article thumbnail

Hotel events: Guide to increasing revenue

SiteMinder

What are hotel events? Hotel events transform hotels into hubs of activity and excitement. These events range from elegant corporate conferences to vibrant weddings, each offering a unique atmosphere and a multitude of opportunities. Events are a never-ending marketing opportunity and a major source of tourism.

Events 59
article thumbnail

Knowland: Significant lift in convention center data usage

Hotel Business

Knowland , provider of data-as-a-service insights on meetings and events for hospitality, reported a significant increase of 50% in convention and conference center platform usage in 2023. Knowland data shows that these hotel venues dominate in the top 25 markets, over 2-1. The average large hotel venue in the U.S.

Events 64
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

HB on the Scene: Leaders discuss AI, labor and other issues at AAHOACON24

Hotel Business

They will know where you stayed the last time, and what chain scale you stayed at. ” Trivedi noted that AI-driven platforms like Google’s new search experience gives hoteliers the opportunity to “know your guest up close and personal, and you can do targeted marketing.”

article thumbnail

How to Improve Hotel Sales for Small Properties

Little Hotelier

Segment your target market What do B&Bs, rentable treehouses, island getaways and massive hotel chains all have in common? So why not take advantage of that and partner with nearby attractions, restaurants and event organisers to create unique packages and offer exclusive discounts to attract more guests to your hotel?

article thumbnail

This year’s Tourism Roundtable highlights a culture of recovery for Canada’s tourism industry

Hotelier Magazine

While business events are slower to recover, we know that people and businesses are looking for [an] in-person connection. This slow return is a trend that’s impacting global business events and isn’t just unique to Canada. AW: Re-building the pipeline for business events has been a top priority.

Tourism 52
article thumbnail

Luxury Car Marketing – 15 Tactics to Lure Luxury Car Customers

MediaBoom

What is the Target Market for Luxury Vehicles? The target audience for luxury markets focuses on people between the ages of 25-44 years old. This is no different when it comes to luxury vehicles, with the exception of the market swaying a bit wide in both directions. To learn more, keep reading!

Market 52
article thumbnail

Digital Marketing for Construction Companies – Top 20 Tips

MediaBoom

Identify your target audience Once you’ve done some market research, think about what kind of clients you’d like to work for. Do you want to focus on larger-scale projects or smaller ones? The best way to use video for marketing is to use it as an extension of your other digital marketing strategies.