Hotel Management

FEBRUARY 18, 2025

Ovolo Hotels is set to harness the power of artificial intelligence to elevate marketing efforts through a strategic partnership with innovative marketing group Nodal. A trailblazer in the digital marketing landscape, Nodal brings expertise in AI optimisation, utilising advanced data analytics and machine learning algorithms.

Market 130

Market Marketing Digital Marketing Marketing Strategy 130

Cloudbeds

NOVEMBER 13, 2024

Past guests include Sarah Fults, VP of Distribution at MGM Resorts, James Lemon, Global Lead of Travel, Transport, and Leisure at Stripe, Jason Pinto, Co-Founder and COO at Pace Revenue, and more. Episodes feature interviews, industry updates, and discussions on topics including short-term rentals, hotels, and travel trends.

Hospitality 52

Hospitality Events Hotel Marketing Market 52

MediaBoom

JUNE 30, 2025

If your hotel isn’t reaching travelers through mobile, you’re missing critical opportunities to connect and convert. With the travel industry reshaped by digital habits, hotel mobile marketing has emerged as a must-have, not a nice-to-have. Avid travelers want consistency and great service.

Market 53

Market Marketing Digital Marketing Hotels 53

Hospitality Today

JULY 1, 2025

This shift demands that hotels rethink digital marketing strategies, as brand loyalty continues to erode and authenticity becomes a key driver of trust. Implication for hotels: Legacy marketing strategies are outdated. Key takeaways Fragmented discovery: Gen Z hotel shoppers no longer follow linear search paths.

Consumer 40

Consumer Marketing Strategy Digital Marketing Hotels 40

Hotelogix

NOVEMBER 28, 2024

The secret often lies in their ability to master market segmentation - a strategy that's becoming increasingly crucial in today's diverse hospitality landscape.  Understanding these fundamentals allows properties to develop more focused marketing strategies and tailored service offerings.

Hotel Marketing 40

Hotel Marketing Market Marketing ROI 40

gcommerce

MARCH 14, 2025

Data is a pivotal point in digital marketing. For a digital marketing agency like ours specializing in luxury hotels and resorts, data holds the key to success. In this blog post, we'll explore these data categories and their significance in your marketing strategy. What is first-party data?

Market 52

Market Marketing Hotel Marketing Digital Marketing 52

gcommerce

MAY 26, 2025

In the rapidly evolving landscape of hotel digital marketing, Connected TV (CTV) advertising has emerged as a powerful tool for hotels aiming to enhance their brand visibility and attract discerning travelers. Connect with the experts at GCommerce to get started today.

Digital Marketing 52

Digital Marketing Market Marketing Hotels 52

Cloudbeds

APRIL 8, 2025

Most travelers dont book a hotel on their first visit to a website. Failing to stay top-of-mind means you risk losing them to online travel agencies (OTAs) or competitors. A key component of a hotels digital strategy, retargeting ads, re-engage high-intent travelers who have already expressed interest in your property.

Revenue 52

Revenue Display Ads Digital Marketing OTA 52

Amadeus Hospitality

APRIL 8, 2025

Its a powerful, full-funnel strategy designed not only to capture attention but also to nurture relationships over time, following five key stages at its core: understanding, attracting, engaging, converting, and retaining travelers. Demand generation requires a coordinated, multi-departmental approach.

Revenue 59

Revenue Occupancy Hotels Revenue Management 59

Amadeus Hospitality

MAY 12, 2025

Amadeus data-driven marketing expertise and proprietary insights empower Millennium to connect with its target audiences more effectively, fostering engagement and loyalty. The partnership exemplifies how tailored media strategies can enhance brand visibility and drive bookings.

Resorts 78

Resorts Global Distribution System Digital Marketing Marketing Strategy 78

gcommerce

MAY 5, 2025

Best practices for responding to your Google reviews Responding to your Google reviews is a critical piece of your marketing strategy and is proven to improve your hotels visibility and overall guest relationship. The post Flywheel News | April 2025 Hotel Digital Marketing News | GCommerce appeared first on GCommerce Solutions.

Digital Marketing 59

Digital Marketing Market Marketing Hotels 59

gcommerce

MAY 7, 2025

This summer, travelers are skipping the airport hustle and hitting the road instead. Discover how your property can leverage these 2025 Summer travel trends. Discover how your property can leverage these 2025 Summer travel trends. Staycations are trending, too, as travelers look for ways to recharge close to home.

Travel 52

Travel Marketing Market Closing 52

Little Hotelier

MAY 19, 2025

A hospitality marketing agency is a specialist service provider that creates and implements marketing strategies for hoteliers and other hospitality businesses. The aim of hospitality marketing is to attract guests, boost bookings and build brand visibility. They specialise in helping boutique hotels to reach new markets.

Market 52

Market Marketing Hospitality Digital Marketing 52

Hotelogix

FEBRUARY 19, 2025

We’ll also talk about how Hotelogix can make content marketing easier and more effective. 5 Reasons Hotels Need Content Marketing Helps More People Find Your Hotel To attract more guests, your hotel must be easy to find online. Keeps Guests Interested Marketing is not just about advertising. Travel trends keep changing.

Market 40

Market Marketing Hotels Email Marketing 40

Catala Consulting

NOVEMBER 3, 2024

Improved Marketing and Brand Presence Marketing is a vital aspect of hospitality, but it’s also a fast-changing field. Consultants and coaches stay on top of the latest trends and can help with: Digital Marketing Strategy : Consultants can advise on SEO, PPC, and social media strategies tailored to the hospitality industry.

Hiring 52

Hiring Hospitality Operations Services 52

Guest Centric

APRIL 12, 2024

Reading Time: 5 minutes Hotel digital marketing strategies are crucial to grow direct bookings reduce dependency on intermediaries. Recent studies indicate that a significant majority of travelers. The post 5 Hotel Digital Marketing Strategies to Boost Direct Bookings appeared first on GuestCentric.

Digital Marketing 98

Digital Marketing Marketing Strategy Market Marketing 98

MediaBoom

MARCH 15, 2024

A recent Statista report forecasts that by 2025, over ten percent of all retail sales in the United States will stem from mobile commerce, underscoring the critical need for luxury brands to innovate their digital marketing strategies. Example: Bulgari , the luxury jeweler, exemplifies content marketing mastery.

Digital Marketing 98

Digital Marketing Marketing Strategy Branding Market 98

Social Hospitality

FEBRUARY 20, 2023

Digital marketing is one of the great equalizers of the current commercial environment. However, certain sectors must leverage digital marketing trends differently. This is particularly pertinent when it comes to marketing in regulated industries.

Digital Marketing 147

Digital Marketing Market Marketing Consumer 147

Social Hospitality

FEBRUARY 26, 2024

In this swiftly expanding digital domain, digital marketers stand at a crossroads, encountering new opportunities and daunting challenges. Discover the intricacies of the Metaverse and explore strategies for digital marketers to thrive in this dynamic environment in 2024 and beyond.

Digital Marketing 130

Digital Marketing Market Marketing Consumer 130

Little Hotelier

MAY 31, 2023

What is hotel digital marketing? Hotel digital marketing is the practice of promoting your property to potential guests using the internet. Digital marketing is great for small hotels, as it is more accessible and affordable than traditional marketing like broadcast and print media.

Digital Marketing 98

Digital Marketing Market Marketing Marketing Strategy 98

MediaBoom

JULY 13, 2023

Marketing strategies for travel agents can increase brand awareness, boost website traffic, increase leads, and result in more bookings. However, it takes an understanding of marketing to successfully employ these tactics. What is travel agency marketing? Look internally to identify your USP.

Marketing Strategy 95

Marketing Strategy Market Marketing Travel 95

MediaBoom

JULY 4, 2023

Keeping up with the busy real estate market means real estate digital marketing can take the backseat. If you’re not keeping up with digital marketing in the real estate business, you’re missing out on leads. What is real estate digital marketing? Creativity with storytelling is rewarded with video.

Real Estate 98

Real Estate Digital Marketing Market Marketing 98

MediaBoom

MARCH 14, 2023

A solid digital marketing for construction companies plan helps to bring more clients into your business. Modern construction companies can’t afford to ignore the importance of digital marketing. If you don’t have a strong digital presence, you risk getting left behind by your competitors.

Digital Marketing 99

Digital Marketing Construction Market Marketing 99

MediaBoom

APRIL 5, 2024

Did you know that nearly 70% of travelers turn to search engines when planning their trips. With this in mind, understanding the full impact of travel marketing has never been more essential. Travel marketing targets potential tourists by promoting unique destinations, accommodations, and services through digital channels.

Marketing Strategy 98

Marketing Strategy Market Marketing Travel 98

Q4Launch

OCTOBER 10, 2023

But how do you boil down your lodge marketing and growth strategy to a formula that works? In short, make your lodge the destination for a traveler—not just a place to stay. Lodge marketing , like B&B marketing or any other niche marketing, requires an expert who understands your needs. Website design.

Marketing Strategy 98

Marketing Strategy Market Marketing Email Marketing 98

gcommerce

OCTOBER 28, 2024

But don't worry, whether it’s powder or sunny days, we’ve got ski hotel digital marketing strategies to keep your property top of mind. Whether you’re a ski resort or a hotel close to the slopes, here’s how to keep your hotel’s digital marketing fresh and effective all ski season long.

Digital Marketing 94

Digital Marketing Resorts Market Marketing 94

STAAH

NOVEMBER 12, 2024

Discover the strategies and tools to make your emails stand out. What is Hotel Email Marketing? Email marketing for hotels is an essential digital marketing channel that helps hotels connect with past, current, and potential guests. Timing can significantly influence open and click-through rates.

Email Marketing 95

Email Marketing Marketing Strategy Market Marketing 95

gcommerce

SEPTEMBER 23, 2024

In the fast-paced landscape of digital marketing, staying ahead of the curve is crucial, especially for businesses in the travel industry. In this blog post, we will focus on the key aspects of metasearch and its pivotal role in shaping effective travel marketing strategies.

Market 78

Market Marketing Digital Marketing Travel 78

MediaBoom

MARCH 14, 2024

In today’s swift digital landscape, hotels must adopt innovative online strategies to stand out. With over 80% of leisure travelers globally booking accommodations online in 2024, as per Statista, the shift towards online travel booking is unmistakable.

Digital Marketing 85

Digital Marketing Services Market Marketing 85

MediaBoom

JUNE 5, 2024

In an industry as dynamic and competitive as travel, standing out online is crucial. Digital marketing for travel industry refers to all online efforts to promote your travel brand, tours, or destinations. Ready to make 2024 your best year yet in the travel industry?

Digital Marketing 52

Digital Marketing Market Marketing Travel 52

SiteMinder

SEPTEMBER 20, 2022

Hospitality marketing is focused on bringing guests through the doors of hospitality businesses. A variety of traditional marketing strategy models exist which are applicable to the hospitality industry, from the 4 Ps (Product, Price, Place or in the hotel world channel, Promotion) to the 7 Ps (add People, Process, Physical evidence).

Marketing Strategy 80

Marketing Strategy Market Marketing Hospitality 80

STAAH

JUNE 20, 2023

The first place to start the diagnosis of your problems should be your non-negotiables in hotel digital marketing. What does online or digital marketing entail though? Shaving off costs on some digital marketing activities can have an undesirable effect – we call these the essentials of digital marketing.

Digital Marketing 98

Digital Marketing Marketing Strategy Email Marketing OTA 98

SiteMinder

OCTOBER 16, 2024

What is the Digital Markets Act? The Digital Markets Act (DMA) is a regulation within the European Union (EU) that aims to make digital markets fairer and more competitive. In this blog we’ll give a full overview of the Digital Markets Act and how it might impact your hotel business.

Digital Marketing 52

Digital Marketing Market Marketing OTA 52

Q4Launch

JUNE 29, 2023

How to maximize your digital marketing efforts to increase your revenue Digital marketing empowers property managers to increase brand recognition and make prospective guests more aware of their listings. Effective digital marketing tactics can supercharge your bookings and hack your revenue streams.

Digital Marketing 52

Digital Marketing Market Marketing Email Marketing 52

Up Hotel

AUGUST 21, 2023

In the fast-paced world of the hotel industry, with changing trends, the effects of seasonality and fierce competition, having a solid digital marketing hotel strategy in place is essential for success. One powerful tool that can contribute to crafting effective marketing plans is the SWOT analysis.

Marketing Strategy 52

Marketing Strategy Hotel Marketing Market Marketing 52

Travelboom Marketing

APRIL 14, 2023

April 14, 2023 — TravelBoom, the premier data-driven digital marketing agency for hotels, resorts, and vacation rental companies, is excited to announce Pete DiMaio will speak at the Rent Responsibly RR Summit on Tuesday, April 18, at 3:45 p.m. Myrtle Beach, S.C.,

Digital Marketing 52

Digital Marketing Market Marketing Marketing Strategy 52

Up Hotel

AUGUST 21, 2023

In the fast-paced world of the hotel industry, where trends change rapidly and competition is fierce, having solid hotel marketing strategies is essential for success. One powerful tool that can significantly contribute to crafting effective marketing plans is the SWOT analysis.

Marketing Strategy 52

Marketing Strategy Hotel Marketing Market Marketing 52