Remove OTA Remove Revenue Remove ROI Remove Upsell
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How to calculate your Guest Acquisition Cost (GAC) in 2023

Cloudbeds

How to calculate your GAC To calculate your hotel’s average guest acquisition cost, simply divide the total amount spent on guest acquisition activities by the total room revenue earned and then multiply the result by 100 to get a percentage. So basically, just over a quarter of your room revenue went to acquisition costs.

OTA 52
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What is a channel manager? All you need to know

Cloudbeds

For growing hospitality businesses, a channel manager is a fundamental part of successful revenue management and distribution strategy. And when you receive a new booking from an OTA, it will show up in your Channel Manager (and PMS /CRS), and that room’s availability will be closed automatically across all distribution channels.

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Stayntouch 2.0 launches

Hotel Business

Hotels can deliver better service with a fully mobile platform, robust automation, mobile guest check-in and automated upsells that drive ROI. With turnkey access to OTAs and travel agents, hotels can diversify their revenue, capture high-value bookings, increase occupancy and eliminate double bookings. Stayntouch 2.0

Scale 52
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How to create a direct booking website

Little Hotelier

Why your small hotel needs its own direct booking website Many small, independent hotels remain reliant on OTAs and other booking channels to attract guests. Why give away up to a quarter of your revenue when you don’t have to? Direct bookings are the best bookings.

Upsell 52
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Tech companies show off products, new offerings

Hotel Business

When I developed HotelIQ Decision Cloud, it was very important to me to make data more accessible to the entire commercial team by breaking down the walls that traditionally exist within a hotel’s sales, marketing and revenue management departments,” said Apo Demirtas, founder/CEO, HotelIQ.

Revenue 52
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A comprehensive guide to hotel management software

Cloudbeds

This year, more properties will invest in technology to help create new revenue opportunities, build better websites , manage marketing campaigns, automate services, and improve the guest experience. To keep it simple, we’ll only consider room revenue. At full occupancy , that’s $6,375 in potential revenue each day. in revenue.

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How to Improve Hotel Sales for Small Properties

Little Hotelier

However, by focusing on cost-effective, proven hotel sales strategies, you can overcome these challenges, beat the competition, grow your revenue and ultimately grow your business and achieve your goals. This is a great way to get more people in the door as well as upsell to returning guests. Slow season? Drop rates. Slide them up.