efficient service and results that are second to none. But it is so much more than that!

Branding

Cloudbeds

MARCH 20, 2023

Corporate agreements are typically arranged through the hotel’s sales department and require the company to commit to a minimum number of room nights per year in exchange for discounted rates and other benefits. Be targeted in sales & marketing. Maintain a diverse distribution strategy.

Hotel Marketing

MediaBoom

AUGUST 23, 2023

Navigation is crucial since, according to studies conducted by Forrester Research, businesses lose 50 % of potential sales as a result of users not finding the right information. Cure Daily’s homepage is highly targeted since it encourages a visitor to dive further into the website almost immediately upon arrival.

Services

Lure Agency

JULY 18, 2022

Getting Started with Conversion Copywriting Conversion copywriting is an essential skill for any marketer or business owner who wants to increase their website’s conversion rate – that is, the percentage of visitors who take a desired action. Because of an often-longer sales cycle, B2B organizations rely on building relationships.

B2B

MediaBoom

MARCH 9, 2023

Learn the secrets to driving more traffic to your Hotel website, generating more leads, and ultimately increasing sales. The Benefits of Destination Marketing Destination marketing benefits more than your travel or hospitality company but also the destination itself. Let’s take a closer look at the advantages.

Market

MediaBoom

AUGUST 14, 2023

The benefits of Google Ads for real estate agents include fast results, efficient advertising spending, targeted advertising, stronger brand awareness, website traffic, more leads, and increased sales and conversions. Learn the secrets to driving more traffic to your website, generating more leads, and ultimately increasing sales.

Real Estate

Cloudbeds

JANUARY 10, 2025

And yet, many hotels overlook metasearch in their digital marketing strategy , missing out on opportunities to reach a broader segment of travelers, compete for business with online travel agencies (OTAs), and drive direct bookings. With CPA, the advertiser pays a commission based on sales generated, not stays.

Cost Per Click

MediaBoom

JUNE 27, 2023

A hotel marketing plan is a strategic blueprint designed to amplify a hotel’s brand presence, allure potential guests, and increase bookings and revenue. It outlines specific marketing objectives, target markets, positioning, and tactics to achieve these goals. Mediaboom is here to help.

Hotel Marketing

MediaBoom

AUGUST 23, 2024

Download Our FREE E-Book Outrank OTAs & Drive Direct Bookings With our SEO Blueprint Learn the secrets to driving more traffic to your hotel website, generating more leads, and ultimately increasing sales. Partner with travel influencers whose audience aligns with your target market.

Resorts

MediaBoom

MARCH 6, 2024

Download Our Latest Whitepaper The Ultimate Guide to Luxury Digital Marketing Receive your FREE copy of “The Ultimate Guide to Digital Marketing for Luxury Brands,” to get insights into marketing your high-end products and services for increased sales. million made in 2021.

Market

eZee Absolute

JANUARY 19, 2023

When a hotel has its own in-house marketing team, it can work closely with other departments within the hotel as they have an understanding of the hotel’s day-to-day operations. Advantages of Outsourced Hotel Marketing Now, I am not taking sides. Here are some of the benefits of outsourced marketing for hotels: 1.

Hotel Marketing

MediaBoom

NOVEMBER 14, 2023

In fact, more than 75 percent of marketers struggle to track the return on investment for their digital campaigns. With the right numbers, you can determine exactly whether or not the money you invest in your digital marketing strategy is well-spent. The lead-to-close ratio finishes your sales funnel.

Cost Per Click

MediaBoom

APRIL 5, 2024

By tapping into the authentic experiences of their users, brands can elevate their online presence, foster community, and drive bookings in a highly competitive market. Geo-Targeted PPC Campaigns in Travel Marketing Geo-targeted Pay-Per-Click (PPC) campaigns have become a cornerstone of digital marketing strategies in the travel industry.

Marketing Strategy