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SiteMinder and RevenYou perfect the art of hotel business optimisation

SiteMinder

Established in 2016, RevenYou is a specialist consultancy firm supporting accommodation businesses across Australia, New Zealand, and the Pacific with revenue management, sales, marketing, and systems integration. This enabled direct bookings to be taken online at any time of day.

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Hotel ad: Monitoring, compliance and parity

SiteMinder

A hotel ad is any paid placement used by a hotel to promote its rooms, offers or brand, typically through online platforms like Google Hotel Ads , OTAs (online travel agents), metasearch engines, and social media channels. OTAs like Expedia and Booking.com may reject your listing if your ad copy or images don’t meet their standards.

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The Rebooking Paradox: A Deep Dive into APAC’s Hospitality Challenge With Tony Marshall

Hotel Speak

The rise of OTAs and the ease of comparison shopping have significantly impacted guest behaviour. Marshall: Well, automation can streamline many repetitive tasks, such as night audits, predictive ordering, and yield management, but it’s essential to maintain a strong human touch.

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5 Common Mistakes in Hotel Revenue Management

Xotels

So, Im calling the mistakes out Here are 5 brutal revenue management mistakes I see hotels make all the time as a CEO of a revenue management consulting firm. Article Summary Dont Ignore Time Focusing on the Wrong Metrics Being Afraid of Change Not Utilizing Technology Fearing the OTAs 1.

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Top 10 Revenue Management Tools: The Ultimate Revenue Toolkit

Xotels

Guest actions Who makes direct bookings versus through OTAs, and how can you influence them? The 10 Best Revenue Management Tools Heres our top 10 shortlist of the revenue management tools you must know! Channel Management System Managing multiple OTAs, your website, and other channels manually?

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What is Yield Management: Guide for Hotels

SiteMinder

What is Yield Management? Yield management is a pricing and revenue management strategy that is used to maximise business performance. It involves adjusting prices based on predicted demand and other external factors to maximise revenue or yield. A similar principle can apply to distribution.

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Is My Hotel Room Pricing Logical?

STAAH

Decision: Should we increase or hold the retail pricing on online travel agents (OTAs) and the brand website? Forecast Accurately: Use forecasting to inform pricing, yield management , and channel management decisions. Consider the following scenarios to illustrate this point: 1.

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