SiteMinder

AUGUST 1, 2024

SiteMinder’s platform empowers you to execute your hotel business plan seamlessly and drive revenue growth. Key goals: State your main objectives, such as increasing occupancy rates, boosting revenue, or expanding your hotel chain. Revenue and pricing Now we’re onto the good bit!

Business

StayNTouch

NOVEMBER 16, 2022

Leveraging Technology to Drive More Bookings for Your Hotel By Justin DeRise The foundation of any hotel sales and revenue strategy lies in its distribution channels. This can include a hotel’s website, its social media platforms, phone or email reservations, metasearch engines, or OTAs. 26% increase in hotel reservations.

OTA

Little Hotelier

MAY 31, 2023

A hotel internet marketing strategy can span a number of marketing channels, including search engine optimisation (SEO), paid ads, email marketing and social media. Hotel digital marketing vs hotel online marketing and hotel internet marketing A variety of terms are used to describe digital marketing for hotels.

Digital Marketing

Hotelogix

AUGUST 31, 2024

GDS is important in the hotel industry as it helps hotels expand their reach, increase bookings, and generate revenue. GDS helps hotels increase visibility and occupancy: By connecting to a global distribution system, hotels can increase their visibility as their rooms and rates are showcased to thousands of travel agents and OTAs worldwide.

Global Distribution System

eZee Absolute

NOVEMBER 19, 2023

Also, traditional marketing methods aren’t that effective now. Online marketing is a surefire method, though it would take years for hotel owners to establish their strength. Online deals are booked by genuine guests and major transactions are paid in advance. This further increases hotel bookings, and revenue.

Hotels

Xotels

AUGUST 15, 2022

Get a clear overview of what drove revenues each day. Perform displacement calculations on all segments, channels, and accounts to uncover hidden revenue potential. Hotels in vacation markets for many have been influenced (indoctrinated) by tour operators on how to manage their property. Hold on, it gets even funnier.

Market

Q4Launch

FEBRUARY 1, 2022

Here are the top reasons (Pay-per-Click) PPC is a smart marketing investment that delivers profitable revenue increases to your business. Now that you know all the benefits and ways that paid search can increase revenue, its time to get started! Ready to Get Started?

Revenue

SiteMinder

SEPTEMBER 4, 2024

Booking conversions are crucial for your hotel because they directly impact both your revenue and occupancy rates. High conversion rates show that your marketing efforts are working effectively to turn interest into actual stays, which is the ultimate goal for any hotel. Table of contents Why are booking conversions important?

Hotels

eZee Absolute

JANUARY 9, 2023

Leverage the power of OTAs. Generate a steady stream of revenue. This extended stay can provide a reliable source of revenue for hotels, as the hotel is able to count on a certain number of occupied rooms for a longer period of time. Explore new markets. Use social media marketing. Leverage the power of OTAs.

OTA

Little Hotelier

DECEMBER 3, 2023

Why group hotel bookings are good for your small hotel Group travel plays an important role in your revenue management strategy. Group bookings are a powerful force, as it allows you to capture a chunk of travellers while only paying distribution and marketing costs for one booking.

Hotels

Little Hotelier

AUGUST 29, 2023

What is bed and breakfast marketing? Bed and breakfast marketing is a specific approach to marketing your B&B business for attracting potential guests, getting more bookings, and increasing room revenue. Marketing your bed and breakfast is the only way to consistently get bookings and earn revenue.

Market

Hotelogix

OCTOBER 18, 2023

How to Calculate GAC (Guest Acquisition Cost) An effective hotel channel manager offers a range of key features that streamline distribution, optimize revenue, and enhance overall operational efficiency.  This insight helps your hotel identify which initiatives generate the most revenue and which need adjustments or discontinuation. 

ROI

Cloudbeds

OCTOBER 17, 2024

While you want them to choose your hotel (and ideally book through your website), you should also aim to maximize the performance of your booking channels to generate more revenue at lower acquisition costs. A specific OTA may help increase occupancy , but it might not actually be profitable for your hotel.

OTA