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[Webinar Recording] Beyond the boom: smart marketing strategies for slowing travel demand

gcommerce

What you'll learn: Respond to shifting travel trends with data-driven decisions Boost engagement through website personalization Drive direct bookings with strategic campaigns Optimize metasearch performance and ROI Apply tactics that future-proof your hotel’s digital strategy Watch the recording here or below.

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Hotel Market Segmentation Guide- Key to Your Hotel's Growth

Hotelogix

Understanding these fundamentals allows properties to develop more focused marketing strategies and tailored service offerings. Now that your targeting strategy is in place, let's explore how to measure the success of your segmentation efforts. Track performance metrics regularly and adjust allocations based on results.

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Building Trust Through Data-Driven Social Media Marketing

Social Hospitality

However, data insights can actually help you create authentic and engaging social media marketing strategies that build customer trust and enhance brand reputation. The Power of Data in Social Media Marketing Data analytics has revolutionized how businesses approach marketing, especially social media marketing.

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Hospitality Content Marketing – Proven Strategies for Success

MediaBoom

Key Content Marketing Strategies For Hotels Hotels can significantly benefit from localized content that highlights staff recommendations, local events, and hidden gems. Explore how Mediaboom enhances hospitality advertising campaigns to learn more about leveraging paid strategies.

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ABCs of Data Normalization for B2B Marketers

It’s not a far stretch to suggest that the topic isn’t exactly what gets marketers excited in their day-to-day workflow. However, if lead generation, reporting, and measuring ROI is important to your marketing team, then data normalization matters - a lot. Well, marketers rely on this grouping to reach their goals.

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Hotel Mobile Marketing – 12 Fool-Proof Strategies

MediaBoom

Get My Free Audit Should My Hotel Use Mobile Marketing? Hoteliers would be remiss not to integrate an aggressive mobile marketing strategy. Hoteliers are finding the effectiveness of mobile to reach their customers is rapidly overtaking other avenues of digital marketing. Hotel Mobile Marketing Strategies 1.

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2025 Hotel Marketing: Top Hospitality Digital Marketing Trends

Social Hospitality

What Are the Latest Digital Marketing Trends for Hotels in 2025? In 2025, social media marketing and Google Ads are crucial components of hotel marketing strategies. Offer exclusive discount codes or booking links that they can share with their audience to track ROI and drive direct bookings.