TikTok and Travel
Skift Blog
MARCH 7, 2024
Skift Take: Today's podcast looks at the power of Tiktok travel, United's pilot pause, and the Digital Markets Act's effects on Google. Rashaad Jorden Read the Complete Story On Skift
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Skift Blog
MARCH 7, 2024
Skift Take: Today's podcast looks at the power of Tiktok travel, United's pilot pause, and the Digital Markets Act's effects on Google. Rashaad Jorden Read the Complete Story On Skift
Social Hospitality
FEBRUARY 26, 2024
In this swiftly expanding digital domain, digital marketers stand at a crossroads, encountering new opportunities and daunting challenges. Discover the intricacies of the Metaverse and explore strategies for digital marketers to thrive in this dynamic environment in 2024 and beyond. The Metaverse: What is it?
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Guest Centric
APRIL 12, 2024
Reading Time: 5 minutes Hotel digital marketing strategies are crucial to grow direct bookings reduce dependency on intermediaries. Recent studies indicate that a significant majority of travelers. The post 5 Hotel Digital Marketing Strategies to Boost Direct Bookings appeared first on GuestCentric.
Skift Blog
MARCH 7, 2024
when it comes to regulating digital platforms such as Google. European online travel companies aren't satisfied with Google's changes — but hotels think they go too far. Skift Take: As with privacy concerns, the European Union is ahead of the U.S. Dennis Schaal Read the Complete Story On Skift
Social Hospitality
FEBRUARY 20, 2023
Digital marketing is one of the great equalizers of the current commercial environment. However, certain sectors must leverage digital marketing trends differently. This is particularly pertinent when it comes to marketing in regulated industries.
gcommerce
JANUARY 8, 2024
Uncover the Psychology of Luxury Travel With Insights From Google When you are an upscale luxury hotel or resort, your approach to finding the right guest requires a very specific approach. Learn Best Practices for Your End-Of-Year Hotel Marketing It’s never too early to start preparing for Q4 2024. Learn more here.
Little Hotelier
MAY 31, 2023
What is hotel digital marketing? Hotel digital marketing is the practice of promoting your property to potential guests using the internet. Digital marketing is great for small hotels, as it is more accessible and affordable than traditional marketing like broadcast and print media.
MediaBoom
MARCH 15, 2024
A recent Statista report forecasts that by 2025, over ten percent of all retail sales in the United States will stem from mobile commerce, underscoring the critical need for luxury brands to innovate their digital marketing strategies. However, luxury brands are rarely needed , so you should focus on making them wanted instead.
gcommerce
APRIL 3, 2024
Google generating AI powered travel itineraries in search results Users that have SGE enabled via Labs in their Chrome browsers can now start viewing Google generated travel itineraries - learn more here and see how your hotel may be visible in these searches. Learn more here.
Hotel News Resource
SEPTEMBER 8, 2023
Article - TravelBoom to Host Free Digital Marketing Workshop for Hoteliers in Daytona Beach - TravelBoom COO, Pete DiMaio, will share leisure travel learnings, insights for 2024 on Oct.
Skift Blog
MARCH 6, 2024
Skift Take: Rising competition in the hotel bookings landscape is pushing the industry towards the smarter use of technology. Hotels that leverage first-party data to drive AI strategies can win the race against OTAs for guest attention and loyalty. Cendyn Read the Complete Story On Skift
Hospitality Net
OCTOBER 24, 2023
Tambourine, the Fort Lauderdale-headquartered digital marketing technology company serving hotels, resorts, and tourism destinations worldwide, is celebrating thirteen Travel Weekly Magellan Award wins with its clients.
gcommerce
JUNE 7, 2023
FAQs for the Hotel Digital Marketer Find the answers to some of the most commonly asked questions in hotel digital marketing in this insightful blog. Bing Chat Adds Visuals To Travel Queries Bing Chat has now added more visuals to travel queries with links directly into Bing’s Travel Planner.
Hospitality Net
JULY 27, 2023
TravelBoom, the leading data-driven digital marketing agency for hotels, resorts, and vacation rental companies, released its annual Leisure Travel Trends Study after recently surveying approximately 2,000 travelers in 2023.
Hotel News Resource
JANUARY 24, 2024
Article - How Will the Digital Markets Act Impact The Travel Search Experience? - If you use Google Search to help you find your dream holidays, your user experience will be very different compared to last year.
MediaBoom
JULY 4, 2023
Keeping up with the busy real estate market means real estate digital marketing can take the backseat. If you’re not keeping up with digital marketing in the real estate business, you’re missing out on leads. What is real estate digital marketing? Creativity with storytelling is rewarded with video.
MediaBoom
MARCH 14, 2023
A solid digital marketing for construction companies plan helps to bring more clients into your business. Modern construction companies can’t afford to ignore the importance of digital marketing. If you don’t have a strong digital presence, you risk getting left behind by your competitors.
gcommerce
MAY 22, 2023
Do you find yourself asking the same hotel digital marketing questions over and over again? Whether you’re a fellow digital advertiser or a hotelier, this list of commonly asked hotel digital marketing questions will be one that you should bookmark for a later date! Do travel industry benchmarks matter?
gcommerce
MARCH 9, 2023
Microsoft Unveils Lodging Solutions Showing it’s continued focus to follow in the steps of Google’s success in travel, Microsoft has announced expanded offerings to it’s lodging products with property promotion ads, hotel price ads, hotel price ads with room bundles, bing maps, bing travel hub and property promotion ads with vacation rentals.
MediaBoom
MARCH 14, 2024
In today’s swift digital landscape, hotels must adopt innovative online strategies to stand out. With over 80% of leisure travelers globally booking accommodations online in 2024, as per Statista, the shift towards online travel booking is unmistakable.
Skift Blog
JULY 6, 2023
Skift Take: The fine print would ultimately determine the financial impact of the Digital Markets Act. But the fact that Booking Holdings filed a statement from Booking.com with the U.S. Securities and Exchange Commission about it this week means it believes the repercussions could be material to its operations.
gcommerce
SEPTEMBER 14, 2023
This could significantly impact sites, including travel-related ones, that have capitalized on FAQ-rich snippet visibility over the years. Google Search Generative Experience OFFICIALLY Rolling Out Links to Sources This is a big, long-awaited change for SEOs and search marketers. Learn more about these changes here. Learn more here.
Hospitality Net
FEBRUARY 27, 2024
Sojern, the leading digital marketing platform built for travel, today shares its latest travel data* ahead of the 2024 Summer Olympics.
Hospitality Net
MAY 15, 2024
Sojern, the leading digital marketing platform built for travel, today announces its suite of Guest Experience Solutions are now available in Europe. The launch will kick off in Spain, Italy, the United Kingdom and Ireland, with France and Portugal to follow.
Hospitality Net
DECEMBER 1, 2023
In his role as founder of digital marketing agency Jadewolf, David Nickel, helps luxury travel brands generate qualified leads and direct bookings. His secret: A scalable luxury persona.
Travelboom Marketing
SEPTEMBER 7, 2023
September 7, 2023 — TravelBoom, the premier data-driven digital marketing agency for hotels, resorts, and vacation rental companies, is pleased to announce its upcoming one-day workshop, “Supercharge Your Hotel’s Digital Marketing.” DAYTONA BEACH, Fla.,
eHotelier
JANUARY 15, 2024
Sojern, the leading digital marketing platform built for travel, has been named a finalist in the Best Hotel Digital Marketing Agency category globally by Hotel Tech Report in the 2024 HotelTechAwards.
Q4Launch
JUNE 29, 2023
How to maximize your digital marketing efforts to increase your revenue Digital marketing empowers property managers to increase brand recognition and make prospective guests more aware of their listings. Effective digital marketing tactics can supercharge your bookings and hack your revenue streams.
Skift Blog
MARCH 7, 2024
Skift Take: TikTok has become an influential force in travel discovery. Selling travel more directly would make it formidable. In the meantime, experiments with horizontal-format video and its new protections for children are intriguing. Dawit Habtemariam Read the Complete Story On Skift
Horizon Hospitality
APRIL 18, 2023
When travelers think of independent hotels, they imagine quaint B&Bs, historical community gems, and charming settings. For the growing number of travelers seeking a unique experience, this is perfect. Amid the noise of Online Travel Agencies (Expedia, Kayak, etc.), Find links to these and other marketing tools here.
Travelboom Marketing
APRIL 14, 2023
April 14, 2023 — TravelBoom, the premier data-driven digital marketing agency for hotels, resorts, and vacation rental companies, is excited to announce Pete DiMaio will speak at the Rent Responsibly RR Summit on Tuesday, April 18, at 3:45 p.m. Myrtle Beach, S.C.,
Hospitality Tech
SEPTEMBER 24, 2023
Hot on the heels of the WIHP acquisition, Cendyn leads the way in leveraging AI technology within its Digital Marketing offering.
Travelboom Marketing
JANUARY 6, 2023
Club Quarters Hotels is an upscale, pet-friendly group of hotels that caters to business and leisure travelers. They truly are an extension of our team,” said Kristin Collett, Global Director of Digital Marketing at Club Quarters Hotels.
Hospitality Today
APRIL 8, 2024
The company uses travel as an example to point out trade-offs within the law, outlining “concerns we’re hearing” since complying with the new rules
Tambourine
MARCH 16, 2023
New York, NY - Pueblo Bonito Golf & Spa Resorts has selected Tambourine to handle website and digital marketing efforts for its portfolio properties.
gcommerce
FEBRUARY 13, 2023
Must-Have Hotel Marketing Channels in an Economic Downturn: Metasearch (Google Hotel Ads, TripAdvisor, Kayak, Trivago, etc.) Online Travel Agent sites (OTAs) compete heavily on these channels to steal market share. As some hotels pull back their budgets on paid search, there is a real opportunity to win market share.
gcommerce
FEBRUARY 9, 2023
All of these have very specific tie in’s to travel marketing. The post Flywheel News | January 2023 Hotel Digital Marketing News | GCommerce appeared first on GCommerce Solutions. One of the best ways is to take a quick look back with Google’s year in Search 2022.
gcommerce
MARCH 20, 2023
Marketing has a role to play in helping to attract and retain lifetime advocates, but it starts by understanding that our job is not to spend an outsized amount of our focus on the top of the funnel. With the mega-trends as catalysts, it's high time that the industry takes a more holistic view of consumer marketing.
Hospitality Net
FEBRUARY 27, 2024
With technology playing an increasingly critical role in every aspect of digital marketing, hotels, and online travel agents recognize the need for intelligent technology and automation to ensure they remain in the competitive vanguard.
gcommerce
MARCH 16, 2023
The good news in all of this is that we are all in the travel industry - for my money the most personal, emotional and meaningful consumer category on the planet. Data, and the platforms that leverage them, have been at the heart of hotel digital marketing for over two decades.
Hospitality Net
NOVEMBER 28, 2023
Sojern, the leading digital marketing platform built for travel, is excited to announce the launch of the “State of Destination Marketing” report for destination marketing organizations (DMOs).
Hospitality Net
JANUARY 28, 2024
Your marketing content should tell a consistent "story" about your hotel’s value proposition and brand, and inspire travelers to consider and eventually book your property. This is marketing 101. If it is not, then you are hurting yourself by alienating your prospective guests and sending them to the competition.
Hospitality Net
AUGUST 31, 2023
The Adrian Awards have been a symbol of excellence in hospitality advertising, digital marketing, and public relations for over six decades. The stage is set for the 2023 HSMAI Adrian Awards back in New York City.
MediaBoom
MARCH 29, 2024
With the global luxury travel market poised to rake in $1.48 trillion by 2024 , the need for luxury travel experiences hasn’t slowed one iota, necessitating luxury travel ads. What makes a travel ad “luxury? What makes a travel ad “luxury?” Here are some ways it’s been done.
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