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5 OTA Mistakes That Could Be Hurting Your Hotel Revenue (and How to Fix Them)

STAAH

Hotels rely on OTAs like Booking.com, Agoda, and Expedia to stay visible and fill rooms. But while these platforms drive bookings, they can also cause unintended revenue loss — not because the platforms are flawed, but because of avoidable mistakes in how hotels manage them. The OTA adds a member discount on top.

OTA 83
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The hidden cost of rate disparity: OTAs undercutting hotels responsible for 50% rise in Cost Per Click (CPC)

Hotel Speak

Houston TX, January 15, 2025 Hotels that allow Online Travel Agents (OTAs) to undercut their rates pay nearly 50% more for PPC leads, new research has revealed. OTAs increase their bids on branded searches when they know they can offer travelers the best price. The increased cost is driven by competition.

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Chalets 1066 in France Sees 20% Growth in OTA Revenue with STAAH

STAAH

Manual distribution management was not a sustainable proposition Before switching to STAAH, the Chalets 1066 team used its PMS, Planyo, to manage bookings, but syncing rates and availability across multiple OTAs was a manual and error-prone process. Overbookings were a concern, and ensuring rate parity across channels consumed valuable time.

OTA 99
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Unlocking More Bookings: Creative Voucher Strategies for Boosting Guest Loyalty & Revenue

STAAH

Hotel gift vouchers are a formidable strategy to amplify revenue streams and grow guest loyalty. Unlike any other monetary gift card, they can be tied into particular hotel services, enhancing revenue streams. Additional revenue stream, with the money clipped in even before the service is rendered. Gift vouchers are versatile.

Revenue 109
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How to Manage OTA Bookings and Commissions Profitably

Webrezpro

Listing your property on online travel agency (OTA) channels increases visibility and revenue—but it comes at a cost. And if you’re managing OTA bookings manually, it can cost you even more. Manually consolidating data between your property management system (PMS) and OTA channels is inefficient and prone to error.

OTA 69
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How to maximize hotel revenue without discounting

Hotel Speak

But a lot of hoteliers have gotten stuck in a loop of constantly slashing prices, offering direct channel discounts, OTA promotions, and special rate packages to drive occupancy. For example, targeting people looking for a local getaway during shoulder seasons or offering special deals to business travelers for repeat bookings.

Revenue 93
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5 OTA Mistakes That Could Be Hurting Your Hotel Revenue (and How to Fix Them)

STAAH

Hotels rely on OTAs like Booking.com, Agoda, and Expedia to stay visible and fill rooms. But while these platforms drive bookings, they can also cause unintended revenue loss — not because the platforms are flawed, but because of avoidable mistakes in how hotels manage them. The OTA adds a member discount on top.

OTA 52