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Exclusive: mixed-use developments driving results for TFE Hotels

Hotel Management

Owners are seeing the value in mixed-use developments in maximising returns, and dual-branded developments in delivering greater operational efficiencies, writes TFE Hotels Director of Development, John Sutcliffe. Excitingly, the success of TFE Hotels ’ mixed-use and dual branded hotels is set to continue for decades to come.

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Exclusive: La Vie to expand YOO brand to Southeast Asia

Hotel Management

We had our strongest year of growth, signed agreements with some of the world’s most recognised brands and formed meaningful partnerships, notably and most recently, with Small Luxury Hotels. We have other incredibly exciting YOO announcements coming in early 2023, which will see the YOO brand expand into South-East Asia.

Branding 130
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New lifestyle hotel brand Miiro prepares to launch

Hotel Designs

Main image credit: Miiro New lifestyle hotel brand Miiro prepares to launch Pauline Brettell. Each hotel will be inspired by the surrounding neighbourhood with its own colourful personality and connection to the local community.

Branding 103
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Target Audience for Luxury Brands – Engaging Elite Consumers

MediaBoom

Do you know what your luxury brand’s target audience truly desires? Are your marketing efforts effectively connecting with affluent customers? Understanding your target audience is crucial in order to stand out in the competitive world of luxury brands. What Values Drive Your Luxury Brand Target Audience?

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70% of Travelers Would Skip the Front Desk, Mews Survey Reveals: The Rise of Self-Check-In Hotels

Hotel Speak

“At Generator, we’re always looking for ways to enhance the guest experience, from our smart, design-led spaces to the technology that powers the guest journey,” said Annajane Guzel, Global Director of Brand Marketing at Generator. between Apr. 25 and May 2, 2025.

Travel 50
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The Most Effective Ways to Use Psychology in Marketing

Social Hospitality

By applying these findings, marketers can tailor their strategies to align with consumer preferences and motivations. Consumer Research Conduct thorough market research to understand your target audience’s demographics, psychographics, and purchasing behavior. Storytelling Humans are naturally drawn to stories.

Market 214
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Maximizing Online Visibility: 5 Strategies For Local Businesses

Social Hospitality

Building a robust online presence helps you increase brand awareness, connect with more target customers, generate more quality leads, make more sales, and ultimately, drive business growth and success. Here are strategies you can implement to maximize your brand’s online visibility and stand out among the crowd.

Business 162