The Hotels Network Blog

JULY 22, 2025

For their direct channel, hotels typically allocate a yearly budget for their team, marketing, and technology costs. Direct bookings, on the other hand, involve a combination of fixed costs (such as people, technology, and brand marketing) and variable costs (such as performance marketing and paid media).

OTA

Hotel Business

JUNE 25, 2025

Flexible spaces allow your property to accommodate a wide range of events and activities, appealing to diverse guest preferences and unlocking multiple revenue streams. Weddings, corporate functions, themed events and private celebrations draw crowds and offer excellent opportunities for upselling tickets, beverages and VIP packages.

Revenue

SiteMinder

DECEMBER 8, 2024

Some inboxes may even be designed specifically for accommodation businesses and be able to unify different types of communications such as email, sms, and messaging apps. Likewise, you can use email to provide guests with key information, offer upsells and extras, and request reviews.

Hotels

eHotelier

JUNE 11, 2025

Whether you’re looking for creative hotel marketing ideas for holidays , planning your hotel marketing calendar for 2025, or simply need fresh ways to attract guests during holiday periods, this guide is here to support your next move. Suppliers Research Podcast Careers Events All Insights Podcasts eLearning Tech.Ex

Hotels

eHotelier

JULY 21, 2025

Prior to joining McKibbon, Amanda spent seven years at Publix Super Markets, where she honed her customer service expertise. Space-themed design elements throughout the property pay tribute to Cape Canaveral’s legacy of innovation and exploration. Just minutes from Port Canaveral – the fastest-growing cruise port in the U.S.

General Manager

eHotelier

JUNE 10, 2025

Whether you’re looking for creative hotel marketing ideas for holidays , planning your hotel marketing calendar for 2025, or simply need fresh ways to attract guests during holiday periods, this guide is here to support your next move. Suppliers Research Podcast Careers Events All Insights Podcasts eLearning Tech.Ex

Hotels

SiteMinder

JULY 17, 2025

Tryp.com is an online travel marketplace that bundles flights, accommodation and experiences into value-driven packages curated by AI. Localise content Describe nearby trails, markets and cultural spots in the same language your audience speaks. What is Tryp.com? Offer free date changes within a set window and clear cancellation terms.

Average Daily Rate

eHotelier

JULY 17, 2025

City Express by Marriott now has a presence in five countries, with an additional six markets and over 60 projects in the pipeline—underscoring its rapid growth and increasing impact in the midscale hospitality segment. In March, the brand officially debuted in the United States, with plans to expand into Canada.

Accommodation

Hotelogix

FEBRUARY 19, 2025

When the economy is low, the first thing that most businesses want to save on is their marketing. HubSpot carried out a study that established the fact that the more customer engagement and bookings take place, the better a business focuses on content marketing ( HubSpot, 2023 ).  Marketing is not only about advertisement.

Market

Hospitality Tech

JUNE 16, 2025

Motorised height adjustment To accommodate all possibilities and room types – including sloping environments or areas with rising seating, such as cinema rooms or conference centres – the Philips 135HDL6015IA features a motorised trolley enabling smooth and safe electric lifting, also supporting its portability. We took this on board.

Operations

eHotelier

JULY 8, 2025

Whether planning a conference or an intimate event, the second-floor meeting space accommodates up to 129 guests. The location also encourages exploration, with nearby attractions such as the Royal Thai Air Force Museum, Chatuchak Weekend Market, and the events hub IMPACT Muang Thong Thani.

Hotels

Hospitality Tech

JUNE 17, 2025

And as market conditions shift, so do the insights—making this tool an agile companion in today’s fast-moving hospitality landscape. Whether rates are being nudged up or down, Why This Rate helps hoteliers test and learn with confidence, knowing they’re seeing the most up-to-date estimate of demand behavior. We took this on board.

Hotels

Hotel Speak

FEBRUARY 11, 2025

With travel and tourism in Asia Pacific (APAC) projected to grow at a compound annual growth rate (CAGR) of 4.10% from 2025 to 2029 – reaching an estimated market volume of US$358.70 Hoteliers can unlock this potential by diversifying their revenue streams and leveraging guest data to create targeted upsell opportunities.

Hospitality

Hospitality Tech

JUNE 10, 2025

Via this integration properties can efficiently manage reservations for accommodations and activities. While serving as a personal concierge, HCN tablets are actually a marketing engine in each guestroom, providing hoteliers with a highly targeted communication platform capable of integrating loyalty programs for deep personalization.

Events

AskSuite

MAY 22, 2025

According to Global Market Insights, the AI market in the hospitality sector is projected to exceed $1.2 These signals highlight a pivotal shift: hotels that harness AI now are positioning themselves to win in a market shaped by traveler expectations for real-time, customized touchpointsand greater efficiency across the board.

Hospitality

Hospitality Tech

JULY 24, 2025

“With their arrival, we’ve completed the transformation of our leadership team—positioning us to shape smarter strategies, deepen customer engagement, and accelerate our momentum across the industry.” As CMO, Wright will lead the marketing strategy, brand positioning, communications, and other key initiatives.

Operations

Hospitality Tech

JULY 24, 2025

“With their arrival, we’ve completed the transformation of our leadership team—positioning us to shape smarter strategies, deepen customer engagement, and accelerate our momentum across the industry.” As CMO, Wright will lead the marketing strategy, brand positioning, communications, and other key initiatives.

Services

Hospitality Tech

JUNE 16, 2025

This enables proactive engagement with potential guests in high-demand feeder markets before it becomes apparent to competitors – an important tool to remain profitable, even offseason or during times of weakened demand. 6/16/2025 Chris Turner Promoted to CEO of Yum! 6/16/2025 Chris Turner Promoted to CEO of Yum! Brands Yum! Brands, Inc.

Services

Cloudbeds

APRIL 8, 2025

More upsell opportunities : Digital check-in forms can include early check-in, room upgrades, or other add-ons, giving you extra revenue before the guest even arrives. With the right tools, your staff can accommodate both preferencesstreamlining operations without losing the human touch. Why it matters for hotels 1.

Operations

Hospitality Today

JUNE 11, 2025

At stake is more than just new features—its the future of guest expectations, technology innovation, and how hotels compete with ever-evolving alternative accommodations. Tech gaps hold hotels back Outdated hotel systems limit the ability to cross-sell or upsell non-room offerings. tourism marketing - U.S. Olympics 2028.

Ancillary Revenue

Hospitality Tech

JUNE 10, 2025

Cvent IQ combines powerful AI capabilities with deep industry expertise, proprietary insights and analytics, a smart platform, and intelligent infrastructure to help marketers, event planners, and hospitality professionals move faster and smarter, collaborate better, and deliver more engaging, high-return experiences.

Events

Hotel Speak

MARCH 19, 2025

This shift has created new revenue opportunities for hotels, as digital platforms enable intelligent upsells like drink pairings or premium add-ons. The best guest apps seamlessly support multiple languages and comply with accessibility standards to accommodate guests with disabilities.

Services

Hospitality Tech

JUNE 10, 2025

Via this integration properties can efficiently manage reservations for accommodations and activities. While serving as a personal concierge, HCN tablets are actually a marketing engine in each guestroom, providing hoteliers with a highly targeted communication platform capable of integrating loyalty programs for deep personalization.

Hiring

Hospitality Tech

JUNE 10, 2025

Via this integration properties can efficiently manage reservations for accommodations and activities. While serving as a personal concierge, HCN tablets are actually a marketing engine in each guestroom, providing hoteliers with a highly targeted communication platform capable of integrating loyalty programs for deep personalization.

Hotels

Little Hotelier

MARCH 30, 2025

A hotel brochure is a marketing tool that showcases a hotel’s amenities, services and location to drive more bookings. The right brochure in the right place will catch the eye of potential guests in a moment when theyre considering accommodation options, like when theyre asking for advice at your local tourist hub.

Hotels

Hospitality Tech

JUNE 9, 2025

In his new role, he will oversee all aspects of the brand’s franchise development strategy, with a focus on new market expansion and both traditional and non-traditional growth opportunities worldwide. PAR Engagement brings together loyalty, marketing & offers, ordering, and guest data into one deeply integrated platform.

Operations

Hospitality Tech

JUNE 9, 2025

PAR Engagement brings together loyalty, marketing & offers, ordering, and guest data into one deeply integrated platform. Connecting marketing, loyalty, and ordering systems into one integrated platform, eliminating data silos and unifying the digital guest journey. The transaction is subject to customary closing conditions.

Operations

Hospitality Tech

JUNE 9, 2025

PAR Engagement brings together loyalty, marketing & offers, ordering, and guest data into one deeply integrated platform. Connecting marketing, loyalty, and ordering systems into one integrated platform, eliminating data silos and unifying the digital guest journey. Every Guest Journey. and Canada.

Operations

Hotelogix

APRIL 16, 2025

Opportunity—but only if you can navigate this red-hot market with the right strategies and tools. 👉 Read Also - Motel vs. Hotel: 7 Key Factors for Smart Travelers The cloud-based PMS market for small and medium hotels is experiencing remarkable growth, with adoption rates increasing by 8.2% annually from 2024 to 2030.

Management

SiteMinder

APRIL 29, 2025

With thousands of fans both local and international preparing to travel to Germany to see who takes home this years trophy, hotels are encouraged to fully embrace dynamic revenue practices that respond quickly to booking demand, whether through pricing or marketing strategies.

Average Daily Rate

Inn Quest

FEBRUARY 3, 2023

An effective strategy that can help is to upsell additional services or products relevant to customers. Therefore, upselling in hotels is not only influential but cost-efficient as well. What is Upselling? Upselling is a sales strategy that offers consumers additional services or add-ons to increase revenue.

Upsell

Social Hospitality

SEPTEMBER 10, 2023

Marketing is a fast-paced, tech-driven industry. In the US alone, marketers spend $23 billion on tech like social apps, CRMs, and email marketing platforms. Hospitality marketers are particularly well-positioned to take advantage of emergent technology. Automation Automation is crucial in today’s marketing landscape.

Market

STAAH

NOVEMBER 22, 2022

Hotel Marketing is only effective if the execution is done right. The core of a good hotel marketing strategy is to promote the right product in the right place , at the right price , and at the right time to the right audience. A planned approach to marketing helps you to set clear objective s. Find out more here.

Hotel Marketing

MediaBoom

APRIL 5, 2024

With this in mind, understanding the full impact of travel marketing has never been more essential. Travel marketing targets potential tourists by promoting unique destinations, accommodations, and services through digital channels. Secure your exclusive, free consultation with our luxury marketing experts today.

Marketing Strategy

Hotel Speak

OCTOBER 4, 2024

To help make the most of your time at the Independent Hotel Show London, we’ve compiled this quick list of must-visit hotel marketing and hotel technology exhibitors. Its mission is to empower Reservation, Marketing, and Sales teams by converting service requests into direct bookings and revenue.

Revenue

MediaBoom

DECEMBER 11, 2024

With travel demand set to grow 8% annually by 2025 , nows the time to embrace bold hotel marketing strategies that captivate guests and boost bookings. Hotel marketing strategies are carefully crafted tactics that hotels use to promote their services, attract guests, and drive bookings.

Marketing Strategy

Hotel Business

DECEMBER 12, 2022

The data covers key hotel performance indicators such as occupancy, RevPAR, booking lead time, length of stay, international and domestic travel, direct and OTA bookings, as well as upsell performance to forecast trends shaping the hotel industry in 2023. Hotels are generating better revenue. Memorable experiences outweigh rising inflation.

Occupancy