Xotels

APRIL 3, 2024

Following best practices and a well-thought-out strategy is the only way to unlock the full potential of revenue for your hotel , with benefits including: Claim your fair market share: with more hotels forecasted to open every year , gaining a fair market share will become more difficul t each year.

Revenue Management 76

Revenue Management Revenue Management Ancillary Revenue 76

Cloudbeds

JULY 27, 2023

It’s worth noticing that you pay the rate per click, regardless of whether the booking is later canceled. Trivago won’t charge the hotel in case of a cancellation. Lastly, in the pay-per-stay campaign, the hotel pays a predefined percentage of the value of a booking. Ready to learn more? Talk to our team.

Cost Per Click 52

Cost Per Click OTA Digital Marketing Accommodation 52

gcommerce

FEBRUARY 13, 2023

Must-Have Hotel Marketing Channels in an Economic Downturn: Metasearch (Google Hotel Ads, TripAdvisor, Kayak, Trivago, etc.) Online Travel Agent sites (OTAs) compete heavily on these channels to steal market share. As some hotels pull back their budgets on paid search, there is a real opportunity to win market share.

Digital Marketing 52

Digital Marketing Marketing Market Cost Per Click 52

SiteMinder

SEPTEMBER 10, 2023

Mobile’s share of online direct bookings is expected to grow over the next two years for both the US and Europe, but the report from Phocuswright highlights some concerns that independent hoteliers raise when it comes to competing for market share effectively with mobile technology.

Hotels 105

Hotels Travel Revenue Consumer 105

gcommerce

APRIL 12, 2023

One that the OTAs have been using to STEAL MARKET SHARE the past 10+ years. If you’ve been a loyal Google paid search advertiser all these years and you’re not running Google Hotel Ads via metasearch advertising then you’re losing out on a very large portion of the Google hotel search ecosystem.

Hotels 52

Hotels OTA Digital Marketing Revenue 52

Xotels

APRIL 3, 2024

Following best practices and a well-thought-out strategy is the only way to unlock the full potential of revenue for your hotel , with benefits including: Claim your fair market share: with more hotels forecasted to open every year , gaining a fair market share will become more difficul t each year.

Revenue Management 40

Revenue Management Revenue Management Ancillary Revenue 40

Travel Media Group

JULY 6, 2023

We talked about this on this podcast about how to attract Gen Z and how to capture market share from Gen Z travelers. Now luckily, I was coming back from the hospitality show and not to it, but let’s just say I know I was thinking as I, I was on those delays and had to be diverted and then our plane was canceled.

Hospitality 97

Hospitality Travel Events Marketing 97

Little Hotelier

NOVEMBER 8, 2023

For the past three years, they have been awarding our cloud-based hotel management system with their highest honour, the Market Leader. Being a consistent Market Leader indicates how a growing number of accommodation providers globally choose Little Hotelier as their trusted hotel technology partner.

Accommodation 52

Accommodation Business Management Operations 52

Xotels

JULY 8, 2025

Especially, since this example is typically known for lower demand in winter which you could be compensating for with the right hotel marketing strategies on hand. Competitive Analysis A study of your local competition or global concept competitors, with each of their strengths, weaknesses, occupancy rates and market share ( SWOT analysis ).

Business 98

Business Hotels Revenue Management Revenue 98