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2025 Hotel Marketing: Top Hospitality Digital Marketing Trends

Social Hospitality

Let’s explore the top trends shaping hotel digital marketing in 2025 and how they can help hotels enhance engagement, boost bookings, and provide memorable experiences. What Are the Key Hotel Marketing Trends for 2025? In 2025, hotel marketing is becoming smarter, more personal, and more interactive.

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Exclusive: Choice Hotels inks landmark deal with SSAW to drive China growth

Hotel Management

Speaking exclusively to HM , Choice Hotels Asia-Pac CEO Trent Fraser, described the deal as a highly significant milestone that will allow Choice to scale quickly in Asia-Pacifics fastest-growing market. We know that China is Australias second top source feeder market with 829,000 trips YE 2024 and $8.1

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HAC Holds Annual Conference in Ottawa

Preno

Nicole Nguyen from CBRE pointed to a key challenge: “the battle of supply versus demand,” adding with 470,000 hotel rooms and peak national occupancy hovering at 66 per cent, the industry needs to unlock new off-season demand. Emile Gourieux from STR addressed economic volatility and shifting consumer behaviour. this summer.

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Automation for hotels: 7 best practices to save time

eHotelier

One of the most effective ways to scale guest communication automation for hotels is by using dynamic templates built specifically for hospitality. Instead of rewriting the same welcome, upsell, or post-stay messages, you create one smart template and personalise it automatically with data pulled from your hotel CRM.

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Hospitality Tech Expert Reveals Why Prioritising Individuality Over Tech Drives Hotel Success

Hotel Speak

With many of these trends only focusing on the business and operational needs of the hotelier, their implementation may not be the best thing for consumers. In our survey of more than 1,000 BWH loyalty members, we found that a third (32%) admitted that the presence of technology did not enhance their experience when staying at a hotel.

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Master Hotel Marketing with First, Second & Third Party Data Insights

gcommerce

For your luxury hotel and resort clients, it might include broader demographic information, interests, and online behaviors. Key features of third-party data Scale: Third-party data offers access to an extensive pool of information, enabling you to target a much larger audience than first- or second-party data alone.

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How Data Analytics in the Hospitality Industry and AI Are Transforming Hotel Operations

AskSuite

This synergy allows hotel teams to shift from generic responses to personalized, data-driven engagement that moves travelers further down the booking funnel. But doing it at scale is impossible without structured data and hospitality-driven tech tools. How to Start Using Data Analytics in Your Hotel? Get to know AskFlow!