Redesign, Reposition, Revenue: How strategic shifts boosted bookings and ADR
eHotelier
MAY 12, 2025
Challenge: Changing Target Market to Align with Added Inventory
Six hotel sales strategies to increase occupancy and revenue
eHotelier
AUGUST 20, 2023
A hotel sales strategy is a plan of action designed to increase hotel revenue and bookings. It involves identifying target markets, setting sales goals, and creating a plan to achieve those goals.
Hotel Sales 
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Transforming Guest Experiences to Drive More Revenue
STAAH
MAY 28, 2024
In the competitive world of hospitality, maximizing revenue from room bookings alone is no longer sufficient for sustaining growth and profitability. With market dynamics constantly evolving, hotels must explore and innovate beyond traditional revenue streams.
Exclusive: TFE signs five New Zealand properties with Heritage Hotels
Hotel Management
SEPTEMBER 25, 2024
TFE Hotels is set to establish a New Zealand Country Office in Auckland to support its growing presence in the market. Rendezvous Heritage Auckland Rooftop Pool “Auckland and Wellington are key target markets for us, with our Adina and Travelodge brands already well established,” said TFE Hotels’ Group Chief Operating Officer, Chris Sedgwick.
What Is a Hotel Booking Engine and Why It Is Important
STAAH
MAY 20, 2025
Todays digital-first guests demand convenience, speed, and seamless experiences making a booking engine more than just a helpful tool, it’s a necessity Why Every Hotel Needs a Booking Engine If your hotel isnt offering direct bookings online, youre missing out on revenue, on guest data, and on control.
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Hotel revenue management strategies and solutions
SiteMinder
JULY 13, 2024
What is hotel revenue management? Hotel revenue management is the strategic distribution and pricing tactics used to sell perishable room inventory to the right guests at the right time in order to boost revenue growth. What is the primary purpose of revenue management? Revenue management is essential for any hotel today.
Limasan Villa Langkawi elevates guest experience and boosts revenue with Little Hotelier
Little Hotelier
FEBRUARY 11, 2024
Attracting guests relies on a holistic approach including a strong online presence, targeted marketing, and partnerships. Being able to monitor competitors and adjust pricing accordingly is invaluable, since it allows us to stay ahead and maximise revenue.” Thank you Wan and keep up the great work at Limasan Villa!
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Why group revenue is about risk management
Hotel Speak
JULY 19, 2024
Whether you accept transient or group business to your hotel is more than just a revenue management question. For this scenario, we’re thinking about just a room without considering F&B or any other revenue streams. When I worked as a revenue manager in Vancouver, that was my strategy. How much are you willing to risk?
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From Reviews to Revenue: Using Social Media for Direct Bookings
STAAH
JULY 16, 2024
This blog explores how accommodation providers can transform reviews into revenue by utilizing social media to drive direct bookings. By effectively leveraging guest reviews and social media, you can attract more direct bookings, increase your revenue, and build lasting guest loyalty. Why Guest Reviews and Social Media Matter?
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Hotel Revenue Management Strategies
Xotels
APRIL 3, 2024
We have written extensively about hotel revenue management strategies and tactics here throughout the years. As strategy is one of the most essential parts of revenue management, we have made a summary of all the top advice from our perspective as a hotel revenue management consulting company.
8 Pricing Strategies for Hotels During the Holiday Season
STAAH
DECEMBER 12, 2023
Here are 8 smart pricing strategies for hotels to boost revenue and drive more bookings during the holiday season The holiday season marks a period of increased travel, festive cheer, and heightened demand in the hospitality industry. This strategy not only secures bookings but also helps in revenue forecasting and inventory management.
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6 Steps to Successful Hotel Management
Inn Quest
MARCH 2, 2023
In this blog post, we will be discussing six essential steps to successful hotel management: Successfully manage their properties Increase revenue Provide a positive experience for guests Understand Your Customers The first step to successful hotel management is understanding your customers.
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Turning Gen Z Trends into Room Revenue | Hotel Marketing
Belza
NOVEMBER 30, 2024
Turning Gen Z Trends into Room Revenue; Boosting Hotel Performance with Targeted Marketing Campaigns | Hotel Marketing
6 Hotel sales strategies to increase occupancy and revenue
STAAH
AUGUST 1, 2023
A hotel sales strategy is a plan of action designed to increase hotel revenue and bookings. It involves identifying target markets, setting sales goals, and creating a plan to achieve those goals. Here are 6 hotel sales strategies to increase your revenue. This can attract large groups of guests and increase revenue.
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How to activate different data sources for hotel revenue
Revinate
JULY 24, 2024
The Arca in Hong Kong used unified customer profiles that included all spending behaviors to implement targeted marketing campaigns, resulting in a revenue lift of HK$ 1.6M (over $200k USD) and an average revenue of HK$117k (nearly [.]
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Strategies to Manage Hotel Revenue & Increase Profit
Hotelogix
AUGUST 6, 2024
Moving from merely managing hotel revenue to maximizing profit is a critical transformation that ensures your property's long-term success. This shift requires a comprehensive approach integrating cost control, strategic marketing, and top-notch guest services. Run targeted marketing campaigns to attract high-value guests.
Revenue 52
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Hotel Market Segmentation Guide- Key to Your Hotel's Growth
Hotelogix
NOVEMBER 28, 2024
Whether it's business travelers seeking efficiency, luxury seekers craving unique experiences, or budget-conscious families planning their vacations, each group has distinct needs and preferences that present unique revenue opportunities.
How the Right Hotel Data Can Transform Your Property
Refine
OCTOBER 9, 2023
From pricing analysis to targeted marketing, from occupancy rates to guest engagement, every hotelier knows that metrics are important – but how do you sort the interesting from the invaluable? Hospitality is awash with data. What to Do with the Hotel Data?
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Top 5 Hospitality Blogs You Shouldn’t Miss Out from 2023
STAAH
DECEMBER 18, 2023
Read full blog 6 Hotel Sales Strategies To Increase Occupancy and Revenue A hotel sales strategy is a plan of action designed to increase hotel revenue and bookings. It involves identifying target markets, setting sales goals, and creating a plan to achieve those goals. Read full blog
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The Symbiotic Relationship of Revenue Management and Metasearch
gcommerce
AUGUST 27, 2024
When it comes to luxury hospitality, every empty room represents a missed opportunity and mastering the art of revenue management is paramount. The role of revenue management in luxury hospitality At the core of revenue management lies the art of optimizing room rates and availability to maximize revenue.
5 best revenue management consulting companies and services
Little Hotelier
FEBRUARY 25, 2024
What is revenue management consulting? Revenue management consulting is specialised expertise that a business can bring in to gain guidance on managing and optimising revenue. An investment in hotel revenue management services is therefore one that can quickly deliver an attributable return.
AHICE Aotearoa draws top hotel executives to Christchurch
Hotel Management
SEPTEMBER 24, 2024
AHICE Group President James Wilkinson said the conference will focus on building positive growth in the sector, from improving occupancy and ADR to driving food and beverage revenue. The hotel sector is a major target market for many businesses. L-R Tony Ryan (Trilogy Hotels), Luke Moran (LA Co.)
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Hotel Revenue Management for Small Hotels [Free-Ebook]
Hotelogix
JULY 11, 2024
As an independent hotel owner, you understand the challenges of driving revenue in a competitive market. In this blog, we will delve into different aspects of hotel revenue management and explore top tips and tricks to help you optimize your hotel’s revenue potential.
Marriott names new midscale, extended-stay brand
Hotel Business
AUGUST 11, 2023
According to Marriott, the new-build concept will consist of 124 keys and “is perfect for secondary and suburban markets with a concentration of class B multifamily.” ” The company said it already has 1,800 target markets identified in the U.S. and Canada.
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Cloudbeds Unveils Industry’s First ‘Smart Hospitality Engine’, Powered by Causal and Multimodal AI
Hotel Speak
OCTOBER 24, 2024
Cloudbeds Intelligence marks a breakthrough in eliminating the traditional silos of hotel management, empowering properties to take specific, data-backed actions across every function of their business – including revenue management, marketing, operations, and guest experience.
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How to start a hotel business plan
SiteMinder
AUGUST 1, 2024
SiteMinder’s platform empowers you to execute your hotel business plan seamlessly and drive revenue growth. Here’s what to include in your executive summary: Hotel concept: Briefly describe your hotel’s unique features, target market, and overall vision.
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Rack rate: How does it work for hotels?
Little Hotelier
JANUARY 19, 2025
They simplify the often complex world of revenue management , giving you a reliable foundation to build upon as you grow your confidence in managing rates. Our tools help you maximise revenue, simplify operations, and attract more bookings effortlessly. Its a dependable benchmark for your revenue targets.
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Must-Have Software for Hotels: Improve Operations & Guest Experience
STAAH
OCTOBER 15, 2024
Additionally, it provides valuable insights into booking patterns and performance across various channels, helping hotels make better decisions to optimize revenue. Revenue Management Software (RMS) Revenue Management Software (RMS) optimizes room pricing by analyzing market trends, competitor pricing, and demand patterns.
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Market segmentation is a key piece of revenue management
Hotelier Magazine
DECEMBER 17, 2024
This illumination is facilitated with hotel market segmentation, a key component of a viable hotel revenue-management strategy. IHG is a great practitioner of market segmentation, says Tarandeep Singh, regional VP of Commercial, Marketing & Revenue Management, Canada, IHG Hotels & Resorts.
HB Exclusive: Reeco raises $15M for procure-to-pay platform
Hotel Business
JANUARY 15, 2025
We often see management companies investing heavily in front-of-house technology to enhance the guest experience and drive repeat business and revenues, Henrik Shimony, cofounder/ CEO, Reeco, and a former hotelier, told Hotel Business in an exclusive interview. In todays competitive market, Reeco is essential.
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Make Smart Hotel Decisions with These Essential Revenue Management Reports
eZee Absolute
MAY 13, 2024
Well, the answer lies in how well you’re using your Hotel Revenue Management System (RMS) reports. But with so many reports available, how do you find the ones essential for maximizing your hotel’s revenue? By utilising these RMS reports, revenue managers can make informed decisions to adjust pricing strategies accordingly.
The Evolution of Revenue Management Systems (RMS)
Catala Consulting
JANUARY 8, 2024
Introduction Revenue Management Systems (RMS) are the cornerstone of modern hospitality and travel industries. The Beginnings: 1970s and 1980s Origin in Airlines : The concept of Revenue Management originated in the airline industry post-deregulation.
The Secrets to Running a High-Performing Amazon Advertising Campaign
Social Hospitality
MARCH 27, 2023
Optimization can improve your return on investment (ROI) and drive more sales and revenue for your business. Once you’ve gathered these insights, you can reference them directly while marketing your products to your ideal customers, creating a more personalized message and increasing the likelihood of customers converting.
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How to optimize the distribution mix
Demand Calendar
APRIL 3, 2023
It requires understanding the target market, analyzing data from various sources, mapping against online channels, setting up the website for booking success, building a loyalty program, and regularly reviewing the distribution strategy. Achieving the optimal distribution mix for a hotel is a complex task.
How Hotels Can Use Data Analytics To Anticipate And Manage Peak Season Demands
Hotel Speak
MAY 14, 2025
Periods of high demanddriven by holidays, festivals, or local eventscan strain resources, impact guest satisfaction, and complicate revenue and maintenance management. Revenue Maximization: Implement dynamic pricing strategies to capitalize on high-demand periods. Segmentation Criteria: Demographics : Age, nationality, travel purpose.
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Hotel events: Guide to increasing revenue
SiteMinder
NOVEMBER 22, 2023
Pricing & marketing Developing a strategic pricing model is key to attracting the right audience while maximising revenue. Tip : Leverage social media for targeted marketing. This enables you to optimise your rates at all times for more bookings and consistently high revenue.
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Hotel Director: Key roles & responsibilities
SiteMinder
MARCH 17, 2025
The hotel director sets expectations for service, supports team performance, and ensures the property is meeting its revenue and occupancy targets. A capable hotel director ensures smooth operations, consistent guest experiences, and steady revenue growth. This helps you maximise occupancy while driving higher revenue per room.
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Hotel costs: How to reduce expenses and boost revenue
SiteMinder
AUGUST 29, 2023
Understanding and controlling hotel operating costs While revenue generation often takes the spotlight, equally crucial is the understanding and control of hotel operating costs. Typical hotel operating expenses list Managing a hotel’s finances requires a keen understanding of both its revenue streams and its operating expenses.
Revenue 52
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How Branded Mobile Apps Can Enhance Casino Loyalty Programs
Intelity
MARCH 8, 2023
Integrating existing casino loyalty programs and in-app gaming into a branded mobile app for your property enhances the guest experience and drives additional revenue When it comes to casino hotel customer retention, casino loyalty programs are key. Enter branded mobile apps.
Casinos 90
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Hotel subscription: Plans, models, and trends
SiteMinder
SEPTEMBER 22, 2024
Hotels that adopt subscription plans can enjoy several key advantages: Predictable revenue : Subscriptions ensure a steady stream of income, which helps balance cash flow during off-peak seasons. Adjust pricing, perks, or promotional efforts based on guest preferences and market demand. “At But it turned out to be true.
Hotels 96
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Hotel ROI: How to maximise your hotel investment
SiteMinder
NOVEMBER 18, 2024
Generate a positive ROI for your hotel with SiteMinder See how you can maximise revenue at every touchpoint of the guest journey with SiteMinder’s leading hotel platform. However, one of the most efficient ways to do it is by using technology to support the operations and revenue management of your hotel.
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5 Proven Tactics to Promote Hotel Gift Vouchers Year-Round
STAAH
OCTOBER 22, 2024
Hotel gift vouchers can be a great tool for driving consistent revenue, no matter the season. Whether through corporate gifting, special packages, or targeted marketing, there are numerous ways to keep voucher sales flowing throughout the year. 5 Effective Strategies to Drive Hotel Gift Voucher Sales All Year 1.
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What is Yield Management: Guide for Hotels
SiteMinder
JUNE 12, 2024
Yield management is a pricing and revenue management strategy that is used to maximise business performance. It involves adjusting prices based on predicted demand and other external factors to maximise revenue or yield. Over time, these roles matured and transformed, giving birth to the modern-day revenue or reservations managers.
Top Revenue Management Strategies for Hotels
Xotels
APRIL 3, 2024
We have written extensively about hotel revenue management strategies and tactics here throughout the years. As strategy is one of the most essential parts of revenue management, we have made a summary of all the top advice from our perspective as a hotel revenue management consulting company.
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