Hotel Business

FEBRUARY 15, 2024

has released the findings of its new research report, Understanding Personalization Efforts in the Hotel and Retail Industries. But generative AI technology is now making it possible for brands to automate insights and actions at scale to deliver more personalized experiences.” Medallia Inc.

Consumer 69

Consumer Retail Scale Market Research 69

MediaBoom

MAY 3, 2024

In 2024, Bain & Company reports 70% of luxury consumers prioritize brands reflecting their values. What Defines Luxury Brand Identity? Luxury brand identity is the deliberate shaping of how you wish to be perceived—encompassing associations, positioning, and brand personality.

Branding 52

Branding Consumer Market Research Target Marketing 52

Social Hospitality

SEPTEMBER 20, 2023

Marketing is an intricate dance between businesses and consumers, where success often hinges on understanding and influencing human behavior. Psychology plays a pivotal role in this dynamic, as it enables marketers to delve into the minds of their target audience, tap into their emotions, and drive desired actions.

Market 278

Market Marketing Consumer Market Research 278

MediaBoom

FEBRUARY 29, 2024

That means luxury brands need to find creative ways to not just stand out from the others but really connect with their target audience. One of the best ways to do that is by running luxury ads for your brand. Luxury ads encompass promotional efforts specifically tailored to market high-end products and services to affluent consumers.

Consumer 98

Consumer Branding Digital Marketing Market 98