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How Drone Storytelling Is Transforming Hotel Marketing

Hotel Speak

As hotel marketing evolves, so does the demand for emotionally-driven, immersive content. Drone storytelling is emerging as one of the most powerful tools to showcase a hotel”s unique environment, ambiance, and guest experience. Q1: What role do you think drone footage plays in today’s hotel marketing strategies?

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CoStar: U.S. Hotel Industry Closes December With Negative Yearly Comparisons

Lodging

Hotel Performance December 22-28, 2024 Percentage change from comparable week in 2023 Occupancy: 47.7 percent) Among the Top 25 Markets, Tampa reported the only double-digit increases in occupancy (up 16.3 Hotel Industry Closes December With Negative Yearly Comparisons appeared first on LODGING Magazine. percent (down 4.9

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Exclusive: Trilogy Hotels closes first year with 13 hotels and big ambitions for 2025

Hotel Management

Add to that, a growing team of experienced hotel industry leaders. Boyes, Ryan and Alchin sat down with HM to discuss the evolution of the Australian hotel market, changing perceptions of the independent management model, and goals for the future. The hotel investor today is very different to that of 50 years ago.

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Effective Hotel Marketing in the Digital Age: New Skift Research

Skift Blog

Skift Take: Get a preview of our latest output from our Hotel Tech Benchmark data product. In this update, Skift Research looks closely at the best uses of digital marketing and advertising tools. Saniya Zanpure Read the Complete Story On Skift

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Parkroyal Parramatta invests in design as Western Sydney hotel market heats up

Hotel Management

Close to significant attractions like the forthcoming Powerhouse Museum Parramatta and Western Sydney Airport, Parkroyal Parramatta expects to benefit from a surge in domestic and international tourism across Western Sydney in the coming years. The refurbishment project will also deliver an enhanced welcome experience for guests.

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Southeast Asia’s Hotel Markets Shift Focus as Growth Cools

HotStats

After years of dependable growth in destinations like Thailand, Singapore, and Indonesia, newer markets such as Phnom Penh, Manila, and Hanoi are beginning to outpace their regional neighbors in year-on-year growth.

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Hotel Communication Network Acquires Crave Interactive

Lodging

CHICAGO, IllinoisHotel Communication Network(HCN) announced the acquisition of Crave Interactive, a UK-based provider specializing in digital guest experiences for luxury hotels. This strategic move expands HCN’s reach across the four- and five-star hotel markets. The deal closed for an undisclosed amount.

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