AskSuite

JUNE 9, 2025

Pattern recognition: Machine learning algorithms can identify guest behavior trends (such as when and how guests are most likely to book or cancel) and recommend actions automatically—adjusting rates, triggering follow-up messages, or flagging leads for the sales team.

Operations 52

Operations Hospitality Upsell Sales 52

Hospitality Tech

JUNE 5, 2025

55% abandon purchases, 50% switch brands, and 39% cancel subscriptions when confronted with digital issues. Hotel leaders should not rely solely on feedback forms or review sites. UX is Now a Marketing Lever Hotel marketers should treat digital experience as brand marketing, not just UI design.

Consumer 52

Consumer Retail Travel Branding 52

eHotelier

JULY 2, 2025

Do stricter cancellation policies impact revenue? Frequently Asked Questions Can higher commissions influence review scores? Booking.com scores are based solely on guest reviews and cannot be influenced by commission levels. It depends. Rodica advised discussing this with your Booking.com account manager for tailored data and insights.

Accommodation 52

Accommodation OTA Revenue KPI 52

Hospitality Tech

JUNE 5, 2025

55% abandon purchases, 50% switch brands, and 39% cancel subscriptions when confronted with digital issues. Hotel leaders should not rely solely on feedback forms or review sites. UX is Now a Marketing Lever Hotel marketers should treat digital experience as brand marketing, not just UI design.

Travel 52

Travel Consumer Retail Branding 52

Hospitality Tech

JUNE 5, 2025

55% abandon purchases, 50% switch brands, and 39% cancel subscriptions when confronted with digital issues. Hotel leaders should not rely solely on feedback forms or review sites. UX is Now a Marketing Lever Hotel marketers should treat digital experience as brand marketing, not just UI design.

Consumer 52

Consumer Retail Travel Branding 52

Hospitality Tech

JUNE 9, 2025

55% abandon purchases, 50% switch brands, and 39% cancel subscriptions when confronted with digital issues. Hotel leaders should not rely solely on feedback forms or review sites. UX is Now a Marketing Lever Hotel marketers should treat digital experience as brand marketing, not just UI design.

Operations 52

Operations Management Consumer Branding 52

Travel Media Group

FEBRUARY 12, 2025

Ryan Embree: Welcome to Suite Spot, where hoteliers check in, and we check out what’s trending in hotel marketing. How have these kind of help grow the Hunter Hotel Investment Conference and grow the brand of un of Hunter Hotel advisors, Sarah Moss: Like you mentioned. I’m your host, Ryan Embree.

Hotels 52

Hotels Events Digital Marketing Intent 52

Hospitality Tech

JUNE 9, 2025

55% abandon purchases, 50% switch brands, and 39% cancel subscriptions when confronted with digital issues. Hotel leaders should not rely solely on feedback forms or review sites. UX is Now a Marketing Lever Hotel marketers should treat digital experience as brand marketing, not just UI design.

Consumer 52

Consumer Branding Hotels Travel 52

Xotels

JULY 8, 2025

Customer Analysis In-depth information on your target market, including geographic, demographic, socioeconomic, psychographic, and behavioural segmentation details. It can also help you to keep up to date with the latest hotel marketing trends to understand which are the types of guests who will be staying at your hotel.

Business 98

Business Hotels Revenue Management Revenue 98

Spherical

MARCH 16, 2020

We encourage you all to keep in touch, keep communicating, and keep the conversations going here and on our multiple channels: @sphrcl and can connect directly with Adam @adwal or LI See a collection of our hotel marketing considerations during this time.

Hotel Marketing 52

Hotel Marketing Marketing Market Cancellation 52

Xotels

JANUARY 18, 2021

It allows you to target and market to a variety of consumer groups with different behaviour with an offer that matches their needs and budget level. What is Hotel Market Segmentation? As a revenue manager or hotelier, your hotel market segmentation shall help to identify the purpose of the trip: either business or leisure.

Hotel Marketing 40

Hotel Marketing Marketing Market Revenue Management 40

Amadeus Hospitality

APRIL 5, 2024

Starting in April 2024, new hotel ad campaigns will no longer feature these bidding options, and existing campaigns will transition to alternative methods by October 2024. Google’s commission bidding models allow hoteliers to pay a post-consumption percentage commission instead of an upfront fee.

Cost Per Click 59

Cost Per Click Hotel Marketing Marketing Market 59

Hotel Speak

JANUARY 23, 2024

For hotel marketers, navigating this new landscape means ditching the rearview mirror and focusing on the winding road ahead – a road packed with trends that demand both agility and vision. Safety remains paramount, and highlighting your hygiene protocols and flexible cancellation policies builds trust.

Hospitality 106

Hospitality Cancellation Marketing Market 106

eZee Absolute

JANUARY 13, 2023

Handle cancellations like a pro. For making it easy, your hotel can use a reputation management system to deal with the reviews on your website. Handle cancellations like a pro. One thing that can’t be overlooked here is when your guests confirm a booking with you and then cancel it. Keep your audience engaged.

Cancellation 98

Cancellation Hotels Management Business 98

Hotel Speak

JANUARY 25, 2024

This is the equivalent of approximately 7.8million global reservations in 2023 when applied to the worldwide hotel market. The share of reservations represented by direct bookings fell from 39% to 38% in 2023, having been stable for two years following a post-pandemic return to normal.

OTA 111

OTA Cost Per Click Hotels Cancellation 111

Cloudbeds

MARCH 20, 2023

And it all starts with hotel market segmentation. What is hotel market segmentation? Hotel market segmentation is the process of grouping hotel guests into categories based on shared behavior and characteristics. Use booking data to determine which market segments to target.

Hotel Marketing 52

Hotel Marketing Marketing Market Average Daily Rate 52

Hotel Speak

DECEMBER 11, 2023

6) Time to get rigid with cancellations Make packages a common offering as high cancellation rates start affecting forecasting and revenue. In fact, according to Expedia, guests who book packages stay longer and less likely to cancel due to a non-refundable term.

Revenue 76

Revenue Revenue Management Cancellation Hotels 76

Hotel Management

MAY 22, 2024

I think the opportunity for us to help our hotel partners is in making it easy for them this web of complexity through our data, insights, and tools. What about the Australian hotel market in particular? We have the ability to give our partners the best of both.

Travel 130

Travel OTA Marketing Market 130

eTourism

MARCH 12, 2020

As for the hotel industry, the coronavirus outbreak has had a massive impact as travel and crowds are generally avoided, major events are cancelled, self-isolation is encouraged and lockdown is, or is gradually becoming, implemented in countries across th

Cancellation 52

Cancellation Events Hotels Travel 52

eZee Absolute

SEPTEMBER 26, 2024

Table of Content Understanding No-Shows Analyzing No-Show Data Implementing No-Show Policies Dealing with No Shows The Solution to Hotel No-Shows Understanding No-Shows So, what exactly is a no-show? It’s when a guest books a room but simply doesn’t turn up without canceling. There are a few different types of no-shows.

Cancellation 52

Cancellation Hotels Revenue OTA 52

STAAH

NOVEMBER 15, 2022

What do these travel trends mean for hotel marketing? If you get it right, your guests will not only return, but also becomes your brand ambassadors, amplifying your marketing efforts. In related trends, booking windows are much shorter and cancellation policies continue to be very flexible across the industry.

Hospitality 98

Hospitality OTA Travel Cancellation 98

SiteMinder

DECEMBER 4, 2023

Hotel industry statistics refer to data and metrics relating to hotels and other accommodations in the industry. Hotel statistics may include occupancy rates, revenue figures, guest statistics, cancellation rates, booking channel statistics and more. The average cancellation rate is 20%. million people.

Occupancy 59

Occupancy Hotels Revenue Average Length of Stay 59

Social Tables

JANUARY 14, 2022

Many hospitality conferences and conventions were virtual or hybrid events , while others were forced to cancel altogether. 2021 also brought about many exciting developments in hospitality technology, digital marketing, hotel services, and changes in travel trends.

Hospitality 158

Hospitality Events Tourism Business 158

Hotel Speak

MAY 25, 2023

To accommodate the changing travel plans of guests, most hotels now offer flexible booking and cancellation policies. Flexible Booking Policies In the current volatile global scenario, flexibility is the need of the hour and one of the best ways to stay in touch with your guests.

Travel 106

Travel Hospitality Services Operations 106

gcommerce

OCTOBER 21, 2024

It’s essential to know your audience—are they the type who would enjoy a paranormal adventure, or would they be more likely to cancel their reservation if they hear about your haunted history? Dark hotel histories may backfire Not all hauntings are playful or lighthearted.

Marketing 105

Marketing Market Hotels Cancellation 105

Social Tables

SEPTEMBER 22, 2017

Time- and Location- Specific Marketing Campaigns. With big data for hotels, marketing teams can position their brand in front of guests, wherever they are, exactly when they need a place to stay.

Cancellation 68

Cancellation Hotels Email Marketing Upsell 68

Hotel Speak

JUNE 6, 2023

From virtual reality tours to personalized booking systems, hotels are finding new ways to make the traveler experience easier and more enjoyable. Meanwhile, AI-powered bots are helping travelers navigate complex processes like flight cancellations and refunds with ease.

Hospitality 101

Hospitality Accommodation Travel Tourism 101

Fuel Travel

JULY 24, 2023

Hotel emails examples and strategies of triggered emails include: 1. These rules can include stay dates, number of children, canceled reservations, booked dates, and more. Some good hotel emails examples for rule-based sends include: 5. They can also be a great way for hotel marketers to utilize dynamic content.

Email Marketing 77

Email Marketing Marketing Market Consumer 77

Travel Media Group

DECEMBER 22, 2021

Ryan Embree: Welcome to Suite Spot where hoteliers check in and we check out what's trending in hotel marketing. Think about how many weddings got canceled, rescheduled. Annual events that have been going on for decades had been canceled. Before republishing quotes, we ask that you reference the audio.

Cancellation 52

Cancellation Events Business Digital Marketing 52

eZee Absolute

SEPTEMBER 22, 2023

Here are some common hotel rate types: Standard Rates: These are the regular rates offered by hotels. They usually come with flexible booking and cancellation policies, allowing guests to make changes or cancel reservations without incurring significant penalties.

Revenue 52

Revenue Management Occupancy Revenue Management 52

The Cosmos

JANUARY 11, 2023

If their booking or flight is canceled, or if they need to rearrange their plans, it is far easier to contact their offline travel agent , whom they can simply message or phone directly for a nice chat. After reading this blog, we came to know why hotels should choose offline travel agents.

Travel 52

Travel Hotels Hotel Marketing Cancellation 52

Hotelogix

SEPTEMBER 16, 2024

  For hotels, OTAs are a way to be found by travelers who may need to learn about their hotel. OTAs handle reservations, cancellations, and even guest questions, which can save time and team effort. Reach new guests : Travelers using OTAs might not have found your hotel through other methods. How do OTAs Rank Hotels?

OTA 52

OTA Travel Cancellation Marketing 52

eZee Absolute

NOVEMBER 6, 2024

Another guest complained about delayed responses to their queries, while the hotel’s management struggled to keep track of bookings and cancellations. Mr. Stanzin, the hotel’s visionary leader, realized that these incidents were not isolated and decided to investigate further.

Cancellation 52

Cancellation Operations Hotels Overbooking 52

Inn Quest

MAY 11, 2023

Early Bird Pricing: Hotels frequently use early bird discounts to entice customers to make reservations early, which helps generate revenue early on and fill up rooms during off-peak times. This strategy works especially well for lodging facilities that encounter seasonal fluctuations in demand or a high rate of cancellations.

Revenue 88

Revenue Occupancy Hotels Marketing 88

Little Hotelier

AUGUST 29, 2023

Hotel investments come in many shapes and sizes. It could be that you’re buying a hotel business or investing in one you already own through things like property extensions and renovations, hotel marketing, employee training and hotel software.

ROI 98

ROI Average Length of Stay Hotels Revenue 98

Nuvho

APRIL 28, 2025

Prepare competitive corporate rates, fast check-in options, early breakfast hours, and flexible cancellation terms. Step 2: Tailor Your Offering Corporate guests value consistency, convenience, and flexibility. Craft packages that directly solve their needs without overcomplicating the offer.

Cancellation 52

Cancellation Travel Marketing Market 52

Inn Quest

AUGUST 15, 2023

Cancellation and Modification Handling: Furthermore, when a booking is canceled or modified, the hotel channel manager immediately updates the information across all connected channels and the PMS. To read a short guide on hotel market segmentation, click here.

Management 52

Management Global Distribution System Overbooking OTA 52