Hotel Speak

JANUARY 11, 2024

Rebranding a hotel so that it is more appealing to a wider variety of clientele requires taking a strategic approach that takes into account several different aspects. It is imperative to remain informed about business studies and trends, as well as the dynamic nature of the hospitality industry and consumer behaviour.

Consumer 52

Consumer Market Research Accommodation Online Marketing 52

eTourism

JUNE 7, 2016

The ultimate aim of every hotel's online marketing campaign should be to drive direct bookings made through their property website. True, the OTAs have a pretty strong grip on travel consumers, but that doesn't mean you should lie down and accept their do

Online Marketing 52

Online Marketing OTA Consumer Market 52

Xotels

JUNE 2, 2023

In the dynamic landscape of the hospitality industry, generating direct bookings has become a top priority for hotel owners. As a hotel management company , we understand the challenges they face in developing effective hotel marketing strategies to drive bookings through their own portals. Hotel Brand Protection 4.

Marketing Strategy 40

Marketing Strategy Hotel Marketing Market Marketing 40

Xotels

AUGUST 15, 2022

Incorporate channel distribution costs like travel agent commission, agency fees and marketing investments, payroll for sales, marketing, and reservation, to determine the true net value of each segment. Hotels in vacation markets for many have been influenced (indoctrinated) by tour operators on how to manage their property.

Market 59

Market Marketing Hotels ROI 59

STAAH

OCTOBER 4, 2022

Gone is the cookie-cutter approach to online marketing. Hotel marketing today is all about how personal you can get. Competing for guests online is now harder than ever, with so many options out there for them to choose from. How you remarket to guests using email or other channels is imperative.

OTA 70

OTA Intent Hotels Online Marketing 70

eZee Absolute

NOVEMBER 19, 2023

Change in marketing trends and dynamics Challenge Marketing is one of the most common challenges faced by the hotel industry. Changes in the advertising and marketing trend often create problems for hoteliers. Also, traditional marketing methods aren’t that effective now.

Hotels 98

Hotels Hiring Services Market 98