Cloudbeds

APRIL 1, 2025

Googles Performance Max for Travel Goals offers an AI-powered solution that automates ad placement and spend, allowing hotels to compete with OTAs and drive more direct bookings. What is PMax for Travel Goals? This leaves hotels scrambling to keep up. Fortunately, theres a way to help level the playing field.

Travel 52

Travel Intent OTA Forecasting 52

Travelboom Marketing

FEBRUARY 21, 2024

Anyone Can Do It Digital marketing isn’t rocket science , however the industry is layered with niche channels that are typically better left to the professionals. Unfortunately, digital marketing for hotels is not a one-size-fits-all approach, and assuming that “anyone can do it” oversimplifies the complexities involved.

Hotel Marketing 52

Hotel Marketing Marketing Market Digital Marketing 52

Travelboom Marketing

NOVEMBER 7, 2023

Marketing Budget Breakdown Research & Analysis Fixed Marketing Expenses Third Party Media Spends Capital Investments Traditional Media Contingency Funds Free Digital Marketing Budget Template Start your budget by downloading a free template on Google Sheets. Simply click the link and save a copy to your drive.

Hotel Marketing 96

Hotel Marketing Marketing Market OTA 96

MediaBoom

AUGUST 5, 2024

The world has declared itself ready to travel as pandemic restrictions lift, but the way people travel has changed. Online advertising should be a cornerstone of your hotel advertising strategy, and all your digital marketing efforts should point your target audience to your hotel’s website.

Display Ads 52

Display Ads Consumer Digital Marketing Hotels 52

Amadeus Hospitality

JUNE 15, 2023

Originally published on Hospitality Net Amadeus’ Traveler Tribes research has revealed the habits and behaviors of travelers in 10 years’ time. Destinations seeking to welcome the travelers of tomorrow can take action now.

Travel 52

Travel Global Distribution System Tourism Display Ads 52

Amadeus Hospitality

MARCH 27, 2023

As the industry continues to bounce back, we can only wonder – what will travel look like in 10 years? A global research study from Amadeus – Traveler Tribes 2033 – tackles this question through a psychographic survey of 10,000 travelers across 15 markets to understand exactly what they will want a decade from now.

Travel 75

Travel Hotels Display Ads Occupancy 75

MediaBoom

JULY 5, 2023

If your current hotel marketing initiatives are falling short, you’re likely frustrated after investing significant time and effort with little to show for it. Achieving optimal results requires a tactical blend of solid marketing fundamentals with fresh, innovative ideas designed to draw in travelers.

Hotel Marketing 97

Hotel Marketing Marketing Market Marketing Strategy 97

MediaBoom

OCTOBER 26, 2023

With data-driven approaches, they tweak marketing strategies to reflect client desires and expectations. Many of the best luxury travel brands of all time have developed partnerships with A-listers, such as Emirates with the stunning Penelope Cruz. Jaguar Jaguar I-PACE | Night Skater ad centers on sleek headlight design.

Branding 94

Branding Digital Marketing Marketing Market 94

MediaBoom

MARCH 9, 2023

Destination marketing is a must for travel and hospitality businesses looking to market services toward specific locales. What kinds of strategies should a travel and hospitality company use in its campaigns? What Is Destination Marketing? You could put a spot like that on the map with a good marketing plan.

Marketing 59

Marketing Market Tourism Marketing Strategy 59

Amadeus Hospitality

DECEMBER 14, 2022

Similarly, Amadeus’ Agency360 data demonstrates that hotel room nights booked on global distribution systems (GDSs) for corporate travel have also increased during 2022 and are rapidly closing in on pre-pandemic rates. This welcome resurgence of travel should not just be looked at in isolation.

Global Distribution System 52

Global Distribution System Scale Travel Business 52

MediaBoom

JUNE 27, 2024

For social media or display ads, incorporate high-quality imagery to capture attention and convey your message effectively. The initiative used search engine and social media ads to showcase the resort’s beachfront location, private plunge pools, and world-class spa experiences.

Intent 97

Intent Hotels ROI Branding 97

MediaBoom

SEPTEMBER 5, 2023

Retargeting ads hold the power to make an indecisive customer finally click the “purchase” button. After being shown a retargeting display ad, the user’s search activity rises by 155%. Get customers thinking about your business again with retargeting ads. Sign up for a free consultation with one of our digital experts.

Cost Per Click 52

Cost Per Click ROI Display Ads KPI 52