Experience Hotel

JULY 21, 2025

En personnalisant les contenus en fonction du profil du client, de son historique de séjour ou des services qu’il a déjà consommé, vous pouvez anticiper ses besoins, proposer des offres pertinentes et créer un lien sur-mesure, tout cela en adéquation avec votre image.

Marketing

Amadeus Hospitality

MARCH 30, 2023

Hotel email marketing is an essential strategy for hotels to promote their services and increase bookings through targeted and personalized email campaigns. By using email marketing, hotels can connect with potential guests, build customer relationships, and drive revenue growth.

Email Marketing

Little Hotelier

OCTOBER 11, 2023

Hotel email marketing is an online marketing technique that helps hoteliers reach a broader audience via email. It usually involves automatically sending emails to promote their hotel, announce new discounts, request feedback from previous guests, and share news about their property.

Email Marketing

Inn Quest

FEBRUARY 3, 2023

An effective strategy that can help is to upsell additional services or products relevant to customers. Therefore, upselling in hotels is not only influential but cost-efficient as well. What is Upselling? Upselling is a sales strategy that offers consumers additional services or add-ons to increase revenue.

Upsell

Catala Consulting

AUGUST 18, 2022

Email marketing for hotels is the perfect answer. Email marketing is one of the most rapid means of reaching and reconnecting with guests, whether old or new. Research by HubSpot shows that email marketing yields over $30 for every $1 spent. Without a list, you have nobody to send your marketing copy to.

Email Marketing

Social Hospitality

SEPTEMBER 10, 2023

Marketing is a fast-paced, tech-driven industry. In the US alone, marketers spend $23 billion on tech like social apps, CRMs, and email marketing platforms. Hospitality marketers are particularly well-positioned to take advantage of emergent technology. Chatbots Responsive, friendly customer service is crucial.

Marketing

MediaBoom

MARCH 30, 2023

High-ticket digital marketing provides a proven formula for brands and marketing agencies looking to sell high-priced products and services while preventing brands from losing out on sales to low-cost providers. It may sound simple enough but implementing such a marketing strategy is a different story.

Digital Marketing

MediaBoom

DECEMBER 11, 2024

With travel demand set to grow 8% annually by 2025 , nows the time to embrace bold hotel marketing strategies that captivate guests and boost bookings. Hotel marketing strategies are carefully crafted tactics that hotels use to promote their services, attract guests, and drive bookings.

Marketing Strategy

STAAH

NOVEMBER 22, 2022

Let’s apply them now in your hotel marketing strategy: 1. The product or service you’re selling should be at the center of every element of your marketing mix. There are plenty of upselling tools available. With digital marketing, you can offer deals through your email marketing, loyalty programs,etc.

Hotel Marketing

Cloudbeds

MARCH 15, 2023

Second, you still have to invest in marketing efforts to attract travelers and remain competitive. Include upsells and add-ons during the booking process Let guests personalize their stay as much as possible using add-ons, upsells, and packages integrated into your booking engine.

OTA

eZee Absolute

OCTOBER 16, 2023

” It is when a hotel offers additional services or packages to enhance a guest’s stay. For example; providing exclusive conference room packages, spa services, or even collaborating with local travel agencies for city tours. Ever thought about how hotels can pocket some extra cash beyond just renting out rooms?

Ancillary Revenue

Social Tables

SEPTEMBER 22, 2017

Hotels hold so much information on what restaurants guests ask them to book, where they’re traveling from, and how much they spend on extras like room service or spa treatments. Email marketing, hotel productivity, and upselling are some of many ways to use this data. Naturally, hotels can’t please everyone.

Cancellation

Travelboom Marketing

MAY 24, 2024

When you see seasonal peaks and annual events affecting occupancy rates and reservation types, then you can adjust room pricing, add-on services, and staffing to achieve the most efficient, profitable combination. Value-Added Services and Upselling Armed with data about your customer base, targeting guests with upsell opportunities is easy.

Revenue Management

Xotels

JULY 26, 2024

Offer Packages and Deals: Bundle rooms with other services, like breakfast, spa treatments, or local activities. Don’t Forget About Upselling: Train your staff to upsell guests to higher room categories or add-on services. This can entice guests to book at a higher rate while also increasing your overall revenue.

Yield Management

Hotelier Magazine

JANUARY 24, 2024

“Not only do [these two systems] manage our customer relationships as far as maintaining contact information, email data bases, and email-marketing software, they do all of our online relationship management by monitoring review sites, which let the properties know when they have a review so they can engage appropriately.”

Business

Cloudbeds

DECEMBER 17, 2024

You can use this information to send booking confirmations, upsell opportunities, and in-stay messages. For groups and corporate clients, company profiles are essential for managing payment methods and room preferences, enhancing service quality and operational efficiency. Drive revenue with personalized upselling and promotions.

Marketing

Xotels

JULY 26, 2024

Offer Packages and Deals: Bundle rooms with other services, like breakfast, spa treatments, or local activities. Don’t Forget About Upselling: Train your staff to upsell guests to higher room categories or add-on services. This can entice guests to book at a higher rate while also increasing your overall revenue.

Yield Management

Xotels

JULY 26, 2024

Offer Packages and Deals: Bundle rooms with other services, like breakfast, spa treatments, or local activities. Don’t Forget About Upselling: Train your staff to upsell guests to higher room categories or add-on services. This can entice guests to book at a higher rate while also increasing your overall revenue.

Yield Management

Experience Hotel

JULY 20, 2022

La gestion de la relation client (GRC), ou en anglais “Customer Relationship Management” ( CRM ), est l’ensemble des outils et techniques destinés à capter, traiter et analyser les informations relatives aux clients, et a pour but de les fidéliser en leur offrant ou en leur proposant des services personnalisés.

KPI

Q4Launch

FEBRUARY 3, 2022

This is also prime time for upselling potential guests from their original reservation. Besides, this can also help create a positive attitude towards your lodging business and its services. The service you provide is the only thing that can ensure that guests will come back for a second or third visit.

Marketing Strategy

MediaBoom

APRIL 5, 2024

With this in mind, understanding the full impact of travel marketing has never been more essential. Travel marketing targets potential tourists by promoting unique destinations, accommodations, and services through digital channels. Personalization Personalization is key in email marketing, especially for travel.

Marketing Strategy

Cloudbeds

FEBRUARY 16, 2024

A CRM allows hotels to gather and store guest data, manage email marketing campaigns, and simplify internal processes by providing a centralized platform for managing client information and interactions. Automation of workflows. Hotel integrations play a crucial role in automating workflows in the hospitality industry.

Sales

Hospitality Tech

JULY 1, 2025

6/30/2025 Bite, Attentive Partner to Streamline Restaurant Loyalty Programs with Kiosk and Marketing Integration Bite , a provider of digital kiosk solutions, has a new partnership with Attentive , a platform specializing in AI-driven SMS and email marketing. The joint solution is now available to restaurant partners.

Scale

Hotel Speak

MAY 9, 2023

Implementing cost-saving measures: Based on the analysis, cost-saving measures are implemented in the areas where costs can be reduced without affecting the quality of service. Marketing By choosing the right marketing tools, such as a robust CRM system, hotels can capture and store guest data from all distribution channels.

Hotels

Hospitality Tech

JULY 6, 2025

Holder has over 25 years of experience with Krispy Kreme, including as Senior Director of Consumer Insights, and has led brand marketing, innovation, research & development, and manufacturing services. The tablets offer convenient access to hotel services, bookings, and local recommendations.

Operations

Cloudbeds

SEPTEMBER 18, 2024

Marketing Hotel marketing is another data-heavy department because it involves multiple channels, including the hotel website and search engine marketing, email marketing, and social media channels like LinkedIn. Marketing KPIs.

Operations

Up Hotel

DECEMBER 9, 2024

Hotels can improve GEO by creating detailed FAQs about nearby attractions, local experience guides, personalised travel tips, and service descriptions, all backed by statistics, reviews, and citations to boost visibility and relevance in an AI-driven digital world.

ROI

Catala Consulting

OCTOBER 5, 2022

While other hoteliers offer their services, online travel agencies showcase cheap rates, and competitors like Airbnb offer outstanding accommodations. Now it’s your opportunity to make a fantastic first impression by showing exceptional customer service. Know your guests. Why are they visiting? Offer them free Vouchers.

Hotels

MediaBoom

MAY 18, 2023

Chatbot Marketing is a digital marketing strategy that uses chatbots, which are computer programs designed to mimic human conversation, interact with customers, and automate customer service, sales, and support. So how do chatbots and marketing fit into your business strategy? Chatbots don’t have to log out!

Business

Cloudbeds

SEPTEMBER 3, 2024

This provides a huge boost to your additional offerings, like upselling on hotel room types and property upgrades, as well as ancillary services like spa treatments and on-site activities. Affirm offers merchants and hoteliers access to its premium network of over 12.7

Hotels