Remove Accommodation Remove Branding Remove OTA Remove ROI
article thumbnail

How To Select The Right OTAs For Your Hotel - A Comprehensive Guide

Hotelogix

The advent of Online Travel Agencies (OTAs) has revolutionized the hospitality sector. To be very precise, it has shaped the way guests book their accommodations at hotels. This is the primary reason why as a hotelier, you should know how to select the right OTAs for your hotel.   Why should you partner with OTAs?

OTA 107
article thumbnail

Hotel investment: What is a good hotel ROI?

Little Hotelier

The aim is to generate a hotel return on investment (or hotel ROI); money that you can either reinvest in the business or extract as profit. A hotel investment that delivers the goods Little Hotelier’s all-in-one booking and hotel management software can deliver an incredible ROI for your small, independent hotel: up to 63x!

ROI 98
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

15 Essentials Digital Marketing Services for Hotels

MediaBoom

With over 80% of leisure travelers globally booking accommodations online in 2024, as per Statista, the shift towards online travel booking is unmistakable. Marketing strategies in the hotel sector are designed to enhance brand visibility and broaden reach. Let Mediaboom guide you. Schedule Your Free Consultation 3.

article thumbnail

Preparing Properties for Pets: The Lowdown (Part 2 of 2)

TravelNet

You’re always going to be balancing your investment to accommodate the furry nonhumans with your ROI. Rack Up Those Pet Amenities Once you’re all in, developing your list of pet-centric amenities is not only fun; it can be a way to brand your property and get more attention. A lot goes into preparing properties to receive them.

OTA 98
article thumbnail

The Small Hotelier’s Guide to Google Hotel Finder

Little Hotelier

The reason is simple: Google boasts a global search engine market share of over 90% , and when a potential guest ‘googles’ accommodation by typing in “hotel [your city]”, Google Hotels comes up as a rich result. Bookings aren’t made on Google Hotel Finder – the user is sent to either an OTA or the hotel’s own site to complete the booking.

OTA 59
article thumbnail

How to Calculate Hotel Guest Acquisition Cost (GAC)

Hotelogix

What is GAC (Guest Acquisition Cost) Guest Acquisition Cost (GAC) is a metric to measure the total cost your hotel incurs to attract, convert, and accommodate a new guest.  This figure helps your hotel evaluate the return on investment (ROI) from your marketing initiatives and operational enhancements.

ROI 40
article thumbnail

Beyond Traditional Hospitality: The Impact of Consumer Behavior on Hotels

eZee Absolute

According to Hotel Mize , online travel agencies (OTAs) accounted for 40% of global hotel bookings in 2023. Many guests actively seek eco-friendly accommodations that align with their values. Sustainability Matters We all are aware of the environmental damage that has happened in the last few decades. So, what can you do to go green?