MediaBoom

APRIL 11, 2024

In a world of ever-evolving marketing trends, email remains a powerful tool for luxury brands. In fact, email usage continues to climb, with over 361 billion emails expected to be sent per day in 2024. In this article, we discuss strategies for growing your luxury brand’s email list.

Email Marketing 52

Email Marketing Branding Market Marketing 52

MediaBoom

MARCH 14, 2024

With over 80% of leisure travelers globally booking accommodations online in 2024, as per Statista, the shift towards online travel booking is unmistakable. Marketing strategies in the hotel sector are designed to enhance brand visibility and broaden reach.

Digital Marketing 93

Digital Marketing Services Market Marketing 93

Cloudbeds

MARCH 15, 2023

What is a direct booking? Direct bookings are reservations guests confirm directly with a property without using an online travel agency (OTA) or 3rd party intermediary. This brief review will give you the foundation to understand the place of direct sales within your distribution strategy.

OTA 98

OTA Revenue Travel Hotels 98

Hotel Speak

JULY 20, 2023

OTAs have transformed the way travelers book their accommodations. How to easily implement direct to guest marketing and automate drip campaigns? One tool that can help hoteliers to implement direct marketing is using customer data platforms (CDPs) or guest portals which are integrated with your hotel PMS and booking engine.

OTA 40

OTA Direct Marketing Market Marketing 40

MediaBoom

MARCH 27, 2023

Take a look at how the Top ten luxury hotels set themselves apart and appeal to distinctive groups of travelers through their marketing. What is the target market for luxury hotels? They have been surrounded with influencer marketing. If you need inspiration, check out these excellent examples of content marketing.

Hotel Marketing 52

Hotel Marketing Market Marketing Consumer 52