SiteMinder

SEPTEMBER 6, 2023

Reduced cancellation risks : The closer the booking is to the stay date, the less likely it is to be cancelled. Pre-arrival upselling Late bookings offer a narrow window for pre-arrival upselling, but it’s a golden opportunity. This diversity can enrich your customer database and allow you to access new audiences.

Overbooking 98

Overbooking Occupancy Revenue Hotels 98

Amadeus Hospitality

NOVEMBER 28, 2023

Even highlighting “free cancellation” or other flexible policies can work to enhance the hotel’s sales and revenue strategies. As a hotelier this is a valuable upsell opportunity if you can be creative in how you advertise your property to appeal to both the business and leisure side of the guest experience.

Sales 52

Sales Hotel Sales Events Cancellation 52

STAAH

NOVEMBER 15, 2022

In related trends, booking windows are much shorter and cancellation policies continue to be very flexible across the industry. Upselling & cross-selling is a great ways to drive up incremental revenue is also on the rise by smart hoteliers. Insights are critical. Up-selling and cross-selling.

Hospitality 84

Hospitality OTA Travel Upsell 84

Travelboom Marketing

SEPTEMBER 1, 2023

Alternatively, less expensive room rates can be redeemed through more aggressive upselling. Considering offering an early check-in, and / or free cancellation to guests that book direct. A hotel loyalty program would amplify these opportunities to upsell. Higher rates can mean more on-site rewards for guests.

Ancillary Revenue 52

Ancillary Revenue Hotels Upsell Travel 52

Little Hotelier

AUGUST 17, 2023

Loss leader rooms can also become profitable through upselling and cross-selling. Bookings must be made directly through the hotel , which means they don’t pay the 15%-25% commission fees charged by OTAs, and the reservations are non-cancellable and non-changeable, so the revenue is locked in as soon as the booking is made!

Hotels 98

Hotels OTA Upsell Cancellation 98

Clock Software Hospitality

NOVEMBER 24, 2020

The same goes with the reverse, late cancellations are automatically relisted, allowing the hotel to optimise its revenue potential. An Independent Hotel’s PMS Increases Upsell Potential All hoteliers are looking for ways to increase the lifetime value of their guests, but an upsell is a fickle thing.

Upsell 52

Upsell Hotels Accommodation Events 52

SiteMinder

OCTOBER 15, 2023

The advantage of metasearch is that you own the guest relationship, rather than the OTA, meaning you can better upsell and also communicate with guests to grow loyalty. Monitor metrics and performance Use your hotel software to access performance data.

Global Distribution System 59

Global Distribution System OTA Revenue Hotels 59

Little Hotelier

MARCH 10, 2024

You may be able to implement valuable upsells and add-ons. For example, if you see a high number of cancellations on one channel compared to others, it could be worthwhile for you to replace it. You’ll know how to supercharge your services Is there anything your competitors are offering that you aren’t and should be?

Accommodation 52

Accommodation Hotels Services Market 52

Cloudbeds

JULY 27, 2023

It’s worth noticing that you pay the rate per click, regardless of whether the booking is later canceled. Trivago won’t charge the hotel in case of a cancellation. More revenue: Direct bookings enable properties to own guest data, build the guest relationship right from the start, and personalize services and upselling.

Cost Per Click 52

Cost Per Click OTA Digital Marketing Accommodation 52

Q4Launch

FEBRUARY 3, 2022

For example, overly strict cancellation policies can deter some potential guests. This is also prime time for upselling potential guests from their original reservation. Guests will be more receptive to any cross-selling and upsell offers while on the property. Arrival First impressions are everything.

Marketing Strategy 52

Marketing Strategy Upsell Occupancy Hotels 52

Clock Software Hospitality

DECEMBER 8, 2020

Read more: Upselling as a Way of Improving Guest Loyalty Casting a wide net is one way to ensure full occupancy but it is hardly a profitable marketing approach in the long run. The new guest acquisition can cost the hotel owner a pretty penny, and there can be no surefire way of establishing how much a guest is going to spend until they do.

Cancellation 52

Cancellation Hotels Services Occupancy 52

Hotel Business

SEPTEMBER 15, 2023

For an effective pricing strategy, you should look to determine your offerings, including: Variety of rates Discounts Your loyalty program offerings Upsell opportunities Slow periods are an excellent time to understand price fences such as advanced purchase, deposit or cancellation policies, as these can be flexed over time.

Revenue Management 64

Revenue Management Revenue Management Forecasting 64

Social Tables

SEPTEMBER 22, 2017

A perfectly timed mobile marketing campaign directed at travelers looking for a place to stay after a flight cancellation is just one small example of the power of big data for hotels. Email marketing, hotel productivity, and upselling are some of many ways to use this data.

Upsell 68

Upsell Cancellation Hotels Email Marketing 68

Catala Consulting

JULY 30, 2023

Overbooking: Though counterintuitive, it helps mitigate revenue loss due to last-minute cancellations or no-shows. By upselling or cross-selling these services to guests, you can significantly boost overall revenue and heighten the guest experience. Such services might include dining, spa services, on-site entertainment, or event fees.

Revenue Management 52

Revenue Management Revenue Resorts Management 52

Hotelier Magazine

JANUARY 24, 2024

He says the systems also provide an opportunity for upgrades, cross-sells or upsells, which might include a better room or a deal on a spa package.

Business 59

Business Hospitality Email Marketing Management 59

Fuel Travel

JANUARY 24, 2023

Hotels using pre-arrival emails reported that 98% of their upsells came via emails before arrival rather than at the front desk. Reduce cancellations with confirmation emails that reassure guests. Sending email messages to your guests is not only welcomed, but it’s also encouraged.

Email Marketing 52

Email Marketing Market Marketing Hotels 52

Clock Software Hospitality

NOVEMBER 3, 2020

Read more: Hotels vs. OTAs: Which Way Does the Scale Tip in 2020 A guest books a room through an OTA, the booking is instantly noted in your inventory, another guest cancels at the last minute, and the room is automatically up for sale again on every channel.

Hospitality 52

Hospitality OTA Revenue Management Hotels 52

Clock Software Hospitality

NOVEMBER 10, 2020

Read more: Upselling as a Way of Improving Guest Loyalty With the rapid digitalisation of the marketplace, hospitality experts keep coming back to the issue of the place of technology in hospitality. And some of these guests will walk away with not just an unpleasant impression from your hotel but the technology as well.

Hospitality 52

Hospitality Services Upsell Cancellation 52

STAAH

MAY 16, 2023

4) Flexible Cancellation Policy Guests are looking for flexibility , now more than ever. People are even ready to pay a better price in order to have the flexibility to cancel. You’ve captured the client; upselling helps grow the revenue from them. It is one of the most important strategies for hotels.

Revenue Management 86

Revenue Management Occupancy Upsell Rack Rate 86

Cloudbeds

FEBRUARY 28, 2024

When travelers book on your website, you can upsell them to premium rooms and cross-sell onsite services and add-ons like breakfast, dining, spa, and recreation. When travelers book through your website, they can make changes or cancel directly with your property, giving them peace of mind. Generate more revenue.

Revenue Management 98

Revenue Management Revenue Hotels Operations 98

Xotels

APRIL 3, 2024

Key factors considered in market segmentation include length of stay , day-of-week stays, total revenue per room , total revenue per client, booking lead time, cancellation percentage, and no-show ratio. The graph considers cancellations and identifies peak or slow booking days.

Revenue Management 76

Revenue Management Revenue Management Ancillary Revenue 76

SiteMinder

JANUARY 8, 2024

For instance, you can evaluate which channel is delivering the most reservations, contributing the most to overall revenue, has the highest cancellation rate, or which has the largest or smallest lead time. Offset the rate by taking a high deposit to limit the number of cancelled bookings or no-shows.

Operations 59

Operations Management OTA Hotels 59

Inn Quest

MAY 11, 2023

This strategy works especially well for lodging facilities that encounter seasonal fluctuations in demand or a high rate of cancellations. Hotels can increase bookings and lower the chance of cancellations by providing discounts to customers who make reservations in advance.

Revenue 88

Revenue Occupancy Hotels Market 88

SiteMinder

JANUARY 8, 2024

For instance, you can evaluate which channel is delivering the most reservations, contributing the most to overall revenue, has the highest cancellation rate, or which has the largest or smallest lead time. Offset the rate by taking a high deposit to limit the number of cancelled bookings or no-shows.

Operations 52

Operations Management OTA Hotels 52

Hotelogix

OCTOBER 19, 2023

It also aids in managing reservation cancellations and modifications, accepting reservations, sending confirmation emails, extending self-service facilities to guests, processing payments, etc. It also helps in upselling and cross-selling for more revenue. 

Hotels 52

Hotels Revenue OTA Management 52

Hotel Business

SEPTEMBER 14, 2023

Dynamic upsell: Hotels can engage guests in advance of their stay, offering enhancements like early check-in, late checkout and room upgrades. In doing so, hotel owners can now easily unlock new opportunities to boost revenue and their bottom line. Wyndham also debuted its new OTA reconciliation tool.

Average Length of Stay 64

Average Length of Stay OTA Revenue Services 64

Cloudbeds

JULY 15, 2023

The same happens with a cancellation. It then pushes ARI updates to that channel and, for two-way sync, it imports reservations/cancellations into your Channel Manager, PMS, and/or CRS dashboard. In the case of one-way sync, reservations or cancellations will not be imported. What’s allotment ?

Management 76

Management OTA Cancellation Overbooking 76

Cloudbeds

JUNE 8, 2023

An increased level of engagement not only results in more satisfied guests but also helps to increase revenue via upsells and add-ons and streamlines operations through automation. Send pre-arrival communication via SMS, WhatsApp, or Messenger to get guests excited about their stay, offer upsells or add-ons, and answer any questions.

Management 98

Management Hotels Revenue Digital Marketing 98

MediaBoom

APRIL 5, 2024

Additionally, the ability to upsell and cross-sell services directly through the platform can further enhance revenue. Booking.com : it uses remarketing to remind users of their recent searches and viewed accommodations, often highlighting free cancellation policies or special discounts to incentivize bookings.

Marketing Strategy 98

Marketing Strategy Market Marketing Travel 98