Hotelier Magazine

JANUARY 24, 2024

“Not only do [these two systems] manage our customer relationships as far as maintaining contact information, email data bases, and email-marketing software, they do all of our online relationship management by monitoring review sites, which let the properties know when they have a review so they can engage appropriately.”

Business 59

Business Hospitality Email Marketing Management 59

STAAH

JUNE 6, 2023

Furthermore, a booking engine can enable upselling and cross-selling opportunities by showcasing additional services, such as spa treatments or restaurant reservations, during the booking process. This data can be analyzed to gain market insights into guest behaviour, identify trends, and create targeted marketing campaigns.

Cancellation 72

Cancellation OTA Global Distribution System Revenue 72

Little Hotelier

OCTOBER 11, 2023

It’s not a new hotel marketing tactic, but that doesn’t mean you can’t revamp the way that you are using this strategy. Hotel email marketing can be a powerful and useful way to generate bookings, increase customer loyalty and engage your target market segment. We hope you enjoy all we have to offer.

Email Marketing 98

Email Marketing Market Marketing Hotels 98

eZee Absolute

AUGUST 10, 2023

This data can be further used to gain insights into individual preferences, needs, and interests, resulting in highly targeted marketing campaigns and offers. How Can Hotels Use Hyper-Personalization Marketing? Then figure out the services that fall under both budgets.

Market 52

Market Marketing OTA Hotels 52

Cloudbeds

FEBRUARY 7, 2023

Whether you operate a full-service hotel, hostel, inn, short-term rental, or other type of accommodation, here we share ways to build and maintain guest loyalty with or without a loyalty program. Typically, members earn loyalty points or credits that can be exchanged for rewards such as free services or upgrades.

Travel 52

Travel Hotels OTA Services 52

Xotels

MAY 27, 2022

However, it enables establishments to keep all services consistently on brand, guarantees customer experience control, and can generate more avenues for revenue. Whether it is wellbeing and health or experience and culture, or both, business growth can be driven by designing packages to target distinct customer profile segments.

Hospitality 52

Hospitality Business Market Marketing 52

SiteMinder

JANUARY 8, 2024

This can involve the management of anything related to the hotel industry and requires knowledge of distribution strategy, finance and accounts, customer service, staff management, marketing, catering management, hotel administration and more. It can take time to get everything right and as we can see there’s a lot to be aware of.

Operations 59

Operations Management OTA Hotels 59

SiteMinder

JANUARY 8, 2024

This can involve the management of anything related to the hotel industry and requires knowledge of distribution strategy, finance and accounts, customer service, staff management, marketing, catering management, hotel administration and more. It can take time to get everything right and as we can see there’s a lot to be aware of.

Operations 52

Operations Management OTA Hotels 52

SiteMinder

OCTOBER 11, 2022

Develop a better rapport with your target market segment. Hotel management software not only benefits returning guests but the technology will allow you to reach out to new markets that would not have discovered your brand. Point of sale services. Self service interaction functionality. Invoice and payment options.

Hotels 52

Hotels Management Revenue Management Revenue 52

Little Hotelier

MAY 18, 2023

Segment your target market What do B&Bs, rentable treehouses, island getaways and massive hotel chains all have in common? Identify your ideal guest personas and tailor your marketing efforts to appeal to their specific needs, preferences, and travel motivations. Do this for both the long term and the short term.

Hotel Sales 59

Hotel Sales Sales OTA Hotels 59

Cloudbeds

APRIL 15, 2024

When the pandemic hit in 2020, property owners were forced to adopt technology to meet traveler demand for contactless services and offset staffing shortages. Whereas self-service automation involves guests helping themselves, employee-facing automation involves computers helping employees.

Revenue Management 98

Revenue Management Hotels Operations Revenue 98

MediaBoom

APRIL 5, 2024

With this in mind, understanding the full impact of travel marketing has never been more essential. Travel marketing targets potential tourists by promoting unique destinations, accommodations, and services through digital channels. Cross-Promotion : Hotels and airlines can cross-promote each other’s services.

Marketing Strategy 98

Marketing Strategy Market Marketing Travel 98

Hotel Speak

MAY 9, 2023

Implementing cost-saving measures: Based on the analysis, cost-saving measures are implemented in the areas where costs can be reduced without affecting the quality of service. Marketing By choosing the right marketing tools, such as a robust CRM system, hotels can capture and store guest data from all distribution channels.

Upsell 59

Upsell Hotels Revenue Operations 59

Cloudbeds

MARCH 15, 2023

Second, you still have to invest in marketing efforts to attract travelers and remain competitive. Include upsells and add-ons during the booking process Let guests personalize their stay as much as possible using add-ons, upsells, and packages integrated into your booking engine.

OTA 98

OTA Revenue Travel Hotels 98

Xotels

APRIL 3, 2024

Mix of business and leisure amenities and services (see how to target the bleisure market ). Have both on and- offline marketing/sales content available to entice group stays. Ancillary revenue refers to income derived from goods or services offered beyond the core accommodations offering.

Revenue Management 76

Revenue Management Revenue Management Ancillary Revenue 76

Hotel Business

MARCH 14, 2024

With it, customers can get a view of their hotel business, including distribution, sales, service interactions, loyalty programs and more. “As Easy access to guest information enables staff to personalize the guest experience and recognize loyalty through upsell opportunities, special pricing, tailored reservations and more.

Hospitality 59

Hospitality Sales Upsell Target Marketing 59

Cloudbeds

MARCH 3, 2023

These could include: Restaurant Bar Room-service Spa Gift shop Rentals Tours Transportation A hotel POS system allows you to efficiently process transactions from every point-of-sale, all in one place. With this information, you can improve your hotel’s offerings and implement targeted marketing efforts. Expanded service.

Sales 98

Sales Hotels Revenue Revenue Management 98

Cloudbeds

MARCH 23, 2023

In the hotel industry, eCommerce refers to the buying and selling of accommodation and related services over the internet. Develop a search engine marketing (SEM) strategy by exploring paid advertising options on Google, Facebook, and other social media sites. Choose the platforms that best meet your marketing objectives and budget.

OTA 98

OTA Digital Marketing Travel Hotels 98