SiteMinder

JANUARY 8, 2024

Successful hotel management is about being able to adapt and meet challenges within a range of roles and responsibilities. Placing yourself on a scale of personal growth is especially important for a hotel manager. There are always new strategies, traveller preferences, or industry technologies emerging to keep track of.

Operations 52

Operations Management OTA Hotels 52

MediaBoom

MARCH 14, 2024

In today’s swift digital landscape, hotels must adopt innovative online strategies to stand out. With over 80% of leisure travelers globally booking accommodations online in 2024, as per Statista, the shift towards online travel booking is unmistakable.

Digital Marketing 64

Digital Marketing Services Market Marketing 64

MediaBoom

FEBRUARY 23, 2024

Studying Demographics Understand the demographic characteristics of luxury consumers, including age, income level, occupation, and geographic location. Analyze demographic data to identify key segments within the affluent customer market. Executives, entrepreneurs, and professionals are often part of the luxury consumer market.

Consumer 85

Consumer Branding Market Research Market 85

Cloudbeds

MARCH 20, 2023

One of the key reasons travelers are drawn to smaller, independent lodging properties is they provide personalized, intimate experiences. This quality sets apart boutique hotels, inns, hostels, and B&Bs from large hotels and big-brand competitors. And it all starts with hotel market segmentation.

Hotel Marketing 52

Hotel Marketing Market Marketing Average Daily Rate 52

Cloudbeds

MARCH 15, 2023

Direct bookings are reservations guests confirm directly with a property without using an online travel agency (OTA) or 3rd party intermediary. They’re typically made on a hotel’s website or other direct booking channels, like email, the sales team, social media , or through messaging tools like WhatsApp or Messenger.

OTA 98

OTA Revenue Hotels Travel 98

Xotels

APRIL 3, 2024

Guest & Market Segmentation Hotel market segmentation is an important component of effective revenue management, allowing hotels to target diverse consumer groups based on their behaviours and budget levels. Focus on what leisure travellers want to add value to their stay.

Revenue Management 76

Revenue Management Revenue Management Ancillary Revenue 76

Cloudbeds

APRIL 15, 2024

Up until a few years ago, hotels had been hesitant to adopt emerging technologies built to automate and streamline operations. When the pandemic hit in 2020, property owners were forced to adopt technology to meet traveler demand for contactless services and offset staffing shortages.

Revenue Management 98

Revenue Management Hotels Operations Revenue 98

Inn Quest

AUGUST 15, 2023

The hospitality industry is experiencing a constant surge in online hotel bookings in today’s fast-paced and interconnected world. A hotel channel manager is a software tool used in the hospitality industry to manage and synchronize online distribution channels. To read a short guide on hotel market segmentation, click here.

Management 52

Management Global Distribution System Overbooking OTA 52

Travel Media Group

JULY 19, 2023

Ryan Embree: Welcome to Suite Spot, where hoteliers check-in and we check out what’s trending in hotel marketing. This is Travel Media Group Marketing Director and host of the Suite Spot, Ryan Embree. What are you expecting and, and how is your team preparing for this busy travel season?

Hospitality 73

Hospitality Market Marketing Business 73

Hotel Speak

MAY 9, 2023

Competitive advantage: Cost control can also provide hotels with a competitive advantage. By reducing costs, hotels can offer better rates to guests, enabling them to better position themselves to budget-conscious travellers. This can help hotels attract more guests and compete more effectively with other hotels in the area.

Upsell 59

Upsell Hotels Revenue Operations 59