gcommerce

MAY 26, 2025

Put simply, the more you build your own data and manage it with care, the better your marketing will perform. For hoteliers and travel marketers, this means content must no longer just rankit must resonate throughout the guest journey. It is about being smart and respectful at the same time.

Marketing

Travel Media Group

JULY 24, 2025

And I was fortunate enough to get the job, and I was hotel manager of one for a period of time. And then I took over as regional general manager of both properties. You know, we’ve had the opportunity, David, to speak to several individuals that kind of have founded their hotel management companies.

Hotels

Cloudbeds

APRIL 8, 2025

A key component of a hotels digital strategy, retargeting ads, re-engage high-intent travelers who have already expressed interest in your property. This enables marketing teams to recoup revenue lost from cart abandonment and increase direct bookings. increase YOY. Watch the full session from Compass.

Revenue

Hotelogix

JANUARY 19, 2025

Read Also - Digital marketing for hotels: Tips & tricks to improve direct bookings On-Page SEO Tactics for Hotels Meta Titles and Descriptions Create compelling meta titles and descriptions that include your target keywords and highlight your hotel’s unique selling points. Use variations of keywords to avoid repetition.

OTA

gcommerce

MAY 26, 2025

In the rapidly evolving landscape of hotel digital marketing, Connected TV (CTV) advertising has emerged as a powerful tool for hotels aiming to enhance their brand visibility and attract discerning travelers. This feature helps us better understand audience overlap and optimize our media strategies accordingly.

Digital Marketing

Travel Media Group

APRIL 16, 2025

We’ll position those brands specifically to buyers with buyers intent in the marketplace, looking for things like that. And, you know, to your first point, it was fascinating to hear the science behind that intentional programming. Guest to front desk manager, down to investor to investor, nothing gets done in hospitality.

Events

Travel Media Group

JUNE 25, 2025

And then sometime in 2020, after seeing the food and various operations of our company in different hotels not managed by us, he came to the realization that we could be doing that better than them. So we’re very intentional when we do these things. But that’s a unique story. Um, and that is extremely important.

Hotels

Travel Media Group

DECEMBER 26, 2024

Ryan Embree: Yeah, it’s so cool to see and be a part of and hear our hotel audience, really appreciate because things like social media, technology, reputation management within the hospitality, I mean, Booking.com just rolled out an update that’s gonna be implemented in 2025. These are fast changing things.

Travel

Travel Media Group

JULY 2, 2025

Both my parents, were both general managers. Both of them started in the hospitality industry, line level, housekeepers, bellman, and then, you know, the typical hospitality love story fell in love, one became a front office manager. You’re now a general manager. I’m one of the I guess, rare breeds. Figure it out.

Hospitality

Travel Media Group

FEBRUARY 12, 2025

It all comes back to hospitality, which is what we love about our industry and why the Hunter Hotel Investment Conference is so great because you get that opportunity to get so many ideas, philosophies, brands, asset management companies, everybody all in one spot for those couple days. Talk to us a little bit about how that agenda is built.

Hotels

MediaBoom

APRIL 22, 2023

Digital marketing helps all types of companies reach new customers. The hard part is developing your marketing strategies for family law. Family law digital marketing is crucial in contemporary legal practice. Remember this while creating your family law digital marketing plan.

Digital Marketing

MediaBoom

AUGUST 25, 2023

As medspas have grown across the country, so too has the rise of medspa digital marketing. This form of marketing encompasses web design, content and email marketing, automation, PPC, SEO, social media, influencers, and more to achieve the various goals of medspa owners. First, we’ll share a clear definition.

Digital Marketing

Q4Launch

JUNE 29, 2023

How to maximize your digital marketing efforts to increase your revenue Digital marketing empowers property managers to increase brand recognition and make prospective guests more aware of their listings. Effective digital marketing tactics can supercharge your bookings and hack your revenue streams.

Digital Marketing

STAAH

JUNE 20, 2023

The first place to start the diagnosis of your problems should be your non-negotiables in hotel digital marketing. What does online or digital marketing entail though? Shaving off costs on some digital marketing activities can have an undesirable effect – we call these the essentials of digital marketing.

Digital Marketing

MediaBoom

OCTOBER 20, 2023

PPC management is a must when launching a campaign. Startups and businesses on a tight budget must especially use management services. What is this form of ad management, and how does it work? PPC management is overseeing ad spending on pay per click campaigns to control costs and optimize the campaign for max efficiency.

Management

MediaBoom

OCTOBER 5, 2023

Financial advisors know that the right strategy can make all the difference when it comes to investing and managing your money. Search engine optimization, often called SEO, is a digital marketing strategy that involves optimizing your website’s content and structure to make it more discoverable by search engines.

Intent

gcommerce

SEPTEMBER 30, 2024

This helps platforms like Google Ads and GA4 estimate and model conversions even as visitors opt-out Use Keyword targeting intent across platforms on Google Search and beyond - continue to lean on the specific intent that keyword targeting in search provides. But did you know you can also use keyword targeting across other media types?

Intent

Hotel Speak

JUNE 20, 2024

The European Economic Area’s hospitality landscape is experiencing a groundbreaking transformation thanks to the recent changes in regulations brought about by the Digital Markets Act (DMA). The DMA is all about fostering fair competition and giving consumers more choices within digital markets.

Hospitality

Social Hospitality

MARCH 10, 2025

A Google search brings up the ten best results that search engine algorithms decide based on your intent. If you skipped that link, their campaign managers should have done better. For this, hiring an experienced digital marketing agency is the best policy. You may have noticed a sponsored ad on top of these results.

Marketing Strategy

MediaBoom

JUNE 27, 2024

PPC for luxury hotels involves creating and managing paid search campaigns on platforms like Google Ads to attract potential guests. These keywords are crucial as they determine who sees your ad and the ad’s intent. Start by listing potential search terms your audience might use and consider the intent behind each keyword.

Intent

Social Hospitality

MAY 7, 2024

Long-tail keywords often align more closely with the specific queries that users, like HR managers, might vocalize when using voice search to find solutions for managing and tracking employee time. Healthcare Providers Digital marketing in regulated industries like medicine can be tricky.

Marketing

Q4Launch

OCTOBER 10, 2023

Our digital marketing strategy has proven effective for lodges with a combination of: SEO implementation. Content marketing strategies. Social media management. In order to market lodges effectively, you’ll need a team of experts on the case. Tailor them to long-tail queries and intention-based keywords.

Marketing Strategy

Travelboom Marketing

FEBRUARY 21, 2024

If you’re a seasoned marketer, you might be familiar with myths that lead people to do bad things with good intentions. These fabled misconceptions can sour any strategic marketing plan. We’re here to expose the top hotel marketing myths as fact or fantasy. Optimizing content for users is essential to success.

Hotel Marketing

Cloudbeds

APRIL 1, 2025

In March 2023, Google launched PMax for Travel Goals, a type of Performance Max campaign designed to target high-intent travelers at multiple touchpoints on the booking journey. They chose to connect their Google Business profile, which already showcases their downtown location and 4.7-star star rating. star rating.

Travel

MediaBoom

AUGUST 10, 2023

Free Download Grow your client base with these proven tactics Receive your FREE copy of “Digital Marketing for Financial Advisors: How to Build Your Firm,” to get insights into growing your business with digital marketing. Sign up for a free consultation with one of our digital experts. Mediaboom is here to help.

Marketing Strategy

Cloudbeds

MARCH 15, 2023

Most properties use a channel manager to share their inventory to keep all their channels, rates, and rooms in one place. Leverage digital marketing This is where boosting direct sales can get a bit tricky. Instead of relying on OTAs for their marketing muscle, you’ll have to run hotel marketing campaigns yourself.

OTA

Cloudbeds

AUGUST 12, 2024

Cloud-native tools with open APIs Replacing legacy, on-premise PMS (property management systems) with cloud-based applications is not a new trend, but the importance of open APIs has become increasingly evident. Here we explore 13 of the latest technology trends and their impact on properties around the world.

Hotels

SiteMinder

JUNE 16, 2022

Late in 2018 the then 7 bedroom town-centre inn was acquired by new operators, who were keen to optimise their revenue management and develop advanced strategies. In 2021, Grantham Arms was intent on growing its business further by improving its online presence through use of an increased number of distribution channels.

Revenue

MediaBoom

OCTOBER 31, 2023

As the SaaS market continues to surge, raking in a staggering $261.15 billion in sales in 2022 , Search Engine Optimization becomes a paramount for these brands to ensure they capture their share of the digital market. Match the keywords with the appropriate clusters by common themes, user intent, or content topics.

Intent

MediaBoom

APRIL 14, 2023

Attempt to explain it in simple terms, and combine it with search intent and keywords (with the best SEO metrics ) to reach your audience in real-time. Chatbots, an insurance digital marketing must-have, allows clients to connect with your insurance agency even when you’re out of the office.

ROI

MediaBoom

NOVEMBER 2, 2023

Attracts high-intent traffic Improves the user experience Increases ROI Low-cost marketing strategy Download Our Latest Whitepaper 10 Website Must Haves to Drive Traffic & Generate New Leads Does your website have all 10? You must select keywords relevant to your audience that align with search intent.

Intent

Travel Media Group

JULY 19, 2023

We’re heating up a very, very busy summer season, but I am very excited about our guest because she’s got some exciting news about a chapter for definitely a hospitality trailblazer management company out there, Remington Hospitality. I did leave Marriott after almost 14 years and went to a hotel management company.

Hospitality

gcommerce

NOVEMBER 12, 2024

Search context: While targeted keywords are a great start regarding relevance, sometimes intent can get lost in a user’s search. Other strategies, though, such as “Target Impression Share”, may put very little focus on manageable CPCs, which could actually improve Search Impression Share Lost to Budget.

Cost Per Click

MediaBoom

AUGUST 15, 2023

Managing website structure is another SEO strategy that tells search engines which pages to prioritize. Content Marketing Finally, content marketing is part of search engine marketing for hotels. Consider the cost of managing your hotel SEM campaign and keyword costs when calculating your budget.

Marketing

gcommerce

JULY 22, 2024

Despite these limitations, we managed to overcome the hurdles and achieved favorable performance. We utilized Adara audiences, which provide first-party data based on existing travel intent collected through a network of partners in the airline, hotel, rental car, and travel sectors.

Average Daily Rate

MediaBoom

NOVEMBER 8, 2023

Mediaboom’s digital marketing experts can assist as you prioritize your on-page SEO efforts. Identify the keywords they search for, understanding their search intent. Guest Reviews and Reputation Management Your reputation is everything in business. Digital marketing agency Mediaboom are your local SEO experts.

Revenue

MediaBoom

APRIL 24, 2023

So, excellent marketing strategies manage to not only reach their audience but also successfully find a way to emotionally appeal to them. Knowing what audience you are trying to reach will help narrow down successful marketing strategies. For example, it’s better to focus on traditional marketing for some luxury car brands.

Marketing