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8 Revenue Management Trends that Define 2025 & Beyond

Hotel Speak

As a leader in revenue management consulting , were always at the forefront of what is happening in the hotel industry and keeping a close eye on how revenue management trends keep evolving. So, in summary, make sure you adapt, and keep a close eye on where your business is coming from!

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Beyond RevPAR: Judi Blakeburn (CCO) at Another Place & Watergate Bay on a Guest-Centric Revenue Revolution

Hotel Speak

Back then, we would never have called ourselves one, but we were akin to a resort. Finally, we bought a Canadian solution called ResortSuite, a complete resort system. Judi: We budget for ancillary revenue to be 40% of overall revenue, and I only see that growing as we continue to develop our guest experience.

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Road to the Show: HITEC heads to Indianapolis

Hotel Business

Shannon McCallum, VP, hotel operations, Resorts World Las Vegas; Andrew Pirret, SVP, product, Alliants; Ceridwyn King, professor, Purdue University; and Andy Todd, VP, digital guest experience & hotel enablement, IHG Hotels & Resorts. Location: Wabash Ballroom The exhibition hall is open from 10:00 a.m. to 3:00 p.m.

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Lakeview Hotels & Resorts Celebrates 20 Years of Innovation, Growth, and Guest Service with RoomKey

Hospitality Tech

“RoomKey has been part of our journey from the ground up,” said Jeannette Clarke , Regional Operations Manager for Tech Support, HR, Loyalty Programs, and Reservations Services at Lakeview Hotels & Resorts. High Paws is now live across all Great Wolf Lodge resorts nationwide, as well as the corporate support center.

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TakeUp Launches “Why This Rate” Feature to Deliver Pricing Transparency for Independent Hotels

Hospitality Tech

6/17/2025 HITEC 2025: HCN Offers Magazines to Leading Hotels and Resorts for Guests Hotel Communication Network (HCN) continues to evolve its hotel guest experiences by offering access to a catalog of global magazine brands free of charge to leading hotels and resorts via its AI Concierge ad-supported tablet platform.

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HITEC 2025: Infor, Plusgrade Integration Creates Upsell Opportunities for Hotels

Hospitality Tech

This collaboration enables hotels using Infor HMS to drive incremental revenue and elevate guest personalization by seamlessly integrating Plusgrade’s proven upsell technology into the core guest journey. “Together, we’re bringing ancillary revenue into the digital core of hotel operations — where it belongs.

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In times of uncertainty, hotels have a reason to lean in

SiteMinder

We certainly felt the impact, especially going into March,” says Christopher Ellison, Vice President of Revenue at Brittain Resorts and Hotels, a full-service hospitality management company based in the Southeast region. Herein lies the case for revenue managers to work more closely with hotel operations.