Impact of New DMA legislation: Future of Google + Hotels in Europe
Hotel Speak
DECEMBER 18, 2024
The European Commissions Digital Markets Act (DMA) has made many headlines since it came into force. And its impact on hotel marketing is being discussed in all corners of the world. But how is it affecting hotels in reality? And what do hotels need to do to protect their visibility and revenue? The European Commissions Digital Markets Act (DMA) is aimed at breaking the dominance of digital giants in multiple fields by enforcing new rules designed to promote fair competition and foster innovatio
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