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The Starwood founder warns that nimble upstarts will steal their marketshare one social media post at a time. Skift Take: Barry Sternlicht sees trouble brewing for big hotel chains. Read the Complete Story On Skift
Skift Take: The hotel brands have largely captured marketshare in the upscale segment and are now expanding their portfolios into the relatively un-penetrated luxury and midscale/premium economy space that offer the greatest opportunity for further brandedshare gains.
Skift Take: TUI's ability to move beyond its safe middle-market playground through an expanded luxury offering came under the spotlight at the Skift Future of Lodging Forum. Ultimately, a brand's marketshare is way more than customer segments — it's really rooted in experience and value.
One of the things that stood out to me when I first interviewed Stan Kennedy , Chief Operating Officer at Remington Hotels, was a brand performance team they assembled in the early days of the pandemic recovery to help turn around hotels that were struggling or in transition. We needed a system that was sustainable.
Faced with persistent labor shortages, increased price sensitivity from travelers, and a rising marketshare for branded hotelswhich now represent 72 percent of all U.S. The findings reveal 2025 is set to be the year of optimizing performance for independent hoteliers.
Sullivan In the years following the 2008 Great Recession, the hospitality industry has seen a proliferation in sales of branded residences, particularly in North America. These branded residences often are part of a mixed-use development that includes a hotel component. investors overall are awash with cash. gateway cities.
Bagley joins from Choice Hotels Asia-Pac, where he recently served as Franchise Development Manager, successfully expanding the brands portfolio and contributing to significant revenue growth. Im excited to join BWH Hotels and look forward to contributing to the growth of its brands across the region.
In their respective new roles, Chambers will work with the team to build and drive cross-functional strategies to better serve hotel general managers, their teams and hotel owners, and Rosa will spearhead the operational performance of a portfolio of full-service and select-brand hotels while fostering relationships with owners.
“Coupled with our market leading capabilities, we can customise, innovate, and demonstrate above market results for partners. “We We are confident in the potential of our hotel brands to make a significant impact in new international markets, whilst recognising there is still potential for growth across ANZ.”
NEW YORK—Fairmont Hotels & Resorts and Kailas Companies announced the official kickoff of the downtown redevelopment project of 1010 Common Street, which will mark the return of the Fairmont brand to New Orleans. Slated to open summer of 2025, the hotel will be located in the Central Business District, near the city’s French Quarter.
The Ascott Limited is set to open two new properties in Sydney’s CBD and Melbourne’s outer north suburb of Epping under the lyf and Oakwood brands respectively. Serviced apartment brand Oakwood will launch its third Australian property in Epping with a 94-key mixed-use development at the corner of Fullarton Drive and Cooper St.
Citadines Walker is the second Citadines Hotel to be opened in NSW, and the fourth in the Australian market. A resurgence in business travel has seen the brand become the fastest growing in Ascott’s global portfolio, with 21 new Citadines hotels opening this year.
A strong hotel brand is the cornerstone of enduring success. In fact, a strong brand can increase revenue by up to 23%. Investing in hotel branding is a strategic decision that can yield substantial returns. A strong hotel brand builds trust, loyalty, and a lasting impression, ultimately driving revenue and marketshare.
How can travel companies fully capitalize on the burgeoning attraction economy? Despite significant growth potential, a critical infrastructure gap persists. According to recent industry research, connectivity remains an ongoing challenge for large and enterprise visitor attractions, as well as for resellers.
Remaining relevant to guests is key, and those that don’t are at risk of losing marketshare. Understanding who you are attracting and where the opportunities are is essential before embarking on a brand relevance exercise. . The post Building customer relevance to grow marketshare appeared first on Boutique Hotel News.
During Intercontinental Hotels Group ‘s (IHG) first-half results presentation, Elie Maalouf, CEO, IHG Hotels & Resorts , revealed that the company will soon launch a new brand targeted at midscale conversion opportunities. market alone. Q2 RevPAR was up 9.9% compared to the same period of 2019. .”
Within this exclusive realm, one name reigns supreme — Rolex, a timeless icon that commands a quarter of the total global luxury marketshare. These brands, with their rich histories and unique watchmaking philosophies, have achieved horological excellence. Luxury Brand Ranking Country Website 1.
High-end brands should approach marketing, branding and public relations slightly differently than businesses that strive for mass appeal. Luxury brands have highly specific customer personas within a specific income/wealth cohort while other businesses provide value offerings to comparably more people.
Bazin highlighted the significant transformation the company has undergone over the past eight years, growing from 14 brands to 47. ” The CEO added that the company’s diverse brand portfolio, strong marketshare and vast global network of owners and partners have positioned Accor well for continued success.
With new developments preparing to open, the company shared 11+ consecutive quarters of marketshare growth. BOSTON, Massachusetts, and THE WOODLANDS, Texas—Pyramid Global Hospitality announced the expansion of its U.S. portfolio with the addition of properties from Florida to Hawaii. portfolio.
Hilton said the role is “pivotal to achieving commercial targets and expanding marketshare across Australasia as Hilton continues to grow its portfolio in this crucial region”. “We Café – the first of the brand- and, most recently, led the team at Vibe Hotel North Sydney.
But what exactly makes luxury travel brands so appealing? Luxury travel brands focus on fostering one-on-one relationships with clients with a greater emphasis on providing superior experiences. What Defines a Luxury Travel Brand When we think of luxury travel , our minds naturally lean toward images of opulence and style.
“Coupled with our market leading capabilities, we can customise, innovate, and demonstrate above market results for partners. “We We are confident in the potential of our hotel brands to make a significant impact in new international markets, whilst recognising there is still potential for growth across ANZ.”
. “David’s extensive experience, proven leadership, and track record of driving results will be instrumental as we continue to expand and strengthen our luxury, lifestyle and resort brands,” said Rob Smith, CEO/president, Stonebridge. ” Look for more on Stonebridge in the April issue of Hotel Business.
While many consumers are brand- and rewards program-loyalists, we are finding more are seeking a unique hotel experience and destination. As such, hospitality brands have an incredible opportunity to capture this consumer marketshare by partnering with independent hotels and growing their global portfolio in places not previously considered.
Revenue management consultancy firm ELEVAT3 has launched a new sales & marketing division to provide tailored branding solutions for hoteliers, naming industry veteran Beth Barris as EVP, sales & marketing to lead the new offering.
The latest signings will see a new market entry in Gambia and the introduction of the first Radisson Collection in Nigeria and Egypt, the first Radisson RED hotel in Nigeria, and the introduction of the Radisson brand to Kenya. Radisson Blu Hotel Abuja CBD will be the first Radisson Blu hotel in Nigeria’s capital city.
Did you know that branded content can increase your brand’s recall by an impressive 86% on average ? So, if you want to come out on top in a market that’s highly saturated with ads, consider generating value for users with this genius marketing technique. This can help you earn greater ROI and brand awareness.
In recent years, the emergence of rapidly growing domestic mid-segment hotel brands has significantly transformed the country's hospitality landscape. Although relatively young and small, these brands have captured the attention of domestic travelers, controlling about 60% of the total branded rooms available in the country.
Outrigger Resorts and Hotels is looking forward “ with eyes wide open ” , according to President and CEO, Jeff Wagoner, with the business vigilant in its efforts to retain and build marketshare. Here, Wagoner discusses the obstacles and opportunities ahead. 2023 will be a year of executing this plan.
Radisson Hotel Group continued to lead on its growth and expansion plan in the first half of 2023 focused on strategic geographical expansions and a new brand architecture with the addition of the art’otel brand, which offers a unique value proposition to owners and guests that blends art with a lifestyle experience.
Hilton CEO Chris Nassetta notes “We believe the addressable market for the Graduate brand is 400-500 hotels globally.” Leverage Brand Recognition: Graduate Hotels’ established brand identity and loyal following can be seamlessly integrated into Hilton’s robust rewards program and extensive distribution network.
This solution offers full-funnel and brand positioning adapted to the travel sellers location and search criteria. Fiji Airways used GDS advertising to reverse a late-2023 marketshare decline, gaining a 1-2 percentage point increase in 2024. What makes us different? For airlines, results have been equally impressive.
We consistently match, and often exceed marketshare and guest satisfaction standards set by global hospitality businesses. Having local decision makers enables us to quickly respond to market shifts and stay ahead of the innovation curve, which will become increasingly important in the year ahead with continued market volatility.
This growth is fueled in large part by the companys gains in the upscale and upper-upscale segments, which encompass hotel brand debuts in new markets across Canada, the Caribbean, Latin America, Europe, China and Australia. Choice Hotels International Inc. Expected to open in 2026, the hotel will be located in Thunder Bay, Ontario.
She advises operational teams on revenue forecasts and long-term sales strategies and supports the hotels in efforts to grow marketshare. She supports her hotels in developing and converting revenue opportunities in the group, negotiated and event segments. She has more than 15 years of experience in the hospitality industry.
The search engine here is Google because it alone has a marketshare of 90.15%. Thats why an audit checks: Your backlink profile (quality, relevance, and potential spam links) Social media signals and brand mentions Local SEO factors like Google Business Profile listings (if relevant) 4. Content Quality: Are You Providing Value?
“Our unique positioning has enabled us to outperform our peers, gain marketshare and emerge stronger even in periods of economic uncertainty. million, representing diluted earnings per share (EPS) of $0.94, a 52% increase compared to the same period of 2024.
The widespread distribution of these projects across numerous markets, coupled with the strong presence of established brands, suggests a confident outlook for the hospitality industry. To learn how LE can support your business in accelerating revenue growth and expanding marketshare, reach out to us at 603-431-8740, ext.
PCH’s operations team provides a strategic and data-driven approach toward positive topline development, marketshare growth, budgeting, community stewardship and guest experiences. With a focus on experiential lifestyle hotels and resorts, the company works with both branded and independent, boutique hotels across the Southern U.S.
“Whats driving our successin both good times and bad, whether revenues are rising or fallingis how well our brands are performing compared to the competition. Our Days Inn brand has improved from 110% to 120% in fair marketshare. Echo Suites by Wyndham is helping us enter new segments and markets.
First-time general manager Michelle Scott is flexing her sales and marketing skills to bring Marriott International’s ‘Wild Child’ Moxy to life in its first Australian hotel. Michelle, tell us about the Moxy brand and what makes this hotel different? Everything we do at Moxy challenges that traditional hotel experience.
The annual report covers the independent boutique, lifestyle hotel and soft brand collection segments in the United States. At 18 per cent annually, soft brand collections increased hotel rooms at the fastest pace since 2017. It includes: • Definitions of lifestyle, soft brand collections and independent boutique hotels.
In fact, quite the opposite, with a flurry of new consolidations announced this year and big brands such as Choice Hotels, Benchmark and many more all keen to sign on the dotted line and seal the deal. Compared to other sectors, however, the industry is still highly fragmented, without a single brand having significant global marketshare.
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