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15 Essentials Digital Marketing Services for Hotels

MediaBoom

The advent of digital advertising has revolutionized the way lodgings are showcased, making it easier to compare features and services. Explore how these 15 services can elevate your property’s online presence, drawing in more visitors and boosting revenue: 1.

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What is a bed bank? List of bed bank examples for hotels

SiteMinder

Expand your hotels visibility and reach niche markets Partnering with a global bed bank opens doors to untapped international markets and niche audiences. Hotels can gain exposure on platforms that cater to specific types of travellers, such as luxury vacationers or adventure tourists, without the need for direct marketing efforts.

OTA 96
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How decision intelligence unlocks hotel data for better insights

Cloudbeds

This creates a more collaborative environment between departments that traditionally have separate goals, such as revenue managers and guest services or marketing and operations teams. Capture and analyze historical data and predictions of future trends to design timely and relevant marketing campaigns.

Upsell 105
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RGPD, arrêtons les arnaques

Experience Hotel

Partie du RGPD que ces “professionnels” ont volontairement oublié de vous communiquer : However, the ePrivacy Directive, specifically Article 13 , presents organizations with another way to use a person’s data for marketing purposes that stems from the contractual basis of the GDPR.

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EBITDAR explained: Driving financial health for hotels

Cloudbeds

This helps hotel management focus on improving controllable factors like: Staffing levels Pricing strategies Food and beverage (F&B) costs Guest services Financing and investments For independent hotels or groups looking to sell, acquire, or refinance, EBITDAR provides a reliable measure of value and future potential.

Revenue 40
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Motel vs. Hotel: 7 Key Factors for Smart Travelers

Hotelogix

Travelers Who Value Convenience Over Luxury: Some people don’t need extra services like room service or a gym. People Who Want a Luxurious Experience: Anyone who enjoys being pampered with extra services like room service, spa treatments, and fine dining will likely choose a hotel over a motel.

Motels 40
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13 ways to attract more direct bookings for your hotel

Cloudbeds

You own guest data which can be used for pre-arrival communication and post-stay remarketing efforts Challenges: Direct bookings require strong digital marketing skills or the services of a hotel marketing expert to keep costs low compared to other channels. Establish a process to collect and manage reviews.

OTA 98