Hotelogix

DECEMBER 7, 2023

The advent of Online Travel Agencies (OTAs) has revolutionized the hospitality sector. It allows travellers to compare rates and services of multiple properties. OTAs are now a great marketing resource for hotel owners, allowing them to reach a wider audience and optimize revenue. Then this guide is all you need. 

OTA 107

OTA Overbooking ROI Hotels 107

MediaBoom

JUNE 27, 2023

This enchanting vision can become a reality through the power of a meticulously crafted hotel marketing plan, where strategic tactics, targeted campaigns, and innovative approaches converge to showcase your unique value proposition. What is a marketing plan for hotels?

Hotel Marketing 52

Hotel Marketing Market Marketing Marketing Strategy 52

Xotels

JUNE 2, 2023

As a hotel management company , we understand the challenges they face in developing effective hotel marketing strategies to drive bookings through their own portals. Balancing direct room sales with third-party websites and online travel agents (OTA’s) is one of the challenges the hotel industry faces in 2023 and beyond.

Marketing Strategy 40

Marketing Strategy Hotel Marketing Market Marketing 40

MediaBoom

OCTOBER 26, 2023

The benefits of SEO include cost-effective marketing, more organic traffic, a competitive advantage, a better user experience, more trust and credibility among your audience, and sustainable growth. We can’t discuss the benefits of SEO marketing without a primer on search engine optimization. What Is SEO and How Do Search Engines Work?

Market 80

Market Marketing Business Sales 80

eZee Absolute

SEPTEMBER 13, 2023

In today’s digital age, we all know that travellers are more likely to grab their smartphones and start searching for the perfect hotel online. Consider collaborating with online booking platforms to expand your reach and cater to the modern traveller’s needs. That said, travellers are more eco-conscious than ever.

Consumer 59

Consumer Hospitality Accommodation Hotels 59

Xotels

AUGUST 15, 2022

Incorporate channel distribution costs like travel agent commission, agency fees and marketing investments, payroll for sales, marketing, and reservation, to determine the true net value of each segment. Hotels in vacation markets for many have been influenced (indoctrinated) by tour operators on how to manage their property.

Hotels 59

Hotels Market Marketing ROI 59

Intelity

JULY 6, 2023

As travel continues to ramp up to pre-pandemic levels, hoteliers must use AI advancements and data science to their advantage to streamline workflow and drive additional revenue. Understanding guest behavior and offering targeted marketing, pricing, and customization options is key to driving organization-wide decision-making.

ROI 52

ROI Target Marketing Revenue Hospitality 52

MediaBoom

MARCH 28, 2024

What is hotel advertising, and how is it different from standard hotel marketing? This form of advertising stands out from standard marketing and ad campaigns for conveying superb quality, personalized experiences, and exclusivity, highlighting unparalleled service and exclusive amenities. Here are three excellent examples.

Hotels 52

Hotels Branding Market Marketing 52

MediaBoom

FEBRUARY 23, 2024

Do you know what your luxury brand’s target audience truly desires? Are your marketing efforts effectively connecting with affluent customers? Understanding your target audience is crucial in order to stand out in the competitive world of luxury brands. What Values Drive Your Luxury Brand Target Audience?

Consumer 85

Consumer Branding Market Research Market 85

MediaBoom

NOVEMBER 14, 2023

In fact, more than 75 percent of marketers struggle to track the return on investment for their digital campaigns. With the right numbers, you can determine exactly whether or not the money you invest in your digital marketing strategy is well-spent. Which of the two works best for you ultimately depends on your marketing goals.

Cost Per Click 52

Cost Per Click Marketing Strategy Real Estate Business 52

Little Hotelier

MAY 18, 2023

It includes various strategies and tactics around marketing, winning reservations, providing incredible guest experiences, and encouraging repeat business. Segment your target market What do B&Bs, rentable treehouses, island getaways and massive hotel chains all have in common? What is hotel sales? Want an example?

Hotel Sales 59

Hotel Sales Sales OTA Hotels 59

SiteMinder

AUGUST 29, 2023

Hotel operating costs Hotel operating costs encompass a wide array of expenses, from staff salaries, utility bills, and maintenance to marketing, guest amenities, and food & beverage supplies. Reduce your hotel’s marketing costs Paid promotion isn’t always guaranteed to garner more results.

Revenue 52

Revenue Hotels OTA Operations 52

Xotels

MAY 27, 2022

Growing non-core markets. Staycations & exploring other market opportunities. These are reflective of the modern and fast-moving hospitality market. of people who travel do so “to open my mind to new cultures and experience”. It is a relatively inexpensive investment that can produce high ROI. Personalization.

Hospitality 52

Hospitality Business Market Marketing 52

Little Hotelier

FEBRUARY 22, 2023

The fun of showing travellers a good time, the joy of making guests happy, the feeling of contentment that comes from earning your own money in your own way; it’s little wonder why so many people have considered establishing their own property. Most commonly, however, hostels are aimed at backpackers and young travellers.

OTA 52

OTA Business Hiring Market 52