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What is a bed bank? List of bed bank examples for hotels

SiteMinder

By collaborating with bed banks, hotels gain access to international markets and diverse travel audiences. For instance, a hotel in Australia might use a bed bank to market rooms to European travel agents, significantly expanding its global reach without the need for direct international marketing.

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How decision intelligence unlocks hotel data for better insights

Cloudbeds

For years, the gold standard guiding business strategies for hotels has relied heavily on historical data, analyzed a few times a year (at best), making it difficult to swiftly respond to changing market conditions. For hotels, this includes making dynamic rate suggestions and identifying segments and offers for marketing campaigns.

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Evaluating the Cost Of Acquisition in Hotel Marketing Strategies

Refine

Question for Our Hotel Marketing Expert Panel How can the “cost of acquisition” be calculated? Should it be added to direct marketing costs in comparison to OTA distribution costs? Should it be our main focus?

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15 Essentials Digital Marketing Services for Hotels

MediaBoom

Marketing strategies in the hotel sector are designed to enhance brand visibility and broaden reach. A r obust local SEO strategy helps travelers find your hotel when they’re searching for accommodations in your vicinity, making it a critical component of your digital marketing efforts. Let Mediaboom guide you.

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Luxury Hotel Marketing – Top 10 Proven Strategies for Success

MediaBoom

Luxury hotel marketing is a specific type of marketing that is developed to attract a distinct group of consumers. Luxury hotel marketing is designed to tell the story of your luxury resort brand and set you apart from competitors by building awareness of what makes your brand exceptional. How is luxury marketing different?

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RoomRaccoon and HyperGuest Build Integration

Hospitality Tech

This strategic partnership will empower RoomRaccoon users to tap into a worldwide distribution marketplace and directly market and sell their rooms to B2B demand partners at scale.

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H World Group Fully Upgrades Its Overseas Loyalty Program

Hospitality Tech

H World Group moved to a unified global distribution platform, integrating inventory management, connection of direct marketing channels, price control and membership matters across the Group's domestic and overseas operations.