MediaBoom
AUGUST 18, 2023
Around 55% of companies use Google Display Ads ( clutch.co )—for good reason. The Google Display Network (GDN) advertises brands across over 2 million websites, videos, and apps, effectively reaching around 90% of internet users worldwide based on context, location, and audiences. What are Google Display Ads?
Travelboom Marketing
MARCH 21, 2024
The benefits of CPC marketing for hotels shouldn’t be overlooked when strategizing for the future. This cost-effective marketing channel offers targeted campaigns that provide both a short and long-term return. Plus, when you use mobile PPC ads , you can reach customers anywhere.
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MediaBoom
NOVEMBER 24, 2023
Rapid Campaign Setup One of the reasons Google Ads has become so popular amongst businesses large and small is that it’s a super easy platform to execute on. You don’t need an MBA or years of marketing experience to set up a campaign and get the job done. These ads can be made up of text, images, video, and more.
Travelboom Marketing
FEBRUARY 21, 2024
If you’re a seasoned marketer, you might be familiar with myths that lead people to do bad things with good intentions. These fabled misconceptions can sour any strategic marketing plan. We’re here to expose the top hotel marketing myths as fact or fantasy. Or, consider hiring a knowledgeable intern at a lesser rate.
Social Hospitality
MARCH 27, 2023
Sponsored Products, Sponsored Brands, and Sponsored Display ads are some of the various advertising formats that marketers can use to target customers based on their search terms, interests, and behaviors. It’s crucial to optimize your Amazon ad campaigns to ensure they drive high performance.
Travelboom Marketing
NOVEMBER 7, 2023
As we enter the fourth quarter of the year, hotel marketers should outline their goals for 2024. We’ve assembled a complete checklist of everything you need to create your 2024 hotel marketing budget. Email Marketing: While email is certainly not new, it is still one of the most effective marketing tactics.
MediaBoom
JULY 18, 2023
For a good reason, commercial real estate marketing is a hot topic. According to eMarketer , digital marketing spending surpassed traditional marketing channels for the first time in 2019. And how will you know if your business marketing dollars are producing a decent return on investment?
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