MediaBoom

MARCH 15, 2024

An Hotel SEO Strategy encompasses a tailored approach to search engine optimization specifically designed to enhance the online visibility and ranking of hotels and accommodation providers in search engine results pages (SERPs). Brainstorm relevant terms related to the hotel’s broader offerings, services, and target market.

Hotels 88

Hotels Accommodation Target Marketing Business 88

Hotelogix

DECEMBER 7, 2023

To be very precise, it has shaped the way guests book their accommodations at hotels. It allows travellers to compare rates and services of multiple properties. Of course, the kind of guest reviews/feedback you receive entirely depends on your guest service quality.  Weigh the efficacy of these offers during OTA selection.

OTA 107

OTA Overbooking ROI Hotels 107

STAAH

FEBRUARY 21, 2023

Every hotel has its own unique channel mix that is affected by several things, including the hotel’s position in the marketplace relative to its competitors – its geographical location, its reputation in the industry, and its service offering (think packages, amenities, and terms and conditions). 2) Data sources.

Hotels 70

Hotels Target Marketing Management Revenue Management 70

Inn Quest

SEPTEMBER 5, 2023

Hotel inventory management is the process of efficiently overseeing and optimizing a hotel’s available resources including rooms, services and facilities, to maximize revenue and guest satisfaction. Food and Beverage: Restaurants, bars and room service are vital revenue streams. Firstly, What is Hotel Inventory Management?

Management 87

Management Overbooking Revenue Hotels 87

MediaBoom

JULY 5, 2023

A hotel marketing strategy outlines a path to enhance the brand, charm guests, and boost bookings. Customized to the hotel’s target audience, location, and services, the plan contains key elements such as identifying the target market, brand positioning, and creating an online presence.

Hotel Marketing 77

Hotel Marketing Market Marketing Marketing Strategy 77

STAAH

JUNE 6, 2023

A hotel booking engine is a crucial tool for hotels and accommodation providers in today’s time. If you are a smart hotelier or any type of accommodation provider, you would not want to miss the chance of converting your website visitors from an OTA (or any other source) and bag the commission-free direct bookings.

Cancellation 72

Cancellation OTA Global Distribution System Revenue 72

Lure Agency

MARCH 24, 2023

” By offering them an experience that combines accommodations, food & beverage, video conferencing, entertainment, and more – hotels can create a package that will help generate revenue. Additionally, they should get to know their target market and create packages that appeal to them.

Ancillary Revenue 116

Ancillary Revenue Hiring Hotels Business 116

SiteMinder

SEPTEMBER 6, 2023

Those who book directly are often: More invested in your property; More likely to engage with your services; and ultimately, More inclined to leave a glowing review. An online booking system automates the reservation process, freeing up your staff to focus on more pressing tasks like guest services and property maintenance.

Hotels 98

Hotels Revenue Occupancy Services 98

Little Hotelier

JULY 5, 2023

An Airbnb is a small accommodation business that is rented out to travellers on a short-term basis. Create your marketing strategy To inspire guests to stay with you, you need to know how to describe yourself. This will allow your ideal guests to imagine themselves staying in your accommodation. What is an Airbnb?

Accommodation 52

Accommodation Motels Business Occupancy 52

Little Hotelier

AUGUST 29, 2023

When travellers only get to enjoy one or two getaways each year, they may not go back to the same destination and stay in the same accommodation. To help with the challenges, this blog will give you a complete guide to marketing your bed and breakfast, including a number of helpful tips to get more guests through the door.

Market 95

Market Marketing Target Marketing Marketing Strategy 95

SiteMinder

JANUARY 8, 2024

This can involve the management of anything related to the hotel industry and requires knowledge of distribution strategy, finance and accounts, customer service, staff management, marketing, catering management, hotel administration and more. It can take time to get everything right and as we can see there’s a lot to be aware of.

Operations 59

Operations Management OTA Hotels 59

MediaBoom

MARCH 28, 2024

This form of advertising stands out from standard marketing and ad campaigns for conveying superb quality, personalized experiences, and exclusivity, highlighting unparalleled service and exclusive amenities. By aggregating data from various sources, it ensures that users can find the best possible rates for high-end accommodations.

Hotels 52

Hotels Branding Market Marketing 52

SiteMinder

JANUARY 8, 2024

This can involve the management of anything related to the hotel industry and requires knowledge of distribution strategy, finance and accounts, customer service, staff management, marketing, catering management, hotel administration and more. It can take time to get everything right and as we can see there’s a lot to be aware of.

Operations 52

Operations Management OTA Hotels 52

SiteMinder

AUGUST 28, 2022

This blog will look at some key insights that help you choose the right OTAs for your accommodation business. This will include: Your local market – There will likely be a few channels that specialise in driving bookings to your country and/or destination. Table of contents. What is an OTA?

OTA 52

OTA Travel Accommodation Market 52

SiteMinder

NOVEMBER 22, 2023

Table of contents Hotel event examples Hotels as a whole are versatile venues, accommodating a diverse array of events. Hotels can offer comprehensive wedding packages, including accommodation for guests, to make the event as seamless and memorable as possible. Tip : Leverage social media for targeted marketing.

Events 59

Events Revenue Hotels Management 59

Hotelogix

OCTOBER 18, 2023

What is a Hotel Reservation System A Hotel Reservation System is a software solution designed to facilitate and manage booking accommodations and other guest-related services at your hotel.  It frees up your staff's time to focus on providing exceptional guest service and other crucial hotel operations.

Business 40

Business Global Distribution System Cancellation Hotels 40

Cloudbeds

FEBRUARY 7, 2023

Whether you operate a full-service hotel, hostel, inn, short-term rental, or other type of accommodation, here we share ways to build and maintain guest loyalty with or without a loyalty program. In the hotel industry, guest loyalty can be defined as a guest’s faithfulness to one property over other accommodation choices.

Travel 52

Travel Hotels OTA Services 52

MediaBoom

MARCH 27, 2023

Luxury hotel marketing is a specific type of marketing that is developed to attract a distinct group of consumers. These consumers are seeking exceptional and unique experiences, spacious and well-appointed accommodations, outstanding customer service and the highest quality of everything from food to furnishings.

Hotel Marketing 52

Hotel Marketing Market Marketing Consumer 52

eZee Absolute

JANUARY 19, 2023

Furthermore, by having an in-house hotel marketing team, hotels have the flexibility to make last-minute adjustments or pivot their strategies if necessary. This level of control and flexibility enables accommodation businesses to stay ahead of the competition and make the most of their marketing efforts.

Hotel Marketing 81

Hotel Marketing Market Marketing Hotels 81

MediaBoom

FEBRUARY 26, 2024

Expressions that focus on rarity, prestige, and status help entice an elite target market. If you seek such a transformation, place your trust in Mediaboom’s services to elevate your brand from mere visibility to coveted prominence. These brands use words to sell an experience — one that is rooted in exclusivity.

Branding 82

Branding Market Marketing Digital Marketing 82

Little Hotelier

NOVEMBER 20, 2023

Little Hotelier Little Hotelier is an all-in-one solution helping small accommodation providers run their business more efficiently, effectively, and profitably. Streamlined operations You’ll be able to automate some of your marketing, sales, and communication efforts, freeing up extra time to focus on actual guest interactions and service.

Upsell 59

Upsell Hotels Occupancy Revenue 59

Boutique Hotel News

NOVEMBER 8, 2022

Deborah Heather , CEO, QIA Services: The program itself was inspiring. As a result, we identified new target markets and redesigned our approach which dovetailed with the staycation boom. . The growth of the alternative accommodation sector has also grown significantly over the last 10 years.

General Manager 52

General Manager Business OTA Services 52

eZee Absolute

JANUARY 9, 2023

This financial stability often translates to a higher willingness to pay for quality accommodations and amenities. If hotels can rework or tweak the look and feel, and services, they can differentiate themselves and stand out in the market. Offer special deals and discounts. This is where discounts come in.

OTA 52

OTA Hotels Accommodation Travel 52

MediaBoom

APRIL 5, 2024

With this in mind, understanding the full impact of travel marketing has never been more essential. Travel marketing targets potential tourists by promoting unique destinations, accommodations, and services through digital channels. Is your travel brand ready to reach new heights in search engine rankings?

Marketing Strategy 83

Marketing Strategy Market Marketing Travel 83

Xotels

MAY 27, 2022

However, it enables establishments to keep all services consistently on brand, guarantees customer experience control, and can generate more avenues for revenue. Whether it is wellbeing and health or experience and culture, or both, business growth can be driven by designing packages to target distinct customer profile segments.

Hospitality 52

Hospitality Business Market Marketing 52

SiteMinder

APRIL 11, 2024

Airbnb advertising primarily involves promoting individual accommodation listings and experiences hosted on the Airbnb platform to potential guests through various marketing channels. Yes, hotels can advertise on Airbnb by listing their rooms or properties on the platform, much like individual hosts do with their accommodations.

Dining 98

Dining Hotels Average Daily Rate Target Marketing 98

SiteMinder

AUGUST 29, 2023

Whether it’s the front desk staff, housekeeping, or the management team, ensuring they are compensated fairly is vital for maintaining service quality and guest satisfaction. It’s something to carefully consider and may come down to who your target market is. How does a booking engine cut costs and increase revenue?

Revenue 52

Revenue Hotels OTA Operations 52

SiteMinder

OCTOBER 10, 2022

Falling short of your competitors when it comes to guest experience, accommodation standards or your marketing and advertising strategy can quickly lead to lost revenue. Offer similar amenities and/or services. From distribution and marketing, to bookings and payments, we partner with you to succeed on your terms.

Average Daily Rate 52

Average Daily Rate Occupancy Revenue Hotels 52

SiteMinder

OCTOBER 10, 2022

This is the most common classification of accommodation worldwide. United Kingdom – AA Hotel and Hospitality Services. That being said, they all follow a similar system, with one star being the most basic type of accommodation and five star being on the luxury end of the scale. Table of contents. Star hotel classification.

Hotels 72

Hotels Services Accommodation Motels 72

SiteMinder

MAY 21, 2023

With a selection of 80 rooms, encompassing suites, pool villas, and infinity pools, this exceptional property provides guests with exclusive and nature-inspired accommodations. Although the target market has since changed, what remains constant is the hotel’s standards and work ethic.

Resorts 98

Resorts Overbooking Yield Management OTA 98

Little Hotelier

NOVEMBER 8, 2023

A backpacker on a six month South American adventure will be looking for very different accommodation to a millionaire on a weekend trip to Dubai. There are many different modes of hotel classification, such star rating, size, services or guest demographic. This is why there are so many different types of hotels.

Motels 52

Motels Accommodation Hotels Services 52

SiteMinder

MARCH 25, 2024

It operates a platform that allows users, primarily speakers of Spanish and Portuguese, to search, book, and manage flights, hotels, and other travel-related services. Despegar offers a mobile application that encompasses a wide range of travel services, including hotel bookings and Despegar check-ins.

OTA 52

OTA Hotels Travel Services 52

Cloudbeds

MARCH 20, 2023

It is a fundamental process of revenue management, but also brings benefits to marketing, operations, and the guest experience. When lodging operators divide guests into segments, they can be more targeted in promotions, communications, and guest services to increase revenue, guest loyalty, and guest satisfaction.

Hotel Marketing 52

Hotel Marketing Market Marketing Average Daily Rate 52

Xotels

APRIL 3, 2024

Mix of business and leisure amenities and services (see how to target the bleisure market ). Have both on and- offline marketing/sales content available to entice group stays. Ancillary revenue refers to income derived from goods or services offered beyond the core accommodations offering.

Revenue Management 76

Revenue Management Revenue Management Ancillary Revenue 76

Hotelier Magazine

MARCH 11, 2024

This is ultimately a challenge for Canada’s visitor economy because we need all sectors of tourism to be healthy to compete internationally: accommodations, food and beverage, attractions, transportation, conventions and events, agri-tourism, et cetera. Canada is clearly at a disadvantage in the China market relative to the U.S.,

Tourism 52

Tourism Business Market Marketing 52

SiteMinder

DECEMBER 20, 2023

The term ‘hotel’ can refer to a specific type of accommodation – a large building filled with small, serviced rooms that are used for short-term stays – or it can be more broadly applied to refer to almost all types of accommodation, from bed and breakfasts, unserviced apartments, glamping and more.

Business 59

Business Hotels Management Revenue 59

Boutique Hotel News

NOVEMBER 15, 2022

Together with the staffing crisis that the industry is grappling with, one theme has dominated discussions over the last few months – what are hotels doing to service the post-Covid traveller? How have you adapted your sales and marketing strategy to attract these new segments? . Are you present on these channels? . •

Market Share 52

Market Share Market Marketing Ancillary Revenue 52