EHL Graduate School Announces Half-Day Course on Revenue Management Strategy
Achieving Profitable Growth in Hospitality with Revenue Management Strategy
EHL Graduate School in Lausanne is excited to announce an exclusive course titled "Achieving Profitable Growth in Hospitality with Revenue Management Strategy" scheduled for Monday, November 13, 2023. As the hospitality industry evolves, revenue management remains a pivotal strategy, ensuring increased profitability and efficiency for businesses large and small.
A common misconception persists among small independent hotel operators that revenue management necessitates intricate data analytics and complex systems. This course aims to shatter this misconception. Crafted to offer practical tools and strategies, the course focuses on maximizing profitability using easy-to-understand revenue management principles.
Course Highlights
- Enhanced understanding of revenue management, tailored especially for smaller hotel operations and service organizations.
- Demystifying the complexity surrounding revenue management.
- Offering practical applications to attendees to find and optimize revenue opportunities.
Expert Instructor at Helm
Steering the course is Dr. Cindy Heo, an esteemed Associate Professor of revenue management at EHL. With a rich background that includes teaching at the Hong Kong Polytechnic University and providing executive education programs across Asia, Middle East, and Europe, Dr. Heo brings unmatched expertise to the table. Recognized with numerous awards, she specializes in revenue management, pricing, and the sharing economy.
Who Should Attend?
The course is a perfect fit for:
- Small Independent Hotel Operators: Ideal for those managing boutique or small-scale hotels and looking for profitability-maximizing strategies.
- Professionals in Service Organizations: Not strictly for those in the hotel industry, this course is also for professionals from establishments like restaurants, spas, event spaces, and independent consultants.
- Students: A special discount is available for students eager to delve into the revenue management sphere.
EHL Graduate School, the organizers of this event, encourage interested individuals to register promptly, ensuring they can leverage these valuable insights and tools to further their venture's financial success.
